Mums With Hustle Podcast

Mums With Hustle Podcast

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Mums With Hustle Podcast episodes

  • MWH 183 : Behind The Scenes of a 6 Figure Instagram Business with Amie-Jane Hankinson of Growing Kind

    Have you ever wondered if you really can have it all? Do you often feel like you're hustling every minute of every single day? Are you making the most out of nap-time or burning the midnight oil more often than not for little to no reward?

    Amie-Jane Hankinson hustled day and night and went back to working full-time hours when her littlest was only a few weeks old. While she was super passionate about what she was doing, she was also extremely overwhelmed and suffering from post natal depression (PND).

    Her business, Growing Kind, was born in the midst of her darkest days. Amie wanted to create a supportive community for mothers who were feeling overwhelmed (just like her) so that she could show these women ways that they can reconnect with their children through play.

    “I'm financially abundant and money comes to me naturally,” is just one affirmation that Amie has on her wall in a place that she sees everyday.

    This particular mindset shift and her overall growth mindset has led Amie to grow her Instagram following to over 25,000 followers and earn over six-figures of income. 

    Today, Amie is showing you that you really can have it all! Amie's sharing how she smashed through her self-limiting beliefs, about money and success, in order to see significant growth in her business so you can do the same.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    43 min
  • MWH 182 : The 7 Most Important Instagram Highlights for Entrepreneurs
    The 7 Most Important Instagram Highlights for Entrepreneurs


    I seriously love all things Instagram! You probably already knew that since I'm always releasing IG related podcasts like one of my personal favorite's 3 of your IG Marketing Questions Answered. One Instagram feature, I haven't yet done a podcast on are Instagram Highlights.

    Instagram Highlights are a feature that many users are not taking advantage of. They are extremely valuable to your business because they allow you to easily curate and showcase the content you want users to see first and foremost when they visit your profile.
    LET'S GET INTO IT
    This episode is going to be really short, but super actionable! So grab your pen and paper because you'll want to take notes.
    1. What Are Instagram Highlights
    You can find an account's IG Highlights by seeing the circles on their profile under their bio. IG Highlights are little buttons that people can navigate through.

    Here's a screenshot of mine for reference:



    Key Points I Discussed:


    What are Instagram Highlights?
    How can you create a set of Instagram Highlights?

    Share the content first as a Instagram Story.

    What should your IG Highlights look like?

    Use your brand colors.

    2. 7 Most Important Instagram Highlights Ideas
    Every brand should at least know about and start creating Highlights around the categories listed below.

    Key Points I Discussed:


    About Me
    Blog/Podcast/Blog

    This is your core content!

    Reviews/Testimonials
    Shopping/Working With You
    FAQs

    Automate your Frequently Asked Questions

    Behind The Scenes (BTS)

    Sharing BTS helps you build trust with your audience.

    Freebies

    This is one of the most important Highlights you can have! If you have a freebie that you use to grow your leads and sales, then you should definitely have a freebies Highlight.

    WRAP UP
    Whenever you create an IG Highlight, you are creating and sharing content that is being turned evergreen.

    What is one of these Highlights that you can go and action right now? I'd love to know! Send me a DM or comment on the IGTV of this episode (@mumswithhustle) telling me which one you're going to action.

    If you aren't already leveraging the power of IGTV, learn why you should be HERE.
    CONNECT WITH ME

    Web: www.mumswithhustle.com
    Facebook: @Mumswithhustle
    Instagram: @mumswithhustle
    Twitter: @MumsWithHustle
    Biz Club: MWH Biz Club
    LOVE OUR PODCASTS?
    Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

    If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.
    10 min
  • MWH 182 : The 7 Most Important Instagram Highlights for Entrepreneurs

    I seriously love all things Instagram! Today, I'm going to be talking to you a bit about an Instagram feature that many users are not taking advantage of.

    Instagram Highlights!

    Instagram Highlights are extremely valuable to your business because they allow you to easily curate and showcase the content you want users to see first and foremost when they visit your profile.

    LET'S GET INTO IT

    This episode is going to be really short, but super actionable! So grab your pen and paper because you'll want to take notes.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    10 min
  • MWH 181 : Starting Your Fashion Business With Nicole Di Rocco of My Nicolita
    Starting Your Fashion Business


    It is my absolute favorite thing in the world to help you create and start your dream business. With my hand on my heart, I want to let you know that you CAN have it all without the guilt and without the overwhelm.

    In today's episode, I'm chatting with someone who has taken some huge leaps and bounds to grow her business!
    LET'S GET INTO IT
    Today's guest is Nicole Di Rocco! Nicole helps creatives who are interested in the fashion industry confidently take their fashion idea from sketch to sample to sales. In 2003, Nicole started a Fashion Swimwear Brand that has been distributed throughout the United States and was recently featured on CNBCs Billion Dollar Buyer.

    Over the past 16 years, Nicole has worked with Fortune 500 companies and individuals to help them launch a few styles to entire collections into mass market. She knows first hand what it's like to go from an idea on the back of a napkin to seeing your products come to life.
    THE RECAP
    During this episode, Nicole is sharing her best tips and strategies to crazy successful product launches.
    1. Introducing Nicole!
    Nicole is someone who has taken some huge leaps to grow her business. I'm so excited for you to learn more about her!

    Key Points We Discussed:

    Who is Nicole?
    What is Nicole's biz journey?
    How did Nicole found her biz?
    2. Product Offerings
    Nicole started her business journey with only one sample! From there she learned that you can launch anything with a good and decent sample to test. In this section, Nicole is sharing how she visualised her product offerings.

    Key Points We Discussed:

    How did Nicole begin to visualise her product offerings before launching?
    What steps did Nicole take?
    Why should you validate your idea before investing in inventory and marketing?
    What will having a good sketch of your idea help with?

    Begin to cost product.
    Create samples.
    Work with vendors who will actually take you seriously.

    3. Launching
    Nicole has become a pro at launching! In this section, I pick Nicole's brain and we discuss all about launching a business and successful product launches.

    Key Points We Discussed:

    What is Nicole's advice for women who are launching a new business?
    What goes into a successful product launch?

    Pre-launch with a sample.
    Create an easy pre-order with bonuses/ incentives.
    Create a private FB group/private IG account with a small group of friends and family to ask for feedback.
    Take people on the journey to your launch.

    What are Nicole's top three do's when it comes to launching new products online?

    Ask what is your big vision for your brand.
    Think about your inspiration and why you want to launch your brand or product.
    Design with Purpose.

    What are Nicole's top three don't's when it comes to launching new products online?

    Do not start buying fabrics or trims at a local shop when you have not planned out your product yet.
    Try not to start making inventory before you launch.
    Don't determine your price based on just from your competitors.

    What is Nicole's visual roadmap for launching?
    WRAP UP
    Thank you so much Nicole for joining us on the podcast! This episode was such a blast.

    I'm wondering if you have a fashion biz idea bubbling away in your head? Tag me in your IG Stories (@mumswithhustle) if you do, as I'd love to hear all about it because getting pen to paper to flesh your ideas out really helps you see your vision come to life.
    CONNECT WITH NICOLE
    Nicole has an epic free masterclass for you From Dream To Launch that you can...
    51 min
  • MWH 181 : Starting Your Fashion Business With Nicole Di Rocco of My Nicolita

    It is my absolute favorite thing in the world to help you create and start your dream business. With my hand on my heart, I want to let you know that you CAN have it all without the guilt and without the overwhelm.

    In today's episode, I'm chatting with someone who has taken some huge leaps and bounds to grow her business!

    LET'S GET INTO IT

    Today's guest is Nicole Di Rocco! Nicole helps creatives who are interested in the fashion industry confidently take their fashion idea from sketch to sample to sales. In 2003, Nicole started a Fashion Swimwear Brand that has been distributed throughout the United States and was recently featured on CNBCs Billion Dollar Buyer.

    Over the past 16 years, Nicole has worked with Fortune 500 companies and individuals to help them launch a few styles to entire collections into mass market. She knows first hand what it's like to go from an idea on the back of a napkin to seeing your products come to life.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    51 min
  • MWH 180 : Taking The Pressure Off Start-Up Entrepreneurs
    Taking The Pressure Off Start-Up Entrepreneurs


    Business is not always easy even though there is a glamourised version of entrepreneurship that exists.

    It's important to me to get real honest with you about what the start-up phase really looks like from an entrepreneur who has been right there in the trenches.

    If you love this episode, you'll really enjoy MWH 151 : When Motherhood Meets Entrepreneurship. I recommend giving it a listen!
    LET'S GET INTO IT
    Today I want to talk to you about something that you experienced in your business startup journey (or you may still be feeling it), and I'm talking about pressure.

    This episode is going to be a bit of a heart to heart because I care so much about your state of mind and I want you to be so very successful!
    1. STARTING A BUSINESS
    I started my business because I wanted to have the freedom to mother and parent how I wanted to. In this section, I'm chatting about why I started my business and what freedoms I craved.

    Key Points I Discussed:

    What is the maternal wall?
    What freedoms were very important to me?

    Creative.
    Time.
    Financial.

    Why do most of the women in my tribe start their business?
    What did the early days of starting my business look like?
    2. TAKING THE PRESSURE OFF
    Most of the time, the pressures that we feel are ones that we put on ourself.
    In this section, I'm discussing what makes deadlines great and what makes deadlines not so great.

    Key Points I Discussed:

    How are some deadlines great?
    What negatives do time bound success deadlines cause?
    How long does it take to be successful?

    What is your definition of success?
    Entrepreneurship is a journey.
    It takes as long as it takes.

    Why is it important to set milestones?
    How does support matter when you're an entrepreneur?
    In what ways would you show up in your business if money, time, and confidence wasn't an issue?
    WRAP UP
    Keep in mind that starting a business is not something that you should set time bound success deadlines on. Entrepreneurship is a journey. Your success is inevitable if you're in it for the long-term. Find yourself a supportive community.

    I'd love to know what success looks like to you! Tag me in your IG Stories (@mumswithhustle) telling me and maybe I'll repost you.
    CONNECT WITH ME

    Web: www.mumswithhustle.com
    Facebook: @Mumswithhustle
    Instagram: @mumswithhustle
    Twitter: @MumsWithHustle
    Biz Club: MWH Biz Club
    LOVE OUR PODCASTS?
    Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes!

    If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.
    23 min
  • MWH 180 : Taking The Pressure Off Start-Up Entrepreneurs

    Business is not always easy even though there is a glamourised version of entrepreneurship that exists.

    It's important to me to get real honest with you about what the start up phase really looks like from someone who has been right there in the trenches.

    If you love this episode, you'll really enjoy MWH 151 : When Motherhood Meets Entrepreneurship. I recommend giving it a listen!

    LET'S GET INTO IT

    Today I want to talk to you about something that you experienced in your business startup journey (or you may still be feeling it), and I'm talking about pressure.


    This episode is going to be a bit of a heart to heart because I care so much about your state of mind and I want you to be so very successful!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    23 min
  • MWH 179 : The Importance of Passion In Unlocking Your Mindset with Julia Black of Explorium
    The Importance of Passion In Unlocking Your Mindset


    Once you have passion in place in your business then you can go deeper into your mindset and use your time to explore and enjoy the adventure that you’ve began as an entrepreneur. Being successful in business is a process that evolves over time!

    So if you're keen to ignite your passion by keeping your lights switched on, then today's episode is going to be a game-changer for you!
    LET'S GET INTO IT
    Today's guest is Julia Black! Julia is a BAFTA and Grierson nominated documentary maker, social entrepreneur and innovator in education and CEO of Explorium. For the past 10 years she has been learning about how we unleash the human potential and tap into our 'divergent genius'. Initially this was to solve the immediate problem she faced as a parent, which was the glass ceiling on her own two children's education.

    Through her Creative Learning Centre, she worked closely with schools and realised that no matter what the external environment was like, what really unlocked the brilliance inside people was empowering them to tap into learning from the inside out. After analysing what worked and didn't work for 1000s of children, she created Lights On®, a transformational learning framework that places the ownership of learning firmly in the hands of the 'learner' so they can achieve extraordinary outcomes.
    THE RECAP
    During this episode, Julia is going to share why passion is a key factor when it comes to unlocking your mindset, how to figure out what you're passionate about, and various ways to reignite your passion in business!
    1. Introducing Julia!
    Julia is seriously incredible, and I cannot wait for you to see why I invited her onto the podcast!

    Key Points We Discussed:

    Who is Julia?
    What is Julia's biz journey?
    How did Julia found her biz?
    2. Children + Passion
    We are all born with genius inside us and over time that gets educated out of us. In this section, Julia is sharing what happens when our children's lights go off and how it impacts their learning.

    Key Points We Discussed:

    Why is it important to help children identify and develop their passions?
    How do children become disconnected from their passions?
    Why are children passive learners?
    Why is passion so important for children?
    3. Finding Your Passion
    Anyone who is running their own business needs to be passionate about what they are doing - otherwise it is going to feel like a job. But a job you can’t leave at the end of the day! In this section, Julia is sharing the ONE question she asks her clients to help them find and unlock their passion.

    Key Points We Discussed:

    Why should you be passionate about what you're doing in business?
    How can you figure out what you're passionate about?

    Answer this question: What is it that switches on your lights?
    Define what having your lights on means to you.
    Get clear on what things switch your lights on and what really turns them off.
    Based on this very quick and easy analysis, you can then start to design strategies to make sure that you are in your lights on zone.

    What if you don't know where your passions lie?

    Look back to when you were younger.
    Remember a time in your life when you really felt alive and empowered by what you were doing.

    4. Passion + Mindset
    When you have your passion in place, you can go much, much deeper into your mindset. The core concept of Julia's work is that we all have a switch that gets our lights on. In this section, Julia wants you to think about your brain being wired in a series circuit.

    Key Points We Discussed:

    Why does Julia believe passion is a key factor when it co...
    46 min
  • MWH 179 : The Importance of Passion In Unlocking Your Mindset with Julia Black of Explorium

    Once you have passion in place in your business then you can go deeper into your mindset and use your time to explore and enjoy the adventure that you’ve began as an entrepreneur. Being successful in business is a process that evolves over time!

    So if you're keen to ignite your passion by keeping your lights switched on, then today's episode is going to be a game-changer for you!

    LET'S GET INTO IT

    Today's guest is Julia Black! Julia is a BAFTA and Grierson nominated documentary maker, social entrepreneur and innovator in education and CEO of Explorium. For the past 10 years she has been learning about how we unleash the human potential and tap into our 'divergent genius'. Initially this was to solve the immediate problem she faced as a parent, which was the glass ceiling on her own two children's education.

    Through her Creative Learning Centre, she worked closely with schools and realised that no matter what the external environment was like, what really unlocked the brilliance inside people was empowering them to tap into learning from the inside out. After analysing what worked and didn't work for 1000s of children, she created Lights On®, a transformational learning framework that places the ownership of learning firmly in the hands of the 'learner' so they can achieve extraordinary outcomes. 

    THE RECAP

    During this episode, Julia is going to share why passion is a key factor when it comes to unlocking your mindset, how to figure out what you're passionate about, and various ways to reignite your passion in business!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    46 min
  • MWH 178 : Leverage The Power of IGTV on Instagram
    Leverage The Power of IGTV on Instagram


    Back in June of 2018 there was a live launch of Instagram TV (IGTV) by Instagram... it was a huge launch and everyone questioned whether or not IG was going to be the same. The last time we felt this way about IG was when they launched IG Stories.

    Flash forward and Instagram is now better than ever because of IG Stories and IGTV!

    If you've ever wondered how you can use Instagram TV to grow your brand presence and business on Instagram, then this is one episode you do not want to miss!
    LET'S GET INTO IT
    I'm excited about this episode because we're talking about one of my favorite topics... Instagram! If you're interested in learning more about Instagram Marketing, consider listening to 3 Of Your Instagram Marketing Questions Answered.

    During this episode, we're getting specific and diving the power of IGTV. There are so many ways for you to be using Instagram TV to grow your brand presence and business on Instagram.
    1. The Low Down on Instagram TV
    Truthfully, I'm an early adopter of really anything Instagram. I think IGTV is a great way to create more compelling content to engage your audience. Think about it... Engaging content is what social media is all about, so Instagram TV is SO worth utilising.

    Key Points I Discussed:

    What is IGTV?

    Instagram TV.

    What is the purpose of Instagram TV?

    Allows content creators to upload high quality, long-form, vertical videos.

    Why is Instagram always working on improving IGTV?
    What are the average lengths of uploads?

    A minimum of 15 seconds and up to 10 minutes for MOST accounts.
    Some accounts are allowed up to 60 minutes.

    2. Leveraging IGTV
    I love Instagram TV because it provides business owners with the perfect opportunity to reuse and repurpose your video content and give it new life. In this section, I'm sharing how you can leverage the power of IGTV on Instagram.

    Key Points I Discussed:

    How have my IGTV views improved?
    What is the significance of Instagram sharing a one-minute preview of your IGTV on your Feed?
    What types of content can you share on Instagram TV?

    Podcast snippets.
    Recipes.
    Reading your blog.

    2. Pros and Cons on IGTV
    I love keeping it real with you! So in this section, I'm going to share with you the pros and cons of IGTV. As always, I put a positive spin on any of the cons that I list out!

    Key Points I Discussed:

    What are the pros of IGTV?

    Builds relationships faster.
    Evergreen content.
    Insights for your videos.
    You can use hashtags on your IGTV when you share your video into your Feed!

    What are the cons of IGTV?

    The video formatting is vertical.
    No filters.
    No ability to add music or video effects. All of these things need to be done in other video editing apps.
    How discoverable you are through IGTV.

    WRAP UP
    If I have shared something here today and you've had some ah-ha moments, I'd love to know! Leave me a comment on my IGTV clip (@mumswithhustle) letting me know what stood out to you in this episode.
    CONNECT WITH ME

    Web: www.mumswithhustle.com
    Facebook: @Mumswithhustle
    Instagram: @mumswithhustle
    Twitter: @MumsWithHustle
    Biz Club: MWH Biz Club
    LOVE OUR PODCASTS?
    Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe.
    21 min

About Mums With Hustle Podcast

From the publisher's feed

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a…

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