LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

When Jackie Giusti Seaman was clipping headlines from newspapers during college at Villanova and analyzing what the story could be as a communications major, she knew this would be her career. Fast forward to today, and she is doing exactly what she set out to do—as the Vice President of Global Communications at Stuart Weitzman, overseeing Public Relations, Celebrity and Influencer Integration, Paid Publisher Advertising Partnerships, and Wholesale Marketing. For most of her 15 years at Stuart Weitzman, her primary role led the brand to its celebrity status and association under the Founder and brand's namesake leadership. 

In this episode, you will learn about loyalty and passion for working for a brand and Founder you genuinely believe in. You will see why the willingness to roll up your sleeves and do whatever it takes makes you indispensable. You'll learn what it takes to make something buzzy in Hollywood, and the answer will surprise you. On the corporate front, you will also learn Jackie's tactics for understanding when you should speak up or not speak up, which is an underrated skill in managing complicated issues at work. 

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Alyssa Rosenheck was working hard, climbing the corporate ladder in a Fortune 100 company, when she was diagnosed with cancer at the age of 32. Reevaluating her life, this diagnosis sparked a career change when photography became her healing catharsis. What started as a simple need to photograph her home for sale became a pioneering shift in an antiquated corner of the photography world.

Alyssa is now a celebrated stylist, speaker, and architectural and interiors photographer with over 900 features of work regularly found on the pages and sites of the world’s leading shelter and lifestyle publications, including Architectural Digest, Elle Decor, HGTV Magazine, and PEOPLE. She works with clients who are designers and architects to communicate their brand and expand their digital footprint. She has helped grow many small businesses over the years.

Her book, The New Southern Style, is a  vibrantly illustrated exploration of 30 designers, artists, celebrity chefs, authors, and creative entrepreneurs who are reinventing Southern culture, along with tips for styling and soulful thoughts for living a creative life. The images and stories are meant to bring light and inspire stillness in a world that never stops to reflect. But as Alyssa will tell you, she needed to face her shadows before stepping into the light. As one of the only Jewish families in Tulsa, Oklahoma, she faced discrimination and ridicule. On top of that, Alyssa's childhood was emotionally and financially unstable. She hopes this book will inspire creative courage.

In this episode, Alyssa shares her secrets to a holistic self-care approach, how to use fear as a tool for your own empowerment and why you need to reframe your inner dialogue and why you need to release in order to receive the gifts life has to offer. 

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As the Lead Benefit Auctioneer at Christie's Auction House and Global Managing Director of Strategic Partnerships, Lydia Fenet knows firsthand that being an effective salesperson is what distinguishes top achievers in all fields from the rest of the pack. She has led auctions for more than 600 organizations and raised over half a billion dollars for over 400 nonprofits worldwide.

Lydia's widely acclaimed book, The Most Powerful Woman in the Room Is You: Command an Audience and Sell Your Way to Success, equips you with the essential tools of the trade and reveals Lydia's strategies behind her revolutionary sales approach so that every reader feels empowered to tap into their own power and achieve results in any setting. She is currently writing her second book, The Most Confident Woman in the Room is You.

Having developed key skills over a fifteen-year career on stage, Lydia is a keynote speaker and travels internationally lecturing on topics ranging from women's empowerment, unlocking sales potential, and empowering teams in the workplace. She was named one of New York's most influential women by Gotham magazine and has been featured in The New York Times, The Wall Street Journal, Forbes, Crain's, Elle, and has appeared in Vanity Fair, Women's Wear Daily, Vogue, and Town & Country.

In this episode, Lydia shares her tips on how to sell anything using a clever combination of intelligence, personality, and humor. She explains why you should get your foot in the door of your dream company and worry about the role later, see the positives in every task (even being the company's paper shredder!) and how to make sure you get paid what you're worth.

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Margi Conklin is the former editor of the New York Post's award-winning Sunday edition. She is a storytelling expert who's previously set the editorial agenda at some of the world's most famous brands in both the US and UK, including ELLE, InStyle, the Daily Mail, and Harper's Bazaar.

In this episode, Margi shares her editorial journey, complete with the highs and lows of rising to Editor-in-Chief, being fired, and even dealing with sexual harassment from a former boss. She authentically shares her learnings from being forced to push past her comfort level, how she rewrote her own story, and why, in her free time, she is helping women tell their stories pro bono.

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Ariel Foxman is a writer, editor, and content developer with over two decades of experience and a thorough understanding of what makes a story compelling, journalistic, and ultimately memorable. Currently, he consults with luxury retail clients on their content and brand messaging strategy and pens ABBAPAPA, a mission to support fathers and non-traditional families, born of his experience as a new gay Dad. In addition, he is a contributing editor to Vanity Fair, with his words also gracing the pages of countless other titles. Ariel has an impressive track record helping lifestyle and fashion brands tell their stories effectively. He has a talent for giving people what they want and expect from a brand in new and innovative ways, giving them what they don't yet know they want and finding ways to place the brand in surprising and delightful new spaces. As the former editor-in-chief and only male editor of InStyle, he led the brand to earn numerous awards and distinctions. Ariel is also a powerful voice and board member for GLAAD and has been recognized by his peers, listed on BofF's Fashion 500, Out Magazine's Annual Power List, and The Advocate. In this episode, Ariel shares his story with impactful lessons on when to recognize when a role or environment is not serving you or your goals. We also discuss the importance of not letting anyone slow down your innovation, what it means to leave a monolithic brand and pave a new and exciting road on your own, knowing that you have that experience behind you to guide the way.

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Elisabeth Halfpapp has had an incredible journey in the fitness industry. She is one of the founders of the Barre movement with over 40 years of teaching and teacher training. As a sought-after authority and expert in the field, celebrities like Cameron Diaz, Heidi Klum, and Kate Hudson turn to Elisabeth when it comes to toning their body, especially their legs, bum, and abs. After two decades of growing the Lotte Berk Method, Elisabeth and her husband, Fred DeVito, decided to create their own method. In 2002, they became the founding partners of Exhale and took the business from dream to reality with 25 units in 11 markets. But in 2019, they decided to start over again. So with the monumental changes of the pandemic, they started Core Barre Fit, a new fitness movement that they've started from scratch on their terms. In this episode, you will learn what it means to truly have passion for what you're doing, how to get your team behind your movement, and what it means to start over three times. With positivity and excitement, Elisabeth and Fred are creating a movement for the third time with the same zest and passion they had over 40 years ago.  

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Madison Utendahl is the founder and CCO of Utendahl Creative, a Black-owned, female-founded and female-led, storytelling-first, branding, content & social media consultancy. Since its launch, Madison has worked with Refinery29, Milk Bar, Bandier, and has been featured in The New York Times, W Magazine, and Forbes. Prior to launching her company, Madison was a creative on the founding teams of three powerful cultural phenomenons: Last Week Tonight with John Oliver, 29Rooms, and Museum of Ice Cream, where as the head of content & social media, she earned two Webby Awards and grew their digital presence to an audience of over 1 Billion people in under 20 months. She's also been recognized in Forbes 30 Under 30. In this episode, Madison shares her tactics for a successful content strategy today, what metrics matter most to her, and why she believes that everyone has a story to tell. She will also share her 24-hour rule, why you should not argue for your limitations, and the reason you should trust the timing of your life.

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Are you a passionate and persuasive communicator? Whether you're presenting in person or on zoom, connecting with your audience to deliver your message effectively is the key to success. Jillian Straus is a 20-year media veteran and the founder and principal of Straus Strategic Communications. She is a Swiss army knife of media training. 

With an astute ear for content and presentation, Jillian understands where you need to go and how to get you there. She is a media consultant, presentation trainer, and speechwriter for CEOs of the world's largest e-commerce companies, executives of Fortune 500 companies, founders of successful startups, professional athletes at the top of their game, A-list celebrities, and best-selling authors. 

In this episode, you'll learn tactical tips on how to master what she calls the three C's" of effective communication and her top five secrets of being a great communicator. In addition, she will share how to leverage the power of storytelling, authenticity, and transparency and how to use your voice to influence others, memorably tell your story, and control the narrative.

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You may not recognize Jade Purple Brown's name, but chances are you have seen her work, which is featured as Adobe's splash image for Illustrator 2021. Jade is a New York–based visual artist who uses strong figures, vibrant colors, and messages of optimism in her graphic design, illustration & art direction. She has created art for major brands globally, including Apple, Facebook, Sephora, TikTok, and NYC Pride, to name a few. 

Jade was on track to become a stylist, attending the Illinois Institute of Art in Chicago for fashion marketing and management. However, in her final year, Jade learned how to use graphic design tools like Adobe Photoshop, Illustrator, and InDesign and fell in love with them. Pursuing this love, after graduation, she spent six months creating her portfolio. She made up imaginary artist mentors and began modeling the way they presented themselves. Self-taught, Jade's work stood for itself, and she landed a full-time art director role. Eventually, Jade built up her clientele and skills, breaking away from her day job to pursue her entrepreneurial goals. 

In this episode, Jade will share how she intuitively learned to trust the process, launched her business, gets creative, deals with burnout, client load, and copycats. With advice well beyond her years, she shares sage insights on how to prepare for the moment your season comes. As Jade says, things don't necessarily happen in the minute you want them to, but you better be prepared for when they do!

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As the author of 11 best-selling books, with a wicked sense of humor, Jill Kargman got her first starring role in her 40's as the creator, writer, producer, and star of Bravo's scripted comedy, "Odd Mom Out." As a real-life mom of three, who prioritizes her family, Jill has cracked the code to work/life balance and raising great kids while thriving in her career. Living her life with fearlessness, she shares the secret to tackling imposter syndrome, and why she thinks it's better to be sorry than safe.