Kevin King returns to pick up where we last left off 2 years ago... And we discuss his new brand and some of the clever marketing tie-ins he undertook to make this a truly memorable product.

Kevin has been an entrepreneur his entire life. It’s been 30 years since he last received a paycheck from someone else. He has traveled the world, including all 7 continents and 90 countries. A few years ago, he was named one of the Top 40 Direct Marketers under 40 by Target Marketing magazine. He has been quoted in the New York Times, USA Today, The Wall Street Journal and has appeared on shows such as Lifestyles of the Rich and Famous, Inside Edition and Entertainment Tonight.