My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • FBA Analytics Overview: Amazon Actually Gives Data Now?

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    Learn about the evolution of Amazon selling tools with a focus on the FBA Analytics Tab. We will show you how to leverage new features like FBA sales insights, inventory age tracking, and SKU economics to optimize your Amazon business. This is how Amazon's tools can help you manage inventory, understand sales trends, and reduce excess inventory charges. 

    #AmazonTips #AmazonSelling #FBAAnalytics #AmazonAnalytics #AmazonFBAAnalytics 

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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    0:00 - Introduction to Early Amazon Selling Challenges
    1:00 - Introduction to FBA Analytics Tab
    1:35 - Overview of FBA Sales Section
    2:25 - Importance of Inventory Age and Excess
    3:45 - Insights from Inventory Age Trends
    5:30 - Understanding Inventory Seasonality and Replenishment
    6:30 - Amazon's Recommendations for Excess Inventory
    7:20 - Aged Inventory Surcharge and Financial Impact
    8:30 - Detailed Breakdown of Inventory Trends
    10:00 - SKUs and Inventory Management Techniques
    11:30 - Introduction to SKU Economics
    13:00 - Detailed SKU Economics Breakdown
    14:45 - FBA Grade and Resell: New Features and Benefits
    15:45 - Conclusion: Amazon's Efforts to Improve Data Transparency

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    17 min
  • Helium 10 Best Uses, Managing Returns, and Learning Everything on Amazon

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    Get ready for another Friday Live Q&A with Amazon expert Noah Wickham! Join us to get live advice, real-time solutions to your toughest Amazon challenges, and weekly insights to improve your Amazon business. Don't miss this chance to learn, connect, and thrive in the Amazon space. Set your reminders now!

    #AmazonFridayLiveQA #AskNoahLive #amazonpodcast 

    Timestamps:
    00:00 - Countdown
    09:54 - Introduction and Welcome
    10:43 - Overview of My Amazon Guy Services
    11:08 - Best Tool for A/B Testing: Pik Fu
    11:53 - Parent-Child ASINs in Search Results
    14:31 - Example of Well-Organized Parentage
    15:06 - Launch Listing Date Issues
    16:08 - Amazon Accelerate: Worth It?
    17:05 - Dealing with Counterfeit Sellers
    18:02 - Using Helium 10 for Seller Accounts
    21:06 - Delete and Relist Strategy for Non-Selling Listings
    22:54 - Importance of Requesting Reviews
    25:05 - QR Code for Review Requests
    26:08 - Offering Free Products without Bundles
    28:26 - Fixing Incorrect Variation Info
    28:36 - Hazmat Reviews and Certifications
    30:03 - FBM Stock for Subscribe and Save Orders
    32:22 - Launching PPC During Honeymoon Phase
    33:45 - Creating and Fixing Parent Variations
    36:07 - Brand Registry Issues
    37:02 - Advertising on Google for Amazon Products
    38:09 - Variating Products in Vine Program
    39:01 - Creating Bullet Points from Scratch
    41:05 - In-House Specialist vs. Agency
    42:01 - Deleting Listings and Hijackers
    43:27 - Removing Reviews Violating Policies
    44:11 - Amazon Career Connections Access
    46:06 - Checking Returns for a Product
    47:55 - Breaking Down Overcrowded Campaigns
    51:36 - Why Some Listings Show Units Sold
    53:45 - Main Image for Customizable Products
    56:02 - Brand Name in Bold Above Title
    57:11 - Release Dates Explained
    59:18 - Creating and Using Skus
    1:01:25 - Using an Agency vs. In-House Specialist
    1:03:06 - Handling High ACoS and Tacos
    1:04:02 - Optimizing for Prime Day
    1:05:41 - Courses and SOPs on My Amazon Guy
    1:06:29 - Brand Registry Protection Across Classes
    1:07:08 - Hijackers Taking Listings
    1:09:46 - Keeping ACoS Down and Optimizing PPC
    1:12:00 - Contacting My Amazon Guy for Reinstatements

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    1 hr 25 min
  • Hack to Increase Sales on Amazon FBA Seasonal Products in 2024

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    If you are struggling with Amazon sales of your seasonal product, this video offers actionable strategies to boost sales of your mosquito repellent during the off-season. Learn how to optimize your product listing with a compelling main image, leverage competitor analysis, and implement A/B testing to increase click-through rates.

    #ListingOptimization #AmazonSeller #AmazonFBA #AmazonPPC 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction
    01:49 - Listing Optimization
    02:01 - Competitor Analysis
    03:21 - A/B Test New Image
    04:08 - Packaging Update Proof

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    5 min
  • How to Get Your Product Featured by Major Sites

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    This is how you can leverage Amazon's Career Connections to get your products featured on major platforms like BuzzFeed, Forbes, and Yahoo. This step-by-step guide will help you set up and optimize your influencer marketing campaign, from creating a campaign to inviting top creators and managing your budget. Enhance your brand's visibility and drive sales with proven strategies.

    #AmazonMarketing #InfluencerMarketing #AmazonTips #AmazonSelling

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Setting Up a Career Connections Campaign
    01:22 - Creating and Naming Your Campaign
    02:55 - Defining Campaign Goals and Key Points
    04:27 - Selecting Influencers and Setting Budget
    06:30 - Commission Rate and Budget Explanation
    07:00 - Adding Products to Your Campaign
    07:12 - Managing and Inviting Creators
    08:24 - Final Steps and Review Process

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    9 min
  • No Sales on Amazon? Here's How to Fix It

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    Struggling with low sales for an accessory product? This is how to leverage retargeting campaigns to reach existing customers and boost sales. Learn about A+ Content and product grid optimization for improved product visibility. Plus, explore strategies to expand your reach to compatible non-branded products.

    #AmazonPPC #AmazonAds #AmazonRetargetingAds 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction
    01:12 - Retargeting Strategy for Accessory Sales
    02:00 - A+ Content and Product Grid Optimization
    02:25 - Exploring Compatibility with Non-Brand Products

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    3 min
  • Prime Day 2024 - Everything You Need to Know

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    Here's everything you need to know about Amazon Prime Day 2024, including dates, sales surge statistics, and essential strategies for sellers. Learn how to manage inventory, set up Prime exclusive discounts, analyze customer loyalty, and optimize advertisements to maximize your sales. Watch this video to get the best tips for a successful Prime Day.

    #AmazonPrimeDay2024 #PrimeDayTips #AmazonSeller #PrimeDay2024 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Amazon Prime Day 2024 Overview
    00:20 - Prime Day Sales Surge Statistics
    00:55 - Leveraging Prime Day: Inventory Management and Discounts
    02:19 - Analyzing Customer Loyalty for Prime Day
    03:30 - Optimizing Advertisements and Bids
    04:23 - Preparing for High Competition and Sales Projections

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    5 min
  • Nobody Cares About Amazon Sellers - What To Do About It

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    In this video, Steven Pope, founder of My Amazon Guy, shares his insights on overcoming challenges as an Amazon seller. Learn the four key strategies to boost your sales: advertising, SEO, design, and catalog optimization. Steven discusses common pitfalls and offers a free 5-minute audit to help you improve your listings. This is how to achieve long-term success on Amazon without the hassle.

    #AmazonSeller #AmazonTips #AmazonSEO #PPCStrategies #MyAmazonGuy

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction and Seller Challenges
    00:20 - Four Basic Strategies for Amazon Success
    00:48 - Importance of Long-Term Success
    01:02 - Personal Experience and Credibility
    01:32 - Mistakes to Avoid as an Amazon Seller
    01:52 - Offering Free Listing Audit
    02:10 - Enjoying Work-Life Balance
    02:27 - Closing Remarks and Call to Action

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    3 min
  • Amazon Product Launch Checklist: Honeymoon Period & Pricing Hacks

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    Here's how to optimize your Amazon product launch to leverage the honeymoon period and maximize sales. Learn strategies for pre-launch prep, launch day tactics, and effective pricing to boost organic ranking and reviews. 

    Brand Manager Takeaways:
    A little bit late but I want to thank Steven Pope for the meeting and his insights. As most of you know before joining MAG I had 0 Amazon experience so everyday there is something different I come across and I have this new account were we have to create a new SC for the US. I wasn't a 100% sure on how to deal with Brand Registry and getting to transfer ownership from the UK to the US. Steven was super clear on the process and after how to take advantage of the Honeymoon period once we start launching products. After the meeting I was able to explain to the client everything that had to be done and clear any doubts they had.

    I want to express my gratitude not only to Steven but the entire team we have here at MAG. Everyone has been super helpful in one way or the other and I cannot thank everyone enough for everything you have taught me. Honestly the best work environment I have experienced up until this moment.

    #AmazonLaunch #LaunchStrategy #HoneymoodPeriod 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction
    00:55 - Launching for the Honeymoon Period
    02:35 - Pre-Launch Checklist
    02:46 - Launch Day Strategy
    03:00 - Pricing Strategy for Launch
    04:16 - Evaluating Product Performance

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    5 min
  • How to Optimize a Main Image to 3x CTR & Traffic on Amazon

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    Get 50% off on your first PickFu poll here: pickfu.com/myamazonguy

    In this video, we demonstrate how to run a  @PickFu   test to compare product imagery effectiveness on Amazon. Watch as we find lookalike products, set up the test, and analyze the results to optimize your product listings for better CTR, sales, and traffic. Learn tips on label visibility and simplifying your product images to make them more appealing.

    #AmazonSEO #PickFuTest #AmazonFBATips #ProductImageOptimization

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction
    00:30 - Finding Lookalike Products
    01:30 - Running the PickFu Test
    02:40 - Analyzing PickFu Test Setup
    03:30 - Discussing Label Visibility
    04:45 - Simplifying Product Imagery
    06:00 - Viewing PickFu Results

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    7 min
  • How to Sell Globally on Amazon (It's Easy)

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    Learn how to expand your Amazon business globally with ease! This video covers the essential steps for setting up selling in different marketplaces, analyzing market demand, and navigating regulations. Discover how Amazon's tools can simplify store synchronization and listing setup. If you are an Amazon seller looking to take their business international, watch this.

    #AmazonSeller #AmazonGlobalSelling #AmazonTips #InternationalSelling 

    → Use Data Dive with code MAG for exclusive savings!
    ↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction to Amazon's Global Marketplaces
    01:00 - Setting Up Global Selling on Amazon
    02:00 - Analyzing Market Demand with Amazon's Tools
    03:20 - Navigating Marketplace Restrictions
    04:20 - Store Synchronization and Listing Setup
    05:00 - Considerations for Expanding Globally

    Support the show

    6 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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