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Rob Lipsett is a renowned online coach, fitness YouTuber, best-selling author, and founder of Game Plan and Fuel Cakes. As one of the original Irish fitness accounts on YouTube, Rob has rapidly scaled across various social platforms and launched many successful businesses. In 2019, Rob published The Rob Lipsett Game Plan book, which focuses on three key elements of fitness: mindset, nutrition & training.

Rob returns to episode 135, where he dives deep into his upcoming competition prep. In this episode, Rob shares his insights on environment design, goal-setting, lifestyle changes, setting standards, overcoming complacency, scaling your business, and going all-in on yourself.

If you enjoyed this session, we would appreciate it if you could kindly leave a five-star rating on Spotify and Apple Podcasts, and share the episode on Instagram.

Enjoy internet friends.

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(00:00) Introduction
(03:48) Why Rob Lipsett is competing in bodybuilding
(06:53) Did Rob Lipsett become complacent?
(09:45) Using negatively to motivate you to get started
(11:15) Creating an ideal life design and game plan
(13:30) How Rob Lipsett made money online initially
(16:15) Having a singular focus and goal
(18:50) How to build a large community
(22:55) Rob Lipsett’s strategy to build a hardcore community
(27:35) How Rob’s upbringing influenced his life
(30:45) The importance of environment design and network
(33:50) The benefits of travelling for personal development
(38:30) Can online coaching be scalable as you grow?
(41:05) Helping other people around you to grow
(44:30) The benefits of quitting alcohol to get what you want
(52:25) Has Rob Lipsett ever been negatively affected by social media?
(55:30) Why LinkedIn is the strongest platform for selling
(01:04:00) Not caring too much and getting the reps in
(01:05:10) Systems Rob used to scale his business
(01:12:45) Has Rob Lipsett’s relationship with money changed over time?
(01:17:45) The bigger impact you want to make the longer the timeframe
(01:22:55) Retention rate will tell you everything you need

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Cassie Holmes is a professor at UCLA’s Anderson School of Management and an award-winning teacher and researcher of time and happiness. She earned her PhD at Stanford’s Graduate School of Business and her BA at Columbia as a psychology major. Cassie’s research has been widely published in lead academic journals and featured in such outlets as NPR, the Economist, the New York Times, the Wall Street Journal, the Atlantic, and the Washington Post.

‘Happier Hour: How to Beat Distraction, Expand Your Time, and Focus on What Matters Most’ is her first book. Our most precious resource isn’t money. It’s time. Everyone is allotted just twenty-four hours a day, and we live in a culture that keeps us feeling “time poor.” Since we can’t add more hours to the day, how can we experience our lives as richer?

Based on her wildly popular MBA class at UCLA, Professor Cassie Holmes shows how to improve our lives by changing how we perceive and invest our time. Our podcast provides empirically based insights and easy-to-implement tools that will allow you to spend your hours and feel confident in those choices, sidestep distractions, create and savour moments of joy, design your schedule with purpose and look back on your years without regrets.

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(00:00) Introduction
(03:46) How to live a richer and more fulfilling life
(05:18) Time poor versus time abundance
(11:03) Having a lack of purpose and the busy trap
(15:08) How to optimise the time you spend working
(22:00) The five why's of doing what you do
(29:41) Seeking discomfort for a life of happiness
(34:40) The metrics of success and social comparison
(37:10) The link between money and happiness
(40:09) Hedonic adaptation and emotional impact
(45:45) Savouring moments and enjoyable experiences
(52:30) Bundling activities with enjoyable activities
(55:40) Prioritisation of life activities

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Christian Krause is an account executive at Salesforce. If you’re struggling with sales and closing deals, you’re not alone. Christian has been there, and he knows the challenges you face, from lack of training to anxiety about picking up the phone.

But with his experience at Salesforce, one of the largest and most competitive SaaS sales organisations, he’s figured out how to overcome those hurdles and close more deals. He became an over-achiever and got promoted 4 times in 2 years, sourcing and closing nearly $2 million in revenue.

Our podcast breaks down exactly how to prospect, nail discovery calls, negotiate and close more deals while developing a sales mindset. You’ll learn how to increase your prospecting skills and fill your pipeline with high-quality meetings.

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(00:00) Introduction
(04:18) Prospecting Success: Finding Leads
(08:38) Maximizing Sales with Automated Outreach & Sequencing
(11:25) Analyzing Sales Pipeline Health
(14:58) Fundamentals of Sales Principles
(16:22) Overcoming Pipeline Generation Challenges
(18:36) Standout Cold Outreach Strategies
(22:45) Maximizing Sales with Email Sequences & Call to Actions
(28:12) Winning Deals in the Discovery Phase
(35:12) Overcoming Objections & Price Sensitivity
(40:50) Creating Revenue through Selling
(42:40) Developing a Sales Mindset
(45:30) Taking Customer Feedback for Improved Sales
(50:35) Building Trust with Clients for Sustained Growth

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In this episode of Kickoff Sessions, Thomas Maw (@TMCycles) a highly regarded bodybuilder, online coach, fitness entrepreneur, and YouTuber, returns for an in-depth discussion about his transition out of bodybuilding.

Tom has been in the fitness industry for over a decade, providing expert training, nutrition, and advice to his TMCycles Membership site subscribers. He has an abundance of knowledge to share, and we dive into the details of his transition from bodybuilding to other areas of fitness. This change wasn’t just physical, but also emotional and psychological. We explore how it affected Tom’s sense of identity, confidence, and how he coped with the change.

We discuss the difficulties Tom faced as he navigated through this change, including reaching rock bottom, feeling uncomfortable, and experiencing burnout. However, Tom found his why and bounced back.

Tom’s body also underwent significant changes during this journey, and we delve into the physical and psychological effects of those changes. He opens up about how these changes affected his business, and how he positioned himself for long-term success.

To help others simplify their self-development journey, Tom recently launched Metflow, a 50-day challenge that provides expert advice and coaching to keep participants accountable. This challenge helps individuals take control of their lives and reach their goals.

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(00:00) Introduction
(04:50) Openness on the Internet
(07:22) Challenges with Personal Identity
(11:14) The Importance of Testing and Adapting Ideas
(15:45) Overcoming Resistance to Change
(19:50) Customer Feedback on Business Changes
(23:00) Balancing the Journey and Destination Mindset
(26:45) The Power of Self-Belief and Confidence
(28:45) Mental Health Challenges and TM Cycles
(32:37) Understanding Negative Reactions to Social Media
(34:10) The Benefits of Therapy for Mental Wellness
(39:20) Personal Struggles with Confidence
(44:40) Finding Your Purpose and Meaning
(49:40) Managing Pressure to Go Viral
(53:45) The Journey of Building Metflow
(59:30) Dealing with Burnout and Exhaustion

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Matt Kelly is a designer and entrepreneur, founder of Space Goods and host of the Midnight Pod. 

He was the founder of a group of 6-7 figure online DTC websites and brands. The brands focused on drop-shipping, which allowed him to start with £50 while working in a burger bar at university. His last ever formal ‘job’. He scaled this up to a few million in revenue while travelling the world full time between 2017 and 2019.

After that, he founded Midnight City, the jewellery brand. He saw an opportunity in the UK market and built the brand from scratch to over £5m in combined revenue in 2.5 years. He exited the business in 2021.

In 2021, he founded Neon Beach, a LED neon brand. Matt created the brand to solve his own consumer problem. In only one year, grew to over £7m in revenue from a laptop with a remote team of 40+ designers overseas. He ran into crippling supply chain problems in early 2021.

Now, he's back building Space Goods, the next generation wellness brand.

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(00:00) Introduction
(04:20) Creative Entrepreneurship: Building a Business from the Ground Up
(08:11) Launching a Successful Ecommerce Product: A Step-by-Step Guide
(11:03) Overcoming Social Pressure: The Art of Not Caring What Others Think
(12:58) Resilience in Business: How to Recover from Loss and Failure
(17:28) Brand Building from Scratch: Creating a New Identity
(20:18) The Evolution of Ecommerce: Dropshipping in the Early Days
(26:39) The Advantages of Owning an Agency Business
(28:00) Building Strong Relationships: The Key to Success in Business
(33:00) Starting from Zero: Navigating the Early Stages of Entrepreneurship
(36:33) Passion vs. Profit: Does Your Business Need a Heart?
(40:30) Innovative Entrepreneurship: Finding Winning Ideas to Build Upon
(43:15) Rapid Learning for Entrepreneurs: Researching and Mastering New Skills
(45:25) Supplement Creation: The Process of Building a Health Product
(47:53) Understanding Investors: Angel vs. Venture Capital
(55:11) Selling Your Business: The Pros and Cons of Selling an Agency or a Brand
(58:11) Personal Transformation: From Overweight to Marathon Runner
(01:03:50) Health and Business: The Benefits of Physical Goals for Entrepreneurs

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 Oliver Anwar has helped 200+ entrepreneurs and top performers optimise their health, fitness and performance. He’s built 100,000+ followers over Twitter and Instagram sharing insights on how to look great, feel great and be great.

Get ready for a deep chat with Oliver Anwar as we tackle some aspects in the world of fitness and performance. In this episode, we get to know Oliver and uncover some of the biggest misconceptions in the fitness industry. We talk about Oliver meeting Andrew Tate and what he learned from the experience.

We delve into the details of testosterone levels and how it affects your energy, confidence, and athletic performance. We also discuss the impact of alcohol on training and whether it’s really all that bad. And let’s not forget about supplements. We’ll break down what works and what doesn’t.

We also touch on the key role that food choices and sleep play in performance. It’s an episode filled with practical steps that you can start implementing today. So, chill out, and enjoy the session.

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(00:00) Introduction
(04:02) Building Character Through Adversity
(06:16) Oliver's Journey from Vending Machine to Six-Figure Business
(08:39) The Power of Self-Belief in Entrepreneurship
(12:18) Meeting Andrew Tate in Prague
(14:06) Lessons Learned from Andrew Tate
(18:05) Fitness, Business, and Mindset with Andrew Tate
(21:58) Debunking Fitness Myths and Conventional Wisdom
(25:30) The Dangers of Extreme Diet Programs
(28:34) The Pitfalls of Conventional Knowledge in Content Creation
(30:45) High vs. Low Testosterone: The Impact on Performance
(34:35) Aligning Yourself with Your Ideal Self
(36:40) Taking Responsibility for Your Own Problems
(39:40) The Never-Ending Journey & "Unfinished" by David Goggins
(43:02) Boosting Confidence and Self-Esteem in Men
(47:02) Leveraging Your Strengths for Success
(49:00) Hair Restoration and Transplants
(51:40) Maximizing Energy Levels for Optimal Performance
(54:50) Sleep Metrics and Sleep Supplements for Better Rest
(58:00) Top Supplements for Training and Nutrition
(01:02:32) Improving Workouts and Maximising Results
 
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In this solo podcast, I'll show you how to design your environment to get what you want. By understanding the impact of your surroundings on your productivity, focus and impulses, you’ll learn how to create a workspace that is tailored to your needs. From social to physical and professional environment, we’ll share practical steps to help you achieve your ambitions. Whether you’re looking to boost your productivity, increase your creativity or simply feel more inspired, this video has got you covered. So, if you’re ready to take control of your environment and achieve your targets, watch this video and learn how to design your environment to get what you want.

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(00:00) Introduction
(01:40) How Social Environment Affects Work Ethic
(04:16) Strategies for Changing Physical Workspace
(06:30) Professional Environments and Building
(10:40) Health Environment and Confidence
(13:15) The Connection Between Attitude & Success
 
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In this episode, Evan Mcgloughlin shares his experience and expertise in the startup universe, drawing from his career as CEO and Co-Founder of Weeve. Evan provides valuable insights for navigating complex challenges and driving growth in your business. From identifying problems to implementing effective solutions, Evan offers a step-by-step guide to mastering early stage startup challenges and achieving success.

As the CEO and Co-Founder of Weeve, Evan has played a key role in the company’s growth and product development, and has deep experience of going from 0 to 1 with Weeve. Weeve, literally, weaves foreign words into the English sentences of books so you can pick up a language through context.

In this podcast episode, Evan shares his personal journey, the lessons he’s learned along the way, and how he’s used these to help Weeve solve the language learning problem.

This podcast is perfect for entrepreneurs, founders, and anyone looking to improve their problem-solving skills and drive growth in their business.

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(00:00) Introduction
(03:52) The Motivation Behind Your Actions
(11:45) Finding Fulfillment in Your Work
(16:15) The Power of Making a Positive Impact on One Person
(18:01) Starting a Business Without Technical Skills
(25:43) Balancing Effort and Efficiency in Entrepreneurship
(30:04) Leveraging Artificial Intelligence for Business Success
(33:28) Solving Global Challenges Through Innovation
(37:55) Mastering a New Language Through Immersion
(40:15) Understanding the Science of Language Acquisition
(46:55) Incorporating Positive Reinforcement in Product Design
(51:28) The Neuroscience of Reward-Driven Behavior
(58:00) Navigating Media Attention and Relocating to Barcelona
(01:03:45) Creating a Productive Environment for Success
 
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Nick Leeson is CEO of Bull & Bear Capital and former derivatives trader notorious for the collapse of Barings Bank, the United Kingdom's oldest merchant bank. Nick was the “Rogue Trader” who made fraudulent, unauthorized and speculative trades, and his actions led directly to the 1995 collapse of the bank, for which he was sentenced to prison in Singapore.

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(01:42) Introduction
(04:30) The change in markets from 2021 to 2023
(07:46) Comparison of recessions from 2008 
(10:00) Simple explanation of rate hikes
(12:00) Could we have avoided a recession?
(18:30) The markets could underperform for over a decade
(21:15) China's economy and recovery for the world
(23:15) Importance of learning from Asian markets
(25:40) Getting into rhythm with the markets   
(27:40) Building a trading strategy at as beginner
(32:45) Trend trading versus day trading
(36:40) The Rogue Traders strategy in 1995
(39:40) Manipulation in trading during the 90s
(46:06) History doesn't repeat, it rhymes 
(48:20) The sentiment of crypto markets now
(51:30) The fall of FTX
 
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Roei Samuel has founded two companies, RealSport and Connectd. RealSport grew to a community of over 8 million monthly unique users across the UK, USA, & Australia. After RealSport was acquired in 2018, Roei moved into the investment space. This connected him to an entirely new community, but many of the frustrations he felt as a founder were also true as an investor and start-up advisor. There was a distinct lack of diversity and accessibility in investment opportunities for start-ups. All the same deals were going to the same group of investors, stifling innovation for both the founders and potential investors. Connectd disrupts this cycle.

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(01:42) Introduction
(03:47) How I started my podcast & online business
(06:06) Why do you do what you do?
(11:35) The maturity you gain from entrepreneurship
(15:29) The importance of timing in startups
(18:45) What venture capitalists are looking for now
(21:15) How to execute on your ideas
(25:40) Fundamentals of great founders
(28:00) The world is run by C students
(31:45) Using tactical stress for personal growth
(33:00) Doing what’s right for you
(39:25) Environment design & becoming who you want
(43:50) The problems for big corporate companies
(47:30) The importance of culture in startups
(51:29) How to create a great culture
(56:45) Considerations of cofounder relationships 
 
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