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This week is a big week for me.
After three BIG years of planning, construction and building.. and a couple of years of preparing before that, we are finally moving into our "dream home".
This is the same home I put on my vision board when I started this business five years ago, and which I have systematically and strategically worked to have come to life.
It's one thing to strategise, though.
And it's entirely another to quite literally touch, feel and SEE the fruits of that strategic, aligned action come to life.
This very exciting moving week got me thinking about the power of vision setting, and using that vision to reverse engineer into a revenue and time goal to make it HAPPEN.
So much of the time, we set goals.. only to put them to the side when the hustle and bustle of the year kicks off in favour of "busy work".
(Hands up who set BIG goals for 2023, only to wonder how the flip we're in (almost) June and where the flip the year has gone?)
For me personally? It was only when I intentionally started not only ENVISIONING what I wanted, but then reverse engineering into very strategic business model, revenue plan and projects to make it happen that everything changed.
In today's podcast episode, I am sharing with you the EXACT process for doing just that.
It's part one of a two part series on how to design a business that reverse engineers into the BIG VISION you have for your life.
And if you want MORE? We've also JUST unlocked access to our FULL three part profit planning series, which hands you our FULL planning process (and corresponding spreadsheets for inputting your own work) for free.
You can get your hands on that here.
Let's finish the year STRONG!
(Now excuse, I am off to finish packing and moving... IT'S ALL HAPPENING!)
PS We have JUST unlocked access to our FREE, three part profit planning series especially for current and aspiring course creators ready to rock their next 6 months in business. Walk away with a simple, strategic plan for creating your own version of success in business and life with a flagship digital course. Get instant Access to Three Juicy Workshops + Planning Spreadsheets here.
Want more? Here’s how we can help you:
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→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
Let’s talk about cash flow, because ultimately? CASH is the lifeblood of every business under the sun.
Recently, I have had a number of conversations behind the scenes with clients that are feeling challenged managing payment plans, failed payments and the resulting cash flow challenges in their business.
In today’s podcast episode, we’re diving deep into payment plans, cash flow management and more.
Online course and coaching businesses USUALLY offer payment plans as an option for students and clients that are unable to pay “up front” for an investment. It’s a unique concept, in the sense that the course creator is ultimately shouldering the risk of defaults in the same way a bank would.
Here’s 10 things to think about when offering payment plans, and how to minimise your risk in offering them:
👉 Expect Defaults
👉 Make Projections Based on Pay in Full Payments
👉 Make It Clear That Payment Plans Are NOT a Subscription You Can Cancel
👉 Look for Options to Release Risk
👉 Keep on Top of Missed Payments
👉 Be Careful of LONG Payment Plans
👉 Ensure You Follow Up
👉 Prepare Templated Responses for Difficult Situations and Keep at Arm's Length
👉 Lead With Kindness
👉 Incentivise Pay in Full Payments
👉 BONUS -- Understand the Dunning Kruger Effect
👉 AND more!
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
Ever wanted a behind the scenes sneak peek into the launch process for a multi-million dollar online program? We've JUST wrapped our final ever group intake of our high level group coaching program Launchpad, with our sixth and final launch.
Let's peel back the curtains and talk about what goes into the uber-successful launches you see online.. and, also? Why the "secret sauce" for success may NOT quite be what you think.
The last EVER day for enrolments into our Launchpad group coaching program is June 15, 2023.
Apply at www.thecoursecartel.com/launchpad
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
NEVER EVER have we revealed this training to the public.
This is our Launchpad private training presentation held earlier today, which reveals our entire Launchpad proprietary methodology for creating, launching and growing an online course or program.
It will be live for just a few days, so listen NOW.
Doors are NOW open for our FINAL EVER intake of Launchpad. Doors to this group intake close on Monday.
To apply and enrol for our last EVER six month intake? Head to www.thecoursecartel.com/launchpad
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When You're Ready, Here's How We Can Help You:
1. If you've EVER wanted to create, launch or scale a flagship digital course inside of Launchpad, apply now to receive the replay of our private training where I show you our signature framework for creating, launching and scaling a flagship digital course. The final day to join Launchpad FOREVER is June 15th so apply now, and we will also make you probably the BEST offer we've ever made (it's available right now).
2. Want to launch your Wildly Successful Podcast in just 6 weeks? Check out our FREE masterclass where we share with you our complete five-step strategy.
3. Want to get your Lead Magnet created in the next 60 minutes (or less)? Download the simplest, fastest, done-for-you FREE lead magnet swipe template available anywhere and get "grow my email list" off your to do list.
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
PRE PS: Have you had "creating a leveraged course, group coaching program" on your "wish list" for far too long? If so, it's time to take action!
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
"Lifestyle Design" is an interesting concept.
Very practically, it refers to intentionally designing how you want to live your days, and designing your life FOR that.
But, how do you ACTUALLY do it?
The truth is, it's NOT an easy path.
It requires you to get really honest with yourself, to make some hard decisions and sacrifices in the pursuit of the thing you most want... and then to do the work required to make it happen.
"Lifestyle design' requires a conscious -- and sometimes uncomfortable -- series of decisions and actions, and I do think that's why many of us continue on autopilot and maintain the status quo.
In today's podcast episode, I am walking you through some very practical steps that I am taking to get more intentional about lifestyle design and how you can implement them, too!
In this episode, we discussed:
✔️ What Are You Optimising For?;
✔️ Define Your Perfect Average Week;
✔️ Project Plan;
✔️ Define Done;
✔️ Start Now;
✔️ And MORE!
Full show notes for this episode can be found at:
https://thecoursecartel.com/195
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Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
I was supposed to be launching Legacy, my high level program for established course creators, this week.
But, I’m not. The reason is nuanced, but I wanted to share with you my thoughts in the event that it serves you, too.
The intention of the Legacy program is to help established course creators to reach the Lifestyle Business Sweet Spot. It’s a mission that many of you aspire to, and I always want to be in integrity when selling something.
And, the truth is? Right now, launching Legacy would move me OUT of the Lifestyle Business Sweet Spot.
In today's podcast episode, I'm going to share with you how, in many ways, I applied the Legacy framework to MYSELF to help me make this big decision.
In this episode, we discussed:
✔️ What I Am Optimising For;
✔️ Space to Evolve;
✔️ My Lifestyle Business Sweet Spot;
✔️ Validation;
✔️ Prioritising Life;
✔️ And MORE!
Full show notes for this episode can be found at:
https://thecoursecartel.com/193
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Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
❌ Do not do this: Set an arbitrary and likely unrealistic revenue goal for your next 12 months (without any clear idea of WHY you’ve set it), burn yourself out hustling to achieve it and then wonder where it all went wrong.
Here’s what I so often see:
People under $100k a year setting $100k as their revenue goal.
People over $100k setting $1m as their revenue goal.
And 99% of the online business world selling their coaching and programs off the back of being a “6 figure” or “7 figure” business owner (even if it was for a year in 2020).
I’m not a fan of arbitrary revenue goals anymore.
Here’s what I AM a fan of instead:
1️⃣ Getting clear on the EXACT personal profit goal that will fulfil all of your personal, investing and lifestyle needs.
2️⃣ Working out the business profit you need to achieve that (because, you know, taxes).
3️⃣ Reverse engineering into a Profit Optimised Business Model to achieve THAT.
4️⃣ Enjoying the journey and being okay with it taking more than 1 year to get there.
In today's podcast episode, I'm doing a deep dive on why you need to stop chasing an arbitrary revenue goal and start thinking about what would sustain the life you want, drown out the silly unrealistic expectations and get clear on your profit number.
Full show notes for this episode can be found at:
https://thecoursecartel.com/192
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Want more? Here’s how we can help you:
Enjoy this content? Follow and subscribe for more:
→ Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/
→ Subscribe on Substack — https://lifestylebusinessschool.substack.com
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