The Elegant Warrior is the podcast about elegance in all of its many forms. We're talking about our definitions of elegance and how we maintain it during times of trial.

Your style is so much more than simply what you choose to wear each day. It encompasses the stories of your life, a representation of your brand, and a symbol of your strength. I'm joined today by executive brand strategist and author Janel Dyan, an expert on building a story to achieve brand alignment for both company and customer success. We discover how personal style impacts success, the powerful role of women as both consumers and leaders, and the importance of defining and protecting your personal vision and priorities.

Today we discuss —

The power behind your style

• The motivation for writing Janel's book came from a desire to empower women.
• Janel's three-step process starts by defining your story, then building your style, and launching an authentic brand.

• A woman's closet holds the stories of her life, which she relives every time she puts on an outfit.
• Facing the vulnerability of a closet audit will help us begin to reveal our stories and find the strength behind them.
• You have the power to control the conversations of your life through your appearance.

The business side of your style

• How to feel more confident in pricing out the value of the services you offer
• The importance of holding true to the purpose and the why behind your services
• A concrete ROI is not essential to identifying the value of your services.
• The book that became the catalyst behind forming JD Executive Brand Strategy
• Understanding the importance of developing your own V2MOM

The power of defining your non-negotiables

• Personal, family, and business priorities all deserve the commitment you've made.
• Compromising your non-negotiables even one time will weaken the trust others have in you.
• Defining your non-negotiables will make your decisions easy.
• Protecting your mental and physical health is essential.
• What FOMO means to Janel and how it keeps her focused on her values

Sylvia's book recommendation is Educated: A Memoir, by Tara Westover.

Sylvia's song choice is "Rise Up" by Andra Day.

Janel's book is Story. Style. Brand.: Why Corporate Results are a Matter of Personal Style.

Learn More:

Advocate to Win

The Elegant Warrior Playlist on Spotify

JanelDyan.com

Story.Style.Brand

Janel's Webinars

The Work of Byron Katie

Behind the Cloud: The Untold Story of How salesforce.com Went from Idea to Billion-Dollar Company and Revolutionized an Industry, by Marc Benioff and Carlye Adler

Brought to You By:

Boyle's Naturals