Vincenzo Toscano is the Founder and CEO of Ecomcy, a full-service Amazon consultant agency providing strategic support for sellers and vendors. He is also the CEO at Amzbassador, a live marketing software that identifies top Amazon influencers, manages relationships, and tracks results. As an expert in optimizing and scaling Amazon brands, Vincenzo and his team of specialists have consulted over a thousand global e-commerce brands.

In this episode…

It’s easy to measure your success to others as a business owner, but climbing the ladder to profitability isn’t a race. However, smart and strategic methods can guarantee you a spot in the exclusive eight-figure club. What actions should you take to earn next-level profits?

Amazon consultant Vincenzo Toscano recommends a six-step framework to grow your business. However, he advises sellers to moderately introduce each phase, starting by implementing catalog expansion, product optimization, and external marketing. External marketing includes utilizing blogs, influencers, and brand ambassadors, which helps drive traffic to your website. Once you’ve launched and optimized new products by updating copy and keywords, sellers should focus on expanding internationally — focusing on the UK and Germany — and become proficient in PPC and manufacturing negotiations. In addition to having favorable relationships with your manufacturer, ensure the payment terms are advantageous to your profit’s bottom line.

In this episode of the eComm Breakthrough Podcast with Josh Hadley, Vincenzo Toscano, Founder and CEO of Ecomcy, talks about mastermind business growth hacks. Vincenzo discusses brand expansion through new launches, leveraging influencers to promote brands, and hiring specialized experts for an efficient operation.

Resources mentioned in this episode:

• Josh Hadley on LinkedIn
• eComm Breakthrough Consulting
• eComm Breakthrough Podcast
• Email Josh Hadley: [email protected]
• Hadley Designs
• Hadley Designs on Amazon
• Vincenzo Toscano on LinkedIn
• Ecomcy

Special Mention(s):

• Kevin King
• Michael E. Gerber on LinkedIn
• The E-myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber
• Roland Frasier on LinkedIn
• Afolabi Oyerokun on LinkedIn
• Snapalytics
• Referazon
• Profit First: Transform Your Business From a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
• Monday
• Bradley Sutton on LinkedIn

Related Episode(s):

• “Kevin King’s Wicked-Smart Tips for Building an Audience of Raving Fans”
• “Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber”
• “Seven Acquisition Strategies to Scale to Eight Figures and Beyond”
• “Hidden Supply Chain Hacks Guaranteed to Triple Your Ecommerce Profits With Afolabi Oyerokun”