My Amazon Guy

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Learn how to save money on Amazon with bulk services for consumable and hardline products. This video covers the eligibility criteria, step-by-step setup, and how to configure your listings for bulk services. Noah Wickham discusses the must-know benefits of reduced referral fees and boost your B2B sales on Amazon. 

#AmazonSeller #BulkServices #AmazonTips #AmazonFBA #Amazon 

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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Saving Money on Amazon
01:00 - Understanding Amazon's Bulk Services Program
02:45 - Eligibility for Bulk Services
04:00 - Setting Up Bulk Services: Step-by-Step Guide
05:00 - Detailed Spreadsheet Instructions
06:00 - Configuring Product Variations
07:30 - Uploading and Finalizing Listings
08:00 - Benefits of Bulk Services

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Join us this Tuesday at 12 PM EST for an exclusive AMA session with Kevin Sanderson and Brandon LaBar, an Ecommerce Consultant at Pure Play Ecommerce Consulting LLC. Learn the latest Amazon strategies, ask your burning questions, and get real-time answers from the experts! See you there!

#AmazonPPC #AmazonAdsCampaign #AmazonSellerTips 

Timestamps:

00:00 - Countdown
09:59 - Live Stream Begins
10:18 - Technical Difficulties Discussion
10:48 - Audience Interaction & Audio Check
11:11 - Introducing Brandon Labar
12:00 - Brandon's Background & Expertise
13:10 - Shared Community and Connection Story
14:00 - Audience Questions Introduction
15:01 - Parent Listing & Search Results
19:48 - Manipulating Variations Consequences
22:01 - Turning Off PPC & Losing Rank
24:46 - Seasonal Impact on Sales
27:42 - Auto Campaigns Effectiveness
32:22 - Strategy for Auto Campaigns
38:22 - Reviving a Product Listing
43:03 - PPC Impact on Overall Performance
48:33 - Dealing with Copyrighted Images in Custom Listings
51:18 - Using Negative Keywords
55:27 - Sponsored Display Campaigns
59:46 - Day Parting Strategy for PPC
01:05:17 - Competitor Keywords in Campaigns

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In this video, we go into the crucial aspects of Amazon product listings, focusing on effective image use, targeting specific customer avatars, and strategies to boost sales. Learn how to optimize your listings with eye-catching visuals and personalized approaches for different customer segments. If you are an Amazon seller looking to enhance your product's visibility and appeal, this is a helpful video for you.

Brand Manager Takeaway:
Yesterday I had a meeting with Steven Pope, we went through a listing of a client together and we noticed that we could be targeting better our customer avatar for this account. After doing research in some competitors and brainstorming we ended with great conclusion about how to improve lifestyle images to improve sales.

I learned that we could be targeting an specific client for every variation of the same product which will bring different audiences to our listing based on the MBA.

#AmazonSEO #AmazonProductImage #AmazonFBA2024 #AmazonTips 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
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Instagram: https://www.instagram.com/stevenpopemag/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

0:00 - Evaluating Listing Images
1:01 - Effective Use of Red Color in Listings
1:48 - Tailoring Images for Target Customers
2:35 - Understanding Customer Avatars
3:00 - Customizing Listings for Multiple Avatars

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https://www.linkedin.com/posts/steven-pope_amazon-sellers-are-getting-crushed-by-jeff-activity-7214228894214705154-iBNK?utm_source=share&utm_medium=member_desktop 

Amazon fees increased again? Jeff Bezos must be laughing all the way to the bank!

Here's a list of all new, or increased fees in the past year:
Low Inventory Fees
Inbound Placement Service Amazon Fees
FBA Fulfillment Fee Increases
Inbound Defect Fee
Ships in Product Packaging Program
Prep Service Fees
Removal/Disposal Fees
Returns Processing Fee
Storage Utilization Fee
High Return Fees
Package tier adjustments (more fees)

Now, here's a compilation video to describe how we feel when there's a new fee increase!

#AmazonFees #AmazonSeller #AmazonFBA #AmazonFBASeller #AmazonFees2024 #JeffBezos

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

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Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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https://www.linkedin.com/posts/jon-derkits_amazon-amazonfba-amazonsellers-activity-7213228548071772160-ZPgu?utm_source=share&utm_medium=member_android

https://www.google.com/amp/s/www.cnbc.com/amp/2024/06/14/jared-kushner-investments-included-bet-on-amazon-aggregator-unybrands.html

Get your free ASIN review here: https://myamazonguy.com/asin

Are you confused about Amazon's rules and TOS violations? Should you care about them? Watch Steven Pope, founder of My Amazon Guy, as he breaks down the importance of focusing on customer satisfaction over strict adherence to Amazon's TOS. Learn how to analyze main images, understand CTR, and leverage effective strategies from top household brands to boost your Amazon sales. 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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In this insightful video, we discuss the crucial distinction between focusing on Best Seller Rank (BSR) and increasing sales on Amazon. We explore real client scenarios, discussing how to leverage data to improve sales, even when BSR fluctuates. Discover actionable strategies to optimize your advertising, dynamic pricing, and harness the power of TikTok influencers to increase market share.

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction and BSR vs. Sales Debate
00:52 - Demonstrating Sales vs. BSR Trends
01:43 - Advertising Issue: Hot Tub Starter Kit
02:45 - Year-over-Year Sales Decline for Main Product
03:37 - Pricing Strategy and Competition Analysis
04:10 - Leveraging TikTok and Influencer Marketing

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Listen to the full The @Forbes  Books Podcast: https://books.forbes.com/author-podcasts/forbesbooks-podcast/steven-pope-demystifying-the-amazon-selling-experience/

Watch on YouTube: https://youtu.be/PchZXJD242o?si=dGTxN-xyHJTEjhfT

In this episode, @JoePardavila  chats with Steven Pope, the founder of “My Amazon Guy,” as he shares his entrepreneurial journey and his agency. He reveals his secrets on how he was able to scale his multi-million dollar company. He also gave insights on the latest changes coming to Amazon Prime, including the introduction of ads during movies and shows. He looks into the strategic vision set by Jeff Bezos and his team that has led Amazon to become the all-encompassing marketplace it is today. 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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In this insightful video, we explain the concept of customer avatars and how crucial they are for targeting the right audience. Learn how to identify your ideal customer profile, whether it's for a high-end pickleball paddle or a unique product like a unicorn toothbrush. This video has actionable tips to help you narrow down your target audience effectively.

Brand Manager Takeaway:
I just had my meeting with Steven Pope, that finished with building the best customer avatar for pickleball players: a 50+ year old woman with bad knees who plays every afternoon with all her ultra fit lady friends. Also gave me great insights about TikTok and TikTok Shop, great help for my pickleball paddle client, thanks! 

#CustomerAvatars #TargetAudience #AmazonTips #AmazonSelling #AmazonSeller #CustomerDemographics

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction and Customer Avatars
00:30 - Defining the Target Audience
01:00 - Detailed Target Audience Profile
02:00 - Showcasing the Ideal Customer
02:30 - Specific vs. Broad Customer Avatars
03:00 - Practical Example and Conclusion

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Watch and hear from our Brand Managers about what it's like to work at My Amazon Guy through firsthand employee experiences. From initial challenges to personal growth, our team members share insights on the supportive culture, structured organization, and dynamic environment. Learn how we prioritize continuous learning, remote work flexibility, and a family-friendly atmosphere. Whether you're looking for a new opportunity or want to understand our company better, this video provides a comprehensive overview of life at My Amazon Guy.

#MyAmazonGuy #MAG #Amazon #Hiring #MyAmazonGuyJobs 

Apply for a job at My Amazon Guy
↳ https://myamazonguy.com/jobs/

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Employee Experiences at My Amazon Guy
00:33 - Initial Impressions and Overcoming Challenges
01:12 - Long-term Employee Insights
02:30 - Culture and Learning Environment
03:39 - Personal Growth and Leadership Opportunities
05:05 - Flexibility and Remote Work Benefits
06:02 - Structured Organization and Sops
07:08 - Dynamic and Fast-paced Environment
09:00 - Supportive and Collaborative Team
10:52 - Onboarding and Training Experiences
12:00 - Organizational Structure and Client Interactions
14:08 - Continuous Learning and Knowledge Sharing
17:00 - Work-Life Balance and Flexibility
19:00 - Outro: Gratitude and Final Thoughts

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Feeling like Amazon is a puzzle missing pieces? Steven Pope, founder of My Amazon Guy, shares how to solve it with PPC, SEO, design, and catalog work. Learn from client success stories and discover how to boost your click-through rate (CTR) for higher sales. Get a free 5-minute audit and expert advice to improve your Amazon listings. 

#AmazonSuccess #EcommerceTips #AmazonSEO #PPCStrategies #MyAmazonGuy 

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:

00:00 - Introduction and Amazon Challenges
00:16 - Basics of Amazon Success: PPC and SEO
00:39 - Increasing Difficulty in Amazon Selling
01:07 - Client Success Story
01:15 - Importance of Click-Through Rate (CTR)
01:52 - Focus on Core Issues for Sales Improvement
02:33 - Long-Term vs Short-Term Strategies
02:37 - Building Credibility Through Success
03:04 - Free Audit Offer and Outro

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