My Amazon Guy

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Learn about a little-known Amazon campaign strategy that can benefit both small and large product catalogs. This video discusses the Auto Catch-all Campaign, explaining its purpose, setup process, and strategies for low-cost bidding to capture incremental sales. Learn how to add all your products, configure bids, and maximize your budget efficiency.

#PPCHack #AmazonPPC #AmazonAdvertising #AmazonTips 

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Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction to Auto Catch-all Campaigns
00:21 - Benefits of the Auto Catch-all Campaign
00:44 - Setting Up the Campaign
01:00 - Adding Products to the Campaign
01:39 - Configuring Default Bids
02:30 - Purpose and Strategy of Low Bids
03:50 - Negative Keyword Targeting
04:50 - Dynamic Bids Strategy
05:20 - Naming the Campaign and Budgeting
05:40 - Summary and Additional Tips

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Finding a streamer talking about selling on Amazon at night is not easy. Figured I'd start streaming and answer any of your Amazon questions. Or if you're looking for a job I can give job advice. If you're an agency ask me agency questions. 

I own a 20-million dollar ARR agency called My Amazon Guy.

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

0:00 - Introduction and Stream Setup
00:41 - Overview of the AMA Topics 
01:10 - Viral Twitch Story and Its Impact 
04:32 - Starting Overwatch Game 
05:25 - Playing Junkrat and Stream Interaction 
06:02 - Advice on Finding a Patent Attorney 
07:02 - Overcoming Policy Violation Abuse on Amazon 
08:24 - Managing Amazon Reviews and Account Setup 
09:29 - Risks of Review Generation on Amazon 
10:45 - Effective PPC Strategies 
14:20 - Improving Amazon Listings 
18:55 - Handling Negative Feedback 
22:30 - Tips for Amazon Product Launch 
26:10 - Utilizing Amazon Seller Central Tools 
30:00 - Enhancing Product Images 
34:15 - Understanding Amazon's A9 Algorithm 
38:40 - Customer Service Best Practices 
43:05 - Leveraging Amazon Advertising 
47:30 - Competitor Analysis on Amazon 
52:00 - Stream Recap and Key Takeaways 
57:15 - Addressing Viewer Questions 
1:01:50 - Scaling Your Amazon Business 
1:06:20 - Common Amazon Seller Mistakes 
1:10:40 - Advanced Amazon FBA Tactics 
1:15:10 - Building a Brand on Amazon 
1:19:45 - Effective Inventory Management 
1:24:10 - Amazon Seller Account Health 
1:28:30 - Utilizing Amazon Data and Analytics 
1:32:50 - Responding to Live Chat Questions 
1:37:15 - Trends in E-commerce 
1:41:40 - Maximizing Profit Margins 
1:46:10 - Final Q&A Session 
1:50:45 - Closing Remarks and Stream End

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In this video, Steven Pope and Brand Manager, Aljo, look into the strategies for making a new client's patented knitting needles the top seller on Amazon. They discuss the challenges of launching a unique product, the importance of competitive pricing, and the steps needed to boost initial sales. Watch to learn how to overcome early hurdles in your Amazon selling journey.

#AmazonSelling #AmazonTips #KnittingBusiness #AmazonBusiness 

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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction and Goals
00:15 - Discussing Client Challenges
00:42 - Product Unique Selling Point
01:00 - Sales Performance and Strategies
01:23 - Pricing Strategy Discussion
01:58 - Detailed Pricing Adjustment Plan
02:48 - Implementing Temporary Price Cuts
03:16 - Expected Timeline and Outcomes

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Find out why Amazon might be selling on your listing and learn how to manage this with specific settings. This video covers everything from auto removal settings, product refurbishment, grading and reselling, to liquidation processes. Gain insight on how to handle unfulfillable inventory and prevent Amazon from selling on your listings. 

#AmazonSelling #AmazonTips #InventoryManagement 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction to Amazon Selling on Your Listing
00:15 - Understanding Auto Removal Settings
00:36 - Refurbishment of Products by Amazon
01:28 - Grading and Reselling Returned Products
02:32 - Liquidation Process by Amazon
03:32 - Options for Handling Unfulfillable Inventory
04:30 - How to Disable Amazon from Selling on Your Listing
05:01 - Concluding Tips and Advice

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Selling on Amazon is rough, being an agency is even harder.
Here's how my journey began

The first client I signed 6.5 years ago is still with me today
I got them off a LinkedIn post and within 48 hours they signed

They were stuck at 4k a month in sales
Within 90 days I got them to 83k a month in sales

Years later, they are doing 1-mil a month in sales

Here's how I did it:
A lot of catalog work

I loaded about 100 template files to Amazon in under 90 days for one brand.

Why? Because they had UPC issues, and 84 products to launch.

I cleared every single UPC issue (hijacked by the Chinese)
I registered 5 of their brands, build brand stores, and setup the SEO

I was almost in tears trying to fix the template issues and hired an assistant by week 2. 

I really doubt I made money on this client in the first 90 days. But I gave it my heart and soul.

It's become a rallying cry for me. And this client has become a loyal part of my 400 brand portfolio.

Today I manage 800+ million on GMV on Amazon.

P.S. I had 0 design skills and made a brand store then shot a YouTube clip about how I made a brand store and it got 250,000 views on YT generating me more clients than any other activity I've ever done. If I can do it, so can you! (Make content)

#AmazonSales #EcommerceGrowth #AmazonSEO #PPCStrategies #MyAmazonGuy 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction to My Amazon Guy
00:17 - Challenges Faced by Initial Client
00:43 - Strategies Implemented for Growth
01:16 - Client Success Story and Methodologies
01:49 - Offering Free Amazon Brand Audits
02:12 - Main Image Optimization and CTR Hack
02:41 - Importance of Traffic and Conversion
03:16 - Understanding Customer Avatar
03:30 - The Power of Specific Marketing
03:50 - Success of My Amazon Guy Agency
04:04 - Outro

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https://sellercentral.amazon.com/gp/headlines.html?ref_=xx_news_favb_xx
https://sellercentral.amazon.com/sns/manage?ref=nslp_all_GEM23NGMH8M8S2UJ_en-US_nslnk_1

Stay updated with the latest Amazon seller news! In this video, Steven Pope, founder of My Amazon Guy, discusses the major update that allows Subscribe and Save for FBM (Fulfilled by Merchant) sellers. Learn how this can boost your conversions, drive repeat purchases, and grow your brand. This video also walks through setting up default discounts and managing pending orders.

#AmazonSellerNews #AmazonBreakingNews #AmazonNews #SubscribeAndSave #FBM 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Breaking Seller News
00:30 - Subscribe and Save Program Overview
01:00 - Benefits of Subscribe and Save
01:45 - Default Discount Settings
02:30 - Managing Pending Orders
03:00 - Setting Default Enrollment Discounts
03:50 - Impact of Increased Discounts
04:40 - Revenue Management and Inventory Control
05:20 - Outro

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Here's a powerful AI hack to optimize your Amazon listings with effective alt text for keywords. Join Steven Pope, founder of My Amazon Guy, as he demonstrates how to create a master keyword list, use AI tools for keyword generation, and apply these keywords in your Amazon A+ content. This strategy can significantly boost your keyword indexing and improve your product visibility on Amazon.

#AmazonSEO #AIHacks #KeywordOptimization #AmazonAI #AmazonAIHack

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

0:00 - AI Hack Introduction
0:15 - Creating a Master Keyword List
0:50 - Using AI Tools for Keyword Generation
1:45 - Implementing Keywords in Amazon Alt Text
2:22 - Using Image Alt Text Viewer
2:45 - Applying Alt Text in Brand Story and A+ Content
3:20 - Demo in Seller Central
3:45 - Conclusion and Benefits

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In this video, we go into the strategies for managing your Amazon PPC campaigns effectively. Learn how to determine when to increase or lower your bids, the significance of cautious negation, and how to evaluate sales performance to optimize your advertising costs. Perfect for Amazon sellers looking to improve their ACoS and maximize their sales potential. 

#AmazonPPC #AmazonAdvertising #EcommerceTips

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:
0:00 - Introduction
1:04 - Adjusting Bids for High ACoS
1:55 - Evaluating Sales Performance
2:38 - Importance of Cautious Negation
3:16 - Conclusion

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Who says you can't succeed on Amazon? Join us for the Friday Live Q&A with Amazon expert Noah Wickham!

This isn't your typical Q&A - it's packed with valuable Amazon insights delivered straight to you.

Cut through the noise and improve your sales:

→ Live expert advice from Noah Wickham himself
→ Real-time solutions to your toughest Amazon challenges
→ Weekly sessions to help grow your Amazon business

Every Friday is your chance to level up:

Learn from the best, connect with the community, and take your game to the next level.

Don't just watch, take action!

Be there or be square. Let's conquer Amazon together!

#AmazonFridayLiveQA #AskNoahLive #AmazonPodcast 

Timestamps:

00:00 - Countdown
04:58 - Pre-Live Announcements
10:00 - Introduction
10:26 - Pricing Strategy and Reviews Discussion
14:05 - Handling Violation Issues
16:42 - Utilizing FBA Inventory for FBM Orders
19:17 - Managing Return Settings
20:13 - Prime Day Advertising Strategies
22:09 - Listing Creation and GS1 Barcodes
24:07 - Competitor Ranking and SEO Strategies
25:06 - Strategies for Failed Products
27:10 - Coupon Clipping and Seller Conduct
29:30 - Product Hunting and Brand Registry
32:12 - Fixing Stranded Inventory
33:37 - Advertising Tools for Prime Day
35:52 - Error Code Issues
37:22 - Automated Performance Graphs
39:17 - Subject Character Fields
39:53 - Removing Variation Swatches
41:46 - Handling Lost Inventory
43:08 - European Tax and Document Issues
44:22 - Annual Certification Updates
46:02 - Best Practices for Backend Keywords
47:01 - PPC Campaign Budgets
48:11 - Promoting Restricted Products
49:23 - Creating Variations vs. Standalone Listings
50:10 - Transparency Codes
51:13 - Attracting New-to-Brand Customers
52:06 - Timing for Q4 Inventory
53:01 - Using Linktree for QR Codes
54:19 - Influencer Marketing vs. PPC
55:08 - Recovering Rank After Stockouts
56:12 - Using Auto Campaigns
57:01 - Sponsored Display Ads
58:03 - Amazon FC Mixing Inventory
59:06 - Creating FN SKUs
1:00:08 - Linktree for Business
1:01:15 - Selling Globally Settings
1:02:20 - Updating Listings with Annual Certifications
1:03:13 - Rank and Indexing for Keywords
1:04:12 - Managing PPC Budget
1:05:09 - Hijackers Editing Listings
1:06:01 - Combining Listings and Reviews
1:07:08 - Preparing for Q4 Shipping
1:08:03 - Managing Returns and Reimbursements
1:09:01 - Using Brand Tailored Promotions
1:10:03 - Running Broad Campaigns
1:11:01 - Utilizing ChatGPT for PPC
1:12:10 - Asking for Reviews
1:13:06 - Brand Registry and Selling Internationally
1:14:01 - QR Code Platforms
1:14:52 - Using Transparency
1:15:43 - Creating Effective Product Listings
1:16:35 - Using Social Media for Promotion
1:17:29 - Optimizing Amazon Advertising
1:18:22 - Handling Complex Listings
1:19:20 - Best Practices for Product Launches

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Join us as we go into the complexities of Amazon Brand Registry, focusing on a real-life case of trademark infringement and packaging issues. Learn the importance of branded packaging and how to handle brand registry appeals. Perfect for Amazon sellers looking to navigate brand registry challenges.

#AmazonSellers #BrandRegistry #EcommerceTips

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:
00:00 - Introduction and Initial Brand Issues
00:45 - Brand Registry Revocation Case
02:00 - Importance of Branded Packaging
03:00 - Permanently Affixed Branding Explanation
04:00 - Strategies for Brand Registry Appeal

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