My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • I Lost $2 Million Trying to Build an Amazon SAAS Tool

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    Watch the full show here  @amzoptimized : https://www.youtube.com/watch?v=g3AnHcvDWQg

    Watch it on Linkedin: https://www.linkedin.com/posts/steven-pope_tune-in-to-episode-15-of-the-agency-operators-activity-7194364675440926721-WvQ5?utm_source=share&utm_medium=member_desktop

    In this insightful video, Steven Pope, CEO of My Amazon Guy, looks back into the realities of starting a SAAS Tool for Amazon sellers, sharing personal experiences and lessons learned. Discover why some tech tools thrive while others fail, and get practical advice on balancing investment, development, and profitability in the competitive Amazon marketplace. Whether you're an agency owner or a tech enthusiast, this video offers valuable insights into the dynamic world of Amazon tools and services. 

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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction
    00:55 - Starting a SAS Product and Initial Challenges
    01:36 - The Reality of Amazon Tech Tools
    02:19 - Calculating Costs for Amazon Tools
    03:02 - The Importance of Tools with High ROI
    04:03 - Struggles with Building a SAS Tool
    04:48 - Potential for Niche SAS Solutions
    05:44 - Differences Between Agency and SAS Profitability
    06:39 - Advice on Seeking Investment and Managing Finances

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    8 min
  • Steven Pope shares his entrepreneurial journey at The Forbes Books

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    Steven Pope, the founder of "My Amazon Guy," recently guested on the Forbes Books Podcast, hosted by Joe. During the episode, Steven shared the story of his entrepreneurial journey and explained how "My Amazon Guy" simplifies the process of listing and selling products on Amazon. He revealed key strategies for scaling sales, highlighting a success story where he helped a company reach $80,000 in monthly sales within 90 days. Throughout the discussion, Steven offered candid insights into the complexities of selling on Amazon and provided practical advice for launching successful products on the platform.











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    34 min
  • Amazon PPC AMA Live with Kevin Sanderson and Jake Zaratsian

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    Get an exclusive discount on @junglescout here: https://myamazonguy.com/js

    Ready to improve your Amazon campaigns?

    Join us for an exclusive AMA session with Kevin Sanderson and special guest Jake Zaratsian, Video Content Creator at Jungle Scout. Learn the best tips to take your Amazon campaigns to the next level.

    Why should you tune in?

    ↳ Discover strategies to make your Amazon campaigns better
    ↳ Get expert advice from Jake Zaratsian
    ↳ Participate in a real-time Q&A with industry experts for valuable insights

    Don't miss this chance! Mark your calendar and join us for an insightful session!

    See you at the forefront of Amazon's success!

    #AmazonPPC #AmazonAdsCampaign #AmazonSellerTips 

    Timestamps:

    00:00 - Countdown
    09:57 - Introduction and Overview
    10:54 - Guest Introduction: Jake from Jungle Scout
    13:13 - Keyword Optimization Strategies
    16:04 - Importance of Longtail Keywords
    18:04 - Backend Keywords and Strategies
    20:04 - Launching Strategies for New Products
    25:03 - Best Campaign Structure for PPC
    27:29 - Handling Seasonal Fluctuations in PPC
    30:34 - Budget Allocation and Keyword Strategies
    34:02 - Manual vs. Auto Campaigns
    37:08 - Launching Luxury Brands on Amazon
    41:05 - Managing Campaigns for Product Variations
    48:03 - Using Product Targeting Campaigns
    55:41 - General Tips for Effective PPC Campaigns
    1:07:04 - Closing Remarks

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    1 hr 9 min
  • Amazon PPC Strategies: Why You Shouldn't Negate Good Keywords

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    Secrets revealed behind effective PPC marketing strategies with My Amazon Guy! In this video, we delve into Auto campaigns, emphasizing the importance of long-term performance and correct keyword management. Learn from real-life data, as we explore how to optimize your Amazon ads without losing valuable historical data. Perfect for both new and seasoned sellers looking to enhance their PPC approach and maximize returns.

    #AmazonPPC #KeywordOptimization #EcommerceMarketing #AmazonSellers #PPCStrategy

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction to PPC Marketing Strategy
    00:45 - Personal Investment and Real-Life Data
    01:22 - Effective Use of Auto Campaigns
    02:03 - Keyword Negation Misconceptions
    03:10 - Analyzing Campaign Performance
    04:28 - Continuous Optimization Tips

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    6 min
  • How to Learn to Sell on FBA with My Amazon Guy

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    Our clients shared their experiences and testimonials about how they discovered My Amazon Guy through YouTube! From problem-solving to learning new Amazon strategies, hear how our detailed videos have helped sellers enhance their businesses.

    #AmazonFBA #AmazonSeller #AmazonTips 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    --------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    4 min
  • Grow an Agency AMA Live with Steven Pope

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    Join our stream and ask Steven Pope about how to grow Amazon Agency live!

    Few reminders:
    → Make sure your mic and cam are on before joining the Streamyard session.
    → Prefer typing? Drop your questions in the chatbox and we'll cover them live.
    → Have your agency-related question handy for a focused discussion.
    → For Amazon-specific topics, join us on Tuesday for the PPC AMA with Kevin Sanderson or catch the Friday Q&A with Noah Wickham. 

    Why is this Agency Owner AMA a game-changer?

    Because you’re not just an audience member — you’re a live co-star, grilling Steven Pope with your most pressing agency conundrums!

    Set a reminder for June 6, 12 PM ET.

    Here’s the rundown:
    → Jump onto the virtual stage, mic and camera at the ready, to ask Steven your top questions in real-time!
    → Prefer typing? No sweat. Hit up the chat box during the stream with your questions.
    → Get the insights you need for agency success — live, unfiltered, and direct from the source.

    This isn't just another podcast. It’s a turning point for your agency. 

    Be there, be seen, be heard. The streamyard link will be shared tomorrow!

    #MyAgencyGuy #AmazonAgency #AgencyOwnersPodcast #AskStevenPope #AgencyAMA

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    1 hr 36 min
  • Amazon PPC AMA Live with Kevin Sanderson and Oleksandr Nyezhnyk

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    Follow Alex on socials: https://www.instagram.com/nyezhnyk/
    https://www.linkedin.com/in/nyezhnyk/

    Want to improve your Amazon campaigns?

    Join us for a Tuesday AMA session with Kevin Sanderson and special guest Oleksandr Nyezhnyk, Co-Founder & CEO at Profit Whales.

    Why should you be there?

    ↳ Strategies to boost your Amazon campaigns
    ↳ Tips to improve your advertising from experts
    ↳ Get your questions answered in real-time

    Don't miss this chance to learn from the best. Save the date and join us!

    #AmazonPPC #AmazonAdsCampaign #AmazonSellerTips 

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    1 hr 8 min
  • Uncover the Ultimate Amazon Success Secrets: Expert Tips on PPC, Product Launches, and More!

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    Guess who’s back? Join us this Friday for a live Q&A with Noah Wickham and get ready to improve your Amazon skills!

    This isn't just any Q&A - it's full of great Amazon tips just for you.

    Make your sales go up:

    → Get live advice from Noah
    → Quick solutions to your biggest Amazon problems
    → New Amazon tips every week to boost your business

    Every Friday is your chance to get better.

    Learn from the best and connect with others!

    Be there or miss out. Let’s succeed on Amazon together!

    #AmazonFridayLiveQA #AskNoahLive #amazonpodcast 

    Timestamps:
    00:00 - Countdown
    09:55 - Introduction by Noah Wickham
    10:22 - Quick Announcement about Services and Courses
    10:40 - Getting into Questions
    10:47 - First Question: Relaunching a Product
    11:12 - Old FN SKU Issue
    12:25 - Labeling New FN SKU
    13:30 - Combining Reviews for US and UK Listings
    14:39 - Merging Listings
    15:58 - Discussion on Freelance Platforms for Amazon PPC
    16:45 - Creating Canonical URLs
    18:42 - Adding Listings to Brand Store
    19:18 - New Price Discount Dashboard
    21:16 - Understanding Canonical URLs
    21:29 - Managing Taxes and Product Photography Timing
    22:32 - Ensuring Product Release Dates
    23:10 - Creating Variations and Managing PPC Campaigns
    24:24 - Launching New Product and PPC Strategy
    26:28 - Discussion on Sponsored Brand Ads and Organic Ranking
    27:56 - Adjusting Ad Placement for Better Search Ranking
    29:25 - Transferring Brands Between Accounts
    30:38 - Bidding Strategy for High-Competition Keywords
    33:28 - Best Practices for Pricing Strategy During Product Launch
    35:20 - Handling Multiple Brand Registries and Transfers
    36:27 - Dealing with Verification Issues in Different Markets
    39:04 - Pricing Strategy: Your Price vs. List Price
    41:27 - Understanding Placement Adjustments in PPC Campaigns
    44:04 - Using Influencer Marketing for Product Launch
    45:24 - Changing Product Categories with Flat File Uploads
    48:11 - Recommended Platforms for Freelancers
    48:52 - Reimbursement for Missing Inventory
    50:02 - Processing Q4 Shipments and Avoiding Fees
    52:00 - Using Brand Name in Canonical URLs
    52:53 - Addressing Public Controversy
    54:11 - Parent-Child Listing Strategies
    55:00 - Ensuring Prime Badge on Listings
    55:52 - Managing Release Dates for Honeymoon Phase
    57:57 - Differences Between Sponsored Ads and Organic Keywords
    1:00:53 - Setting Up Day Parting in PPC Campaigns
    1:03:00 - Starting a New Product Launch Campaign
    1:04:59 - Separating Variations from Parent Listings
    1:06:13 - Sponsored Brands and Sponsored Display Ads During Launch
    1:07:00 - Adding Reviews After Closing Listings
    1:08:00 - Handling Listing Errors
    1:10:00 - Preventing Hijackers on Listings
    1:11:13 - Managing Variations and Brand Registry Issues
    1:12:27 - Dealing with Low Inventory and Liquidation
    1:14:00 - Trademark Registration Options
    1:15:00 - Getting Access to Amazon Career Connections
    1:16:20 - Pricing Strategy for New Product Launches
    1:17:18 - Adjusting Campaign Budget and Keyword Strategy
    1:18:22 - Error 8541 and Item Name Issues
    1:20:30 - Managing Product Pricing During Launch
    1:21:40 - Tracking Price Discounts and Dashboard Issues
    1:23:00 - Launch Strategy for Multiple Product Variations
    1:24:00 - Q4 Fees and Deadlines for FBA Shipments
    1:25:00 - Using AWD for Shipping and Processing
    1:25:40 - Full-Service Management Options
    1:26:30 - Day Parting in PPC Campaigns
    1:28:30 - Combining Pricing Strategies for High-Quality Products
    1:30:10 - Troubleshooting Listing Issues with Amazon Support
    1:32:50 - Adding Text to Product Images Without Violating Amazon Policies
    1:35:10 - Ensuring Products Are Live and Active on Amazon
    1:37:00 - My Amazon Guy Overview and Services

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    1 hr 40 min
  • How I Failed to Remove a Scams Reddit Post so I Made This Viral Post to Bury It - My Amazon Guy

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    Linkedin Post: https://www.linkedin.com/feed/update/urn:li:activity:7203841284325744640/

    Reddit LinkedIn Lunatics thread:
    https://www.reddit.com/r/LinkedInLunatics/comments/1d9kwob/youre_out/

    Reddit Scams My Amazon Guy

    What it's like to run a company.
    You check on employees who sometimes no show with no notice

    You set a standard that behavior is not acceptable
    And they immediately quit

    This is a real exchange with an employee today
    The whole situation is bizarre 

    Without a computer you can't work, I get it
    But you can't ghost your employer a few days into the job and expect things to work out

    I didn't even fire them for no-showing once
    I just said "don't do it again" to set a standard

    I think I was being generous - to no show no comm a few days into a job is probably an employers most confident firing ever

    I will never know what truly was going on - what we see here is the scratch of the surface

    Maybe they had a 2nd job lined up and we were the backup date

    Edit: I called this person several times, with no answer. Thus the Slack msg waiting for him to respond and cutting to the chase.

    Post your crazy stories in the comments

    --------------------------------------------------------------------

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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Reddit Post Struggles
    01:04 - Attempts to Remove the Negative Post
    02:16 - Employee No-Show Incident
    04:47 - Handling Employee Issues
    07:03 - Impact of No-Call No-Show
    10:09 - Public Responses on LinkedIn
    14:02 - Setting Company Standards
    16:07 - Learning from Social Media Feedback
    17:02 - Strategic Branding and Messaging
    19:06 - Positive and Negative Reactions
    23:00 - Real-World Agency Challenges
    29:02 - Reaching the Right People

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    31 min
  • Amazon's NEW Price Discount Dashboard

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    Learn about the new Price Discount Dashboard with John Erban from My Amazon Guy. Here's a step-by-step how to access, enable, and utilize the dashboard to create effective price discounts for your Amazon products. Gain insights on setting discount durations, selecting products, understanding strikethrough prices, and committing units. This video is for Amazon sellers looking to optimize their pricing strategies and boost sales. 

    #AmazonSellertTips #PriceDiscounts #AmazonStrategies

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Accessing the Price Discount Dashboard
    01:20 - Enabling Price Discount Permissions
    02:00 - Creating a New Price Discount
    03:07 - Selecting Products for Discounts
    05:00 - Understanding the Strikethrough Price
    07:20 - Committing Units for Discounts
    08:10 - Submitting and Reviewing Discounts
    08:30 - Conclusion and Call to Action

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    10 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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