My Amazon Guy

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00:00 Intro
10:53 Brand registered in Canada added to BR in the USA, got registered agent access but I can't add A+ content, update pages
12:39 I added my US brand to BR in the UK. I see the brand added in the BR account but I can't add A+ content or update. I also added to BR in CA and it works
12:52 Anyway to get Amazon UK to update a page
12:29 Thoughts about Amazon global logistics
14:37 Did you enroll in Amazon launchpad for any of your customers. 
15:43 Good AMZ account annual ROI
16:20 What happens if TM works now and USPTO declines later
17:49 I changed a brand name recently but it's still pointing to the old store
18:18 In the A+ content manager, one of the SKU is not eligible for A+ content even though it's brand registered and has a storefront
19:13 Please review B08849V4NM - I have registered it under a wrong name
22:39 Sales dropped suddenly, what things do you check
24:24 CAn BR help w/ flat files for multiple ASINs to make changes to product category or page
26:32 Been trying to update my main image and even done it through a flat-file but it has not been updated
27:40 You can get names and addresses of purchaser info, what company provides that via API
28:15 With BR, do we leave the bar code on products shipped in or use the FNSKU code
30:02 How do know w/c port to select, custom agent, freight forwarder
30:58 I am 5 days shy of my 1st month of this product and already ranked organically for 1300 KWs and 250 sponsored KWs, already done pink word updates, what strategy to rank for the top 10
33:48 If I have a product ready to go to AMZ w/ 12 diff color variations, can I only list 6 of them to start and then add the other 6 later
34:35 You recommend "fast product photography" however their reply was something to the effect of "there would be no need for our service"
35:37 I went to create the case with BR but it shows the updated image. CtrlF5 didn't work
36:09 A company contacted us to be the distributor of our brand, is this a good idea to expand the brand
38:33 What happens if I hire MAG to change the brand name and turns out it can't be done
39:14 My listing is listed in Canada w/o my knowledge, how's this possible
41:16 Is it against TOS to use my own customer review photos for product images, also how about using customer quotes in the image
42:09 B08BQZ8BSC - what can be done to improve the listing
46:19 Bullets and description (correct in backend and in category listing report) but change not reflected on PDP. Have BR but no UPC(listed w/ GTIN exemption)
49:16 What will I need to send you to create my A+ content, also do you create a store
52:43 Does your agency creates the Copywrite to create a listing
53:02 Best way to appeal a false infringement claim made by a competitor
53:33 DO you use Amazon's Inventory Placement Service
53:55 Product has a price range of $6.99 US market, profit margins are 31%, what PPC strategy should I opt to get some profitable sales as I heard that PPC for products below $10 doesn't work
54:42 Product w/ relevant KWs w/ zero search volume but when checked on Amazon, it is showing 60%
55:07 Why do you need Canadian Trademark even though you said that trademarks work across borders for brand registration
55:28 On the product listing page above the A+ content, there is an area called Videos. I want to put my videos on there and on other competitor pages for free exposure, is there any risk doing using my buying account w/ the same email as my selling account
55:54 Do you have any tips on how to get approved for Project Zero
56:11 Any comments on selling on Amazon Brazil
56:33 How do you boost your mark as helpful votes on reviews

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See your delivery speed metrics https://sellercentral.amazon.com/seller-fulfilled-prime/seller-performance

Seller Fulfilled Prime enrollment revocation
While you are enrolled in Seller Fulfilled Prime, you must continue to maintain the Seller Fulfilled Prime performance requirements to remain enrolled in the program.

Amazon will evaluate your Prime eligibility each day. If your performance metrics fall below the established thresholds, or if you violate the program terms, your enrollment in the program may be revoked. The Prime badge will be disabled on your offers, and your program status will change to Ineligible under the Premium Shipping Programs section in the General Shipping Settings. You will be unable to offer products with the Prime badge on your seller-fulfilled listings until you are able to satisfy all performance metrics and program terms.

How do I get reinstated?
If your eligibility to participate in Seller Fulfilled Prime has been revoked, we may require you to provide us with a Plan of Action that explains the issue, including a root cause analysis, and a description of the steps you will take to prevent similar issues in the future. You can review the Seller Fulfilled Prime performance metric requirements prior to sending in a Plan of Action. Plans of Action can be submitted by clicking the Create POA button on the Seller Fulfilled Prime Performance dashboard.
https://sellercentral.amazon.com/gp/help/202098440

00:00 Intro
00:18 New metrics for qualifying for Seller Fulfilled Prime
02:30 Amazon is raising the bar for SFP
03:07 How to get reinstated to SFP
05:47 MAG Trademark Service Testimonial

Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join

About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. 

LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.

About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. 

My Amazon Guy Podcast and Videos: 
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy

✅Get 50% Off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

#amazonselling #amazonseller #amazonfba #myamazonguy

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Download your own copy of the cheat sheet we used:
https://www.operationroi.com/wp-content/uploads/2017/07/buybox-cheatsheet.jpg

00:00 Intro
00:26 What is Buy Box
02:35 Buy Box Cheat Sheet
03:08 Fulfillment Method
04:00 Landed Price
04:53 Perfect Order Percentage
08:04 Shipping Time
10:20 Order Defect Rate
14:35 Feedback Score
16:19 On-Time Delivery
17:24 Valid Tracking Rate
19:17 Response Time
20:58 Customer Feedback
21:42 Inventory
23:07 Cancelation Rate
24:22 Refund Rate

How does the buy box work: https://www.youtube.com/watch?v=fXaY2xNvyzU

When a user clicks the “Add to Cart” button, they’re buying from one merchant and one merchant only: the buy box winner. This is especially crucial now that there’s a “Buy Now” button in addition to the add to cart button — the “Buy Now” button always leads to purchase from the buy box owner.

Get Amazon Consulting at https://myamazonguy.com/

The Variables that Affect the Buy Box
Once a seller has the ability to compete for the Buy Box, he or she has to learn exactly how to win it. We know that Amazon’s algorithm compares multiple variables of each offering to determine which gives the best overall value to the customer. The weights assigned to each variable can change on a product-by-product or a category-by-category basis, so even though a seller could be losing to a competitor on one product, the same seller could be beating that same competitor on another unrelated product.

There are many variables that Amazon takes into account, which are outlined below. The key is to invest your resources in the ones that make a bigger impact on the Buy Box.

Fulfillment Method:
Sellers who choose FBA (Fulfillment by Amazon) or SFP (Seller-Fulfilled Prime) are usually at an advantage over those who sell FBM (Fulfillment by Merchant), with all other variables being equal.

Landed Price:
This is the total amount that the product is sold for on Amazon. The lower the seller’s performance metrics are compared to other sellers, the lower they’ll need to lower their price to try to win the Buy Box. On the other hand, if their metrics are high, they could raise their price and still win.

Shipping Time:
The quicker you ship, the better off you are.

Availability:
Backordered items can be featured in the Buy Box, but items that are immediately fulfillable are favored by Amazon’s algorithm so avoiding backorders should be a priority for all sellers.

Order Defect Rate:
This is a combination of the Negative Feedback Rate, the A-to-Z Guarantee Claim Rate, and the Service Chargeback Rate.

Valid Tracking Rate:
This is the percentage of deliveries sent with full tracking information.

Late Shipment Rate:
This is the number of orders shipped later than the expected ship date.

On-Time Delivery:
This is the percentage of orders that were delivered on time.

Feedback Score:
How well people have rated you (especially recently) makes a difference.

Customer Response Time:
How quickly do you respond to customers? If you take too much time, it will negatively impact your chances of winning the Buy Box.

Feedback Count:
This is how many people have given you feedback. Obviously the more customers, the better.

Inventory Depth and Sales Volume:
Having enough inventory consistently will put you in a better position than if you have big fluctuations in inventory.

Cancellation and Refund Rate:
If you cancel on a customer who has made an order too often, it could have a negative impact on your seller performance.

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00:00 Intro
10:43 Why is it so hard to start a business
13:53 Do you have info on "Business Insurance Requirements" and changes in A to Z claims
15:34 How do I increase the impression of video ads
16:15 How do I make sure I get enough impression with sponsored product campaigns
17:47 What's considered to be the good conversion rate
19:57 Is it normal that the PPC conversion rate is way lower than the total one
23:40 How to fix an SKU what the Amazon catalog says is conflicting w/ data that is in the Amazon catalog
24:57 What arguments would you use to help convince a client to move from Vendor to Seller Central
27:15 What strategy do we take if we do not have enough inventory to send in for FBA based on the stats of products?
28:32 If a brand in Canada has a brand registry in Canada, can they add me as a user to the US BR or do they need to trademark their brand in the US and BR to be able to add me as a user
30:15 What strategy to use if want to launch new product w/ no inventory limit available
31:32 What reasons would you not be able to change a product category
31:16 How do you decide what product category to choose
33:18 Does having FBM inventory at 0 for some products have an effect on IPI score or any other metric
33:36 As a new seller, should we try to get into a category that is gated by one seller or drop into a diff category w/ multiple sellers
35:11 Should I include my self fulfilled SKU in my advertising and should I price my FBA and self-fulfilled differently
36:00 I'm having variation issues. My "window sticker" listing didn't allow variation so I changed the category to "bumper sticker". At creation, C variations are allowed but shortly after removed
37:41 Do we limit purchases to 1 item product until inventory can be replenished
38:51 Each time getting rejected on adding a new brand, doing brand registry will help
39:33 If I use a little different subcategory than similar products will it affect indexing
40:27 In my A+ content, what KW do you recommend for each picture panel. Do I add words that are not in my listing already
41:50 Any suggestions for my friend who leases office space and the utility bill is paid by the office complex. AMZ is requesting a utility bill proof with the friend's name, the account is suspended
42:56 Amazon is showing under the specifications of the images of the item w/c is incorrect, anyway, I can have it updated? It's before the bullet points. It's a new detail AMZ lately shows my listing on AMZ UK is not brand registered and I can't update the page
43:44 I made a mistake when setting up my first shipment and now I have a line in the shipping queue that I can't delete
43:59 It took a few tries to get the logo  the right size for A+ content, Now I have several of them loaded into the asset area but I can't delete the old logo
44:59 Toys listing: the requirement of submitting a test report of ASTM F963-17. Is it required for ALL toys or only those w/c come under "CPSC Regulated Products"
45:44 Today I received an email from Amazon: Congress recently introduced a package of regulatory legislative proposals targeted at a few large technology companies, including Amazon. 
47:12 How to add the same US ASIN on AMZ Canada, and will review will be migrated
48:27 I'm from the UK and just registered a brand on behalf of my business partner. But as I'm only a user of the ASC account, it's not linked to the brand
48:59 Eligibility or permission to sell on new marketplaces to grow sales
49:53 Is there something related my prices related to competitors and the PPC campaign algorithm that limits my sales
50:20 What's considered to be a good yearly ROI for AMZ business

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00:00 Intro
09:59 Jason Mastromatteo - Guest Host
10:20 What's your option about product liability insurance
11:39 I have a pending USTPO Trademark wanted to add it to my existing EUIPO Trademark in Amazon BR
13:26 Can variations have different manufacturer recommended age
14:07 Can I connect my listing that has "Generic" brand name to my registered brand name
16:22 What are your thoughts on letting Helium10's Adtomatic automating PPC
17:02 A picture I need to replace does not show up in the upload/download area
18:53 What are your thoughts on letting larger "authorized sellers" use your unused inventory categories like oversized apparel
20:04 How do I increase the impression of video ads? I used the same 5 KWs from my exact campaign. 
20:57 What's your advice for Q4 inventory planning and sourcing
22:55 Have any tips on how to rank your items on certain keywords
23:45 I lost organic rank because of getting out of stock for one of my ASINs even after getting my sales velocity back for 1 month, the rank doesn't recover or improve at all
24:41 Do I have to register a GS1 UPC code for Brand Registry
26:21 Your Age of Sage product has topical products, do you have each product tested before taking it to market? What testing do you have done and who do you use
27:08 ASIN REVIEW: B091JDHDKX
34:28 Need knowledge about Liquidation Amazon Business
35:49 When are long term storage feed charged
37:17 If you know you will be out of stock too long, can you get a new GS1 code (& ASIN) for the next order, new honeymoon period & start again
38:03 If I'm adding Spanish KW to my USA listing, should I also be adding English KW to my Mexico listing
38:55 I'm getting many clicks from PPC but my conversion rate is low at 5%, my listing is optimized
39:51 Does MAG recommend splitting brands into their own seller account and or new LLC, or is lumping various brands into 1 seller account is ok
40:52 What do you recommend, automatic or targeting campaign
42:14 I have an item w/c that is not brand registered in the UK. I'm trying to update the page content and I showed Amazon images of the packaging but they don't allow me to update
43:38 Are products under $15 buyable
45:14 Any recommendation or strategy to get our 1st review
47:00 Can we add more than 6 images if the 7th spot is reserved for video
48:16 ASIN REVIEW: B07QJ3835H
54:07 What can I do about others using my images to promote their similar products
55:03 How can I lower down ACOS
56:23 I'm about to launch 3 new products, can you explain a little bit about the "Honeymoon Period" 
58:43 Currently trying to add a product to the UK market, it is a bladed product and it is saying I need to be accepted for approval but aren't accepting applications
59:55 I've enrolled my product in Vine, where can I check if and how many customers have enrolled to receive free product and review
1:00:52 Can we optimize listing in wholesale FBA
1:02:53 What's the cost of MAG Full Service Amazon Management
1:04:26 ASIN REVIEW: B01EO0LX3Y
1:12:58 What kind of documents do we need to provide if we are selling iPhone cable on our brand name
1:14:25 Is 30% sales from PPC at 10% less of your breakeven point, ok
1:15:00 Can you split up a registered brand into two seller accounts, branded products in both accounts
1:16:34 I applied to sell Mombella baby teether toy but mine are not Mombella, but same product
1:17:41 Is it common for US manufacturers not to let 3rd party inspectors in their factory and inspect the goods themselves by their QA dept
1:18:22 ASIN REVIEW: B093NP164L
1:27:50 We are selling Type C to Lightning Cable. I got a suspected intellectual notification and asking to send supporting docs

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00:00 Intro
10:31 My Amazon Guy Process
11:13 My Amazon Guy Core Values
12:32 For a new client's product w/ over 1000 organic KW, do you automatically go to phase 2 or go through phase 1 anyway? What factors would cause you to jump to phase 2 right away
15:00 A 48hr episode but my Amazon account manager has vanished. What steps do you take to get ASINs created by regular SC for a product w/o UPCs o EANs to sidestep unnecessary pushback
16:43 Ad campaign has $200 budget with 10 KW (5 performers, 5 poor) What is the difference between moving the good words to their own campaign vs just lowering the bid on the poor performers
17:45 Amazon invited me to the Amazon Launchpad program. Is it worth the money (5% of rev)
19:48 My inventory restriction is getting worse (restocking limit is decreasing) any insights on the future state of restocking limits
20:47 For misspellings, in Helium10, Cerebro found words like Chistma but on misspellinator, this doesn't even show as a top misspelling and lists others. What tool do you use to determine misspellings
21:47 When creating a listing w/ variations (2 colors), do I edit each ASIN w/ different KW, descriptions, or just the main parent ASIN?
22:38 What are the key factors Amazon uses to rank a listing organically
24:58 Do we always need to run PPC to keep organic ranking
26:02 Does Amazon change PPC bids during different time slots based on search volume
26:17 Is having your friends vote the helpful button considered review manipulation
26:54 Best marketplaces aside from the NA ones to sell in
27:43 Do you have an answer key that you can plug on the 200 words to avoid pesticides
28:12 If I sell a brand item and bundle it w/ something else or my brand item, should I use a new UPC code and who do I put a brand/manufacturer on the listing
30:12 Best tips for product research
31:35 I got 2 new reviews today but my total review count only went up by one
32:22 I know I can't put brand names in backend search items or Alt text, but what about book titles. I've seen many of my competitors do this. Is this w/in Amazon TOS
33:10 I just wanted to know if most of you have your parcels shrieked wrapped
33:33 To structure the title, would you recommend one of the following characters "-" or "|"
33:52 Editorial reviews overrated
34:14 We have a top product in our category and it has 6 variations. We want to split the listing into 2, how would we do this? Would the 2nd listing have a good ranking like the 1st
35:27 How do I stop Amazon bots from taking text from my listing images and auto-populating listing features incorrectly
37:00 I use my brand name on Amazon CA and USA all caps, is it better to trademark it as all caps or in the proper case
37:42 You have said that PPC is rather far down on the list in the A9 algorithm of ranking, however, it seems to be your main go-to to gain rank
38:30 Can you elaborate how the PPC can push you higher in ranking w/o breaking the bank
39:14 What is the process of changing to the new brand, how do I tackle it
40:24 I can no longer get the first name, last name, address from my customers in Amazon anymore. I used to be able to do that and run ads on Facebook for them
42:41 Have 13 products for Amazon. Since I am a new seller, how many of each product should I have available for shipping to Amazon? Will I be limited to 200 total or 200 per product listing
44:32 I'm about to launch 3 SKUs and coming out the gate w/ a heavy restocking limit for the current SKU. What are your counsel and wisdom on product launches in this world
45:13 My bullet points just randomly disappeared on my listing
45:56 When sending a softcover book to FBA, do you recommend some form of prep for protection? 

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00:00 Intro
11:35 How long does it take for Amazon to re-index to possibly rank better when you update keywords and descriptions in an old listing
13:51 Bought a new candle holder design from a factory and made calculations to sell it for $30. 1 month before launch, found out someone launched the same product for $22 w/c is the break-even price
15:30 PPC CTR is 0.42, is that good or have to fix the image
16:07 How is your stage 3 SEO plan different for Vendor Central clients? 
17:34 If I am selling a $24 product, run my PPC always around 60% ACOS. Planning to raise my price to 29.99 should that reduce or increase my ACOS
20:09 How do you recommend finding more keywords to put in backend search terms when the vast majority of searched keywords have a brand name in them
21:28 On Helium10 is there a way to track list of ASIN's total # of organic KW month over month in a report
23:19 I have Helium10 in Cerebro Distribution and can see current organic KW #, how do I track this over time for all of my ASINs?
25:32 Can A+ content be copied by another seller
27:54 Is there a way to utilize unused closed shipment if I cannot print the pallet labels
28:18 Is there a way to have negative reviews that have been voted to the top of page 1 by competitors removed or pushed back down to page 2 or 3
29:51 I have an old seller account that I quit selling on and it went dormant and was deactivated. I would like to sell on Amazon again, but can't use my old account
30:15 Can we use your company for 1 month to fix all our PPC
32:07 If I want to sell my PL brand, which Amazon aggregator should I contact, most likely to offer a good deal
34:26 Will I still be able to sell a PL brand in 1-2 years from now
36:27 Of all the product variations, which does Amazon show on the listing
38:02 Is it possible to get rid of negative reviews that are not verified
39:26 How can we get the title of the listing changed if we were not the ones who created it
40:00 Does Unit Session Percentage Rate include PPC impressions
41:09 What is your take on moving the brand name to the middle or back of the title
42:35 Does a human being approve alt text? Ever had problems with the approval of alt text
42:58 How can we save money by choosing a 3PL warehouse in California instead of Texas
43:12 A bunch of my competitors got blacklisted on Amazon (fake review crackdowns)
43:58 We all want the best practice and fair pay for our staff and VAs. How to circle the square of questionable and disgraceful treatment of Amazon employees
48:12 How much does Amazon charge to send back returned inventory to me? And do they charge me a fee for letting the customer return it to Amazon
48:50 How long should I run automatic advertising to find the keywords
49:58 I'm launching my first product since becoming brand registered and am having trouble getting my product to link to my store
51:07 Had a customer return because he said it didn't arrive in time, even though it got there in 3days. Can we force them to pay for return shipping
51:43 In your stage 3 SEO, outside of seeing if ranked between 20 and 50 organic rank, what other factors do you consider to decide which 3 to 5 keywords to target first
53:21 I have products that have upgraded the color, 99% exactly the same. I want to replace photos, any danger in that
54:23 With the Delta variant, I am seeing an upswing with online purchasing, and a huge wait with sea ship. Coming into Q4, how do you see things panning out given macro anomalies we are seeing
57:31 Can I ask Amazon for inventory relocation
58:50 My Freight Forwarders is trying to make an appointment to ship my product from the port to the Amazon warehouse. When she types in the Ref ID it says invalid

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Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join

About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. 

LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.

About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. 

My Amazon Guy Podcast and Videos: 
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy

✅Get 50% off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

#amazonselling #amazonseller #amazonfba #myamazonguy

🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
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00:00
00:48 3 Campaign Types
01:38 Sponsored Products Campaign
02:58 How much TACOS to spend
03:43 Automatic vs Manual Targetting
03:58 Start new campaigns/products in fixed bids
06:24 Creating Ad group
07:17 Advertising is done at the SKU level, not on ASIN level
07:51 Sponsored Products Automatic Targetting
10:40 Negative keyword targeting
12:00 Do you need product reviews before spending on ads?
12:55 Actual Automatic Campaign
18:05 Sponsored Products Manual Keyword Targeting
20:54 Sponsored Products Manual Product Targeting
23:47 Sponsored Brands Campaign
24:22 Video format is the fastest-growing advertising methodology on  Amazon
26:02 How to setup video format ad
28:25 Sponsored Brands Store Spotlight
30:20 Sponsored Brands Product Collection
32:14 Sponsored Display Campaign
34:26 Audience Views remarketing

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00:00 Intro
10:14 If a listing is doing well, should we create a similar variation or copy of the listing
10:51 How to download a template file for a single product
11:44 What words need to avoid so that listing doesn't get flagged as pesticide
12:27 What's with Manufacturer's Suggested Retail Price
14:06 With the 2-month-old product, lost rank week after the Prime Day. PPC days for 20 days sales velocity is like old but no ranking
15:50 How to launch a unique product on Amazon, any strategies
18:16 Amazon automate pricing and under what situation to use it
19:45 How to prepare for the holiday season as a new seller
21:46 Launch a product with a low price then increase gradually, when and how much. How to price a new and unique product on Amazon
23:35 Will Amazon search algorithm lower your listing rank if your conversion rate drops
24:25 Any video for beginners related to shipping info. How to ship Amazon orders
25:45 Opinion on Amazon Global Shipping Services. Do you use/recommend it for Ocean or Air transport
26:05 Amazon has not accepted my submitted manufacturer (Chinese) invoices for lost shipments. Advice on how to do them for acceptance
26:49 Replaced the pink words with competitors 20-50 ranked words, but most of them are still pink a few days later. Should change them again with other words
27:41 Already selling a Vitamin (FBA) and a book (FBA). If I create a Virtual Bundle, does this new VB SKU (w/ combo image) need its own advertising, or will it show on Vitamin ads already running
29:30 Ordering my 2nd product in different material and color, would you advise separate listing or it should go in the same listing even with a different material
30:15 What would the cause be for being indexed for 750 sponsored keywords and only 250 organic
30:50 Advantage to have a very high IPI just need to be just above 450
31:29 Will Amazon receive a CLOSED shipment due to being created over 90days ago. Shipment auto-CLOSED while in transit. Max storage limit also decreased. shipment coming in is greater than the limit
32:24 How does the trajectory of trendy products (fidget spinners) and recently popits go on Amazon
33:19 Have to convince the team to spend $1000 for A+ content
35:16 Can you share any ROI sheet
36:41 Reconciled a shipment w/ Amazon, entire SPD lost. Provided all supplier invoices and Amazon is refusing to reimburse stating it's not acceptable by the Amazon policy
37:45 Do you recommend dynamic pricing to increase profit
39:07 Can you still use competitors brand names in your search terms field
39:56 Is it common for sales to fluctuate on a day-to-day basis
40:37 Opinion about Amazon Antitrust case
42:22 Should advertise both exact and phrase match together to rank a keyword while launching a product
42:44 About sending first product on Amazon. Already set up the listing, is there a way to preview what it looks like
43:30 Do I need to do something about this warning if I sell clothing: CPSC issued a notice of violation to Amazon & requiring the company to file monthly reports on the number of hazardous products in its inventory
44:05 What SEO strategies would you use for a business that is Q4/Holiday season heavy SKUs and poorly optimized listings to take advantage of the holiday season
44:59 Should Listing Quality Dashboard be impeccable
45:41 I missed some MF orders. Late is 15% 10days and 4.2% 30days. When does Amazon actually deactivate? Amazon target is 4%
46:20 About launching a product with college student target customers. Bringing products on the first day of school to give away. How to make the most out of all these giveaways to help launch
47:50 Main supplier was damaged by the recent flooding in Henan Province of China

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