My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • Boost Beauty Sales: Secret SEO & Brand Trick

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    Step into the world of enhanced beauty product listing optimization with our latest video. Discover key strategies for the Beauty and Personal Care category on Amazon, focusing on how to effectively use the Premium Beauty batch feature. 

    This video covers:

    - Understanding the Premium Beauty Batch: Learn how this feature influences your product detail page.
    - Creative Brand Story Customization: Tips on matching your brand story with product aesthetics, like using color schemes for Rosé under-eye patches.
    - SEO Enhancement Techniques: Utilize crawl text to boost organic keyword indexing for products.

    For more innovative e-commerce strategies and tips, subscribe to our channel and join the conversation!

    #beauty #beautyhacks #cosmeticsbrand #cosmeticsproducts #skincare #skincareproducts 

    Timestamps:

    00:01 - Introduction to Beauty and Personal Care Batch Features
    00:09 - Premium Beauty Batch: Impact on Bullet Points
    00:18 - Strategy for Enhanced Brand Presentation
    00:29 - Customizing Brand Story for Product Match
    00:34 - Color Coordination and Keyword Optimization Strategies
    00:49 - Closing Remarks and Call for Viewer Input

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    -------------------------------------------------------------------------------------------------------------

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    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    1 min
  • New Manage All Inventory Beta Console - Amazon Seller Central - Tips & Tricks

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    Explore Amazon's New Inventory Management Beta! Manage All Inventory in One Place 

    Discover the revolutionary beta inventory management system unveiled. Jason Mastromatteo will walk you through the all-new, seamless dashboard where you can monitor sales, track inventory, and analyze fees all in one integrated place.

    Features:
    - Single-view Dashboard
    - Real-time Sales Data
    - Inventory Tracking
    - Fee Breakdowns
    - Revenue Calculations
    - Cross-Marketplace Visibility
    - Advanced Filtering Options

    Maximize your efficiency and stay ahead in the marketplace with these innovative tools. Don't miss out on the full breakdown and tips for leveraging this upgrade for your Amazon business.

    Stay updated on the latest Amazon seller strategies, tips, and beta rollouts with My Amazon Guy. Like, share, and subscribe for more insider insights.

    Timestamps:

    00:00 - Introduction to New Manage Inventory Experience
    00:10 - Host Introduction: Jason from My Amazon Guy
    00:26 - Overview of New Experience Features
    00:37 - Detailed Features: Sales, Inventory, and Fees
    00:51 - Marketplace Information Feature
    1:02 - Filtering Options in the New Experience
    1:09 - Benefits of Consolidated Features
    1:15 - Anticipation for Upcoming Amazon Beta Features
    1:25 - Closing Thoughts on Utility of New Features
    1:33 - Sign-off by Jason

     #InventoryManagement #AmazonSeller #BetaFeatures

    → Save 20% on your first 6 months of Helium 10!
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    --------------------------------------------------------------------------------------------------------------------------------------

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    hhttps://www.linkedin.com/company/28605816/

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    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    2 min
  • Amazon SEO Hack: Title Keyword Density Tutorial

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    In this comprehensive video, Steven Pope, founder of My Amazon Guy, delves into the crucial topic of Title Density for Amazon SEO. Discover how to enhance your product's visibility on Amazon through effective keyword optimization. Steven explains the recent updates to Amazon's search term field, expanding from 250 bytes to 2500 characters, and how it impacts your SEO strategy.

    Join us in this deep dive into Amazon SEO and learn how to make your products stand out. Don't miss our SEO Master Class for a detailed exploration of SEO phases from indexing to ranking.

    #AmazonSEO #TitleDensity #KeywordOptimization #Helium10 #EcommerceStrategy #MyAmazonGuy

    Timestamp:

    00:00 - Introduction to Amazon SEO & Title Density
    00:35 - Using Helium 10 for Keyword Analysis
    02:01 - Strategy for Keyword Optimization in Titles
    04:00 - Live Demo: Editing Product Listing for SEO
    06:07 - Adjusting Titles with Seasonal Keywords
    08:00 - Enhancing Titles with Specific Keywords
    10:00 - Optimizing for Natural & Organic Keywords
    12:01 - Tailoring SEO for Different Product Variations
    13:59 - Monitoring & Updating SEO Strategies
    15:01 - Closing Remarks: Importance of Continuous SEO

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ---------------------------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    16 min
  • My Amazon Guy Friday Live Q&A with Faith Denniston and Jason Mastromatteo - February 2

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    Ready to conquer Amazon like a pro? You're in for a treat!

    Join the unstoppable duo, Faith Denniston and Jason Mastromatteo, in our Friday Live Q&A, and get ready to rewrite your Amazon success story.

    This isn't your run-of-the-mill Q&A; it's a high-octane journey into the heart of Amazon dominance.

    Cut through the Amazon jungle with ease:
    → Tap into expert insights in real time.
    → Watch your Amazon challenges melt away before your eyes.

    Your weekly Amazon power-up:
    → Educate yourself, network with peers, and ignite your e-commerce prowess.

    Every Friday is a chance to transform your game:
    → Don't just dream of success; seize it!

    Join us, and let's unlock your Amazon potential together!

    #AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    1 hr 21 min
  • How to Source Products on Alibaba

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    Discover the secrets to successfully sourcing products on Alibaba for your Amazon business in this comprehensive guide. Join Kevin Sanderson, VP of Marketing at My Amazon Guy, as he shares his wealth of experience and insider tips on navigating Alibaba.com. Whether you're a new seller or an established entrepreneur, this video is packed with valuable insights on finding reliable suppliers, understanding Alibaba's layout, and building long-term supplier relationships.

    Key Highlights:

    - Step-by-step guide to sourcing products on Alibaba.
    - Insider tips on evaluating suppliers and products.
    - Strategies for effective communication with suppliers.
    - Understanding Alibaba's trust indicators like Gold and Verified Supplier status.
    - How to use RFQs (Request for Quotations) for efficient sourcing.

    About Kevin Sanderson:
    With years of experience in e-commerce and sourcing from Alibaba since 2015, Kevin brings a wealth of knowledge to help you grow your Amazon business.

    Timestamps:
    00:00 - Introduction: Winning Product Ideas and Sourcing Challenges
    00:36 - Kevin Sanderson's Background and Experience with Alibaba.com
    01:01 - Tips for Weeding Out Unsuitable Suppliers
    01:28 - Using Alibaba.com for Sourcing Products
    01:50 - How to Search for Suppliers on Alibaba
    02:17 - Understanding Alibaba's Layout and Trust Indicators
    03:56 - Importance of Gold Supplier and Verified Supplier Status
    04:50 - Evaluating Products and Suppliers on Alibaba
    06:00 - Navigating Product Varieties and Specifications
    07:18 - Detailed Supplier Evaluation Process
    09:22 - Contacting Suppliers: Tips and Strategies
    11:01 - Building Long-Term Supplier Relationships
    12:02 - Request for Quotation (RFQ) Process on Alibaba
    14:27 - Final Thoughts and Tips on Sourcing from Alibaba
    16:18 - Conclusion and Call to Action

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ---------------------------------------------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    17 min
  • Because of You I Made Millions of Dollars: Seth M Testimonial

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    Discover a real-life success testimonial in our latest video! Hear firsthand how our practical Seller Central tips and strategies transformed an entrepreneur's journey, leading to millions in profits. From tackling tricky product categorization issues like mislabeling a card game as perfume to leveraging YouTube for business growth, this story is packed with inspiration and actionable advice. Ideal for online sellers seeking to enhance their e-commerce skills. Subscribe for more success stories and expert tips to elevate your online business!

    If you want to increase your Amazon sales or solve a problem, visit https://myamazonguy.com for expert assistance.

    Timestamps:

    00:00 - Gratitude and Success Story
    00:14 - YouTube Learning and Problem Solving
    00:20 - Product Categorization Issue: Card Game Marked as Perfume
    00:29 - Solution via Bulk Upload in Seller Central

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ---------------------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    1 min
  • Amazon Upgrades FBM Latency to Automatic Handling Time [Seller News]

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    Discover the latest game-changer for FBM sellers on Amazon: Automatic Handling Time (AHT). Join Steven Pope, founder of My Amazon Guy, as he delves into the intricacies of this new program and its impact on your business. 

    In this insightful video, Steven breaks down the benefits of combining FBM and FBA listings, and how AHT can streamline your shipping process, enhancing efficiency and boosting sales. He also discusses real-world scenarios where FBM outperforms FBA, the implications of AHT on seller logistics, and strategies for maximizing sales growth.

    Whether you're exclusively an FBA seller or utilize FBM regularly, this video is packed with valuable insights to optimize your Amazon selling strategy. Stay ahead in the competitive world of online selling with these expert tips and strategies.

    Timestamps:

    00:00 - Introduction to Automatic Handling Time for FBM Sellers
    00:22 - Benefits of FBM and FBA Listing Strategies
    01:02 - Examples of FBM Advantages in Specific Scenarios
    01:19 - Overview of New Automated Handling Time (AHT) Program
    02:03 - Details on AHT Implementation and Seller Impact
    03:02 - Amazon's Marketing Email on AHT and Its Benefits
    03:54 - Additional Features and Account Health Considerations with AHT
    04:16 - Comparisons with SFP and Logistics Focus for Sellers
    04:48 - Overall Impact of AHT on FBM Sales and Seller Strategy
    05:07 - Conclusion and Additional Resources for Sellers

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ------------------------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

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    6 min
  • Launch Your Amazon Product Right: Easy Pricing Tips for Big Sales

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    Step back in time with Steven Pope, founder of My Amazon Guy, as we revisit one of our classic videos to bring you updated insights on the best launch price strategy for your new Amazon product. In this video, Steven shares his own success story with the Age of Sage Smudge Sticks and explains the importance of a strategic pricing timeline. From starting with a significant discount to gradually reaching your target price, learn how to effectively navigate your product launch. This video is a treasure trove of information for both new sellers and those looking to refine their launch tactics, blending past wisdom with current market trends.

    Key Highlights:

    - Dive into proven launch pricing strategies for Amazon products.
    - Explore the successful case study of Age of Sage Smudge Sticks.
    - Detailed week-by-week pricing guide for your product launch.
    - Adapting pricing strategies for various product categories and market demands.
    - Tips for maximizing profits during peak sales events like Black Friday.

    Why Revisit Old Videos?

    - Gain fresh perspectives on proven strategies.
    - Understand how market dynamics have evolved.
    - Apply timeless tactics with a modern twist.

    📌 For an in-depth guide on launching your product on Amazon, don't miss our MAG School launch course at mag-school.com

    Timestamps:

    00:00 - Introduction to Launch Pricing Strategy
    00:20 - Case Study: Age of Sage Smudge Sticks Success
    00:34 - Overview of Launch Pricing Timeline Chart
    01:01 - Week 1 Strategy: 50% Off Target Price
    01:24 - Cultural Phenomenon and High-Demand Product Exceptions
    01:58 - Adjusting Strategy in Competitive Categories
    02:50 - Week 2 Strategy: 10% Price Increase
    03:27 - Weeks 3-6: Gradual Price Increases
    04:10 - Approaching Target Price in Weeks 6-8
    04:53 - Black Friday and High Demand Periods Strategy
    05:08 - Closing Remarks and MAG School Launch Course

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    6 min
  • [Seller News] Amazon Doubles SEO Field, 2x Generic Keyword Juice, Here's What to Know

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    BREAKING SEO NEWS in 2024: Amazon Seller Central DOUBLES Product Search Term Character Limit to 500! Major New Amazon SEO Opportunity!

    This is HUGE Amazon seller news! In my newest Youtube tutorial, I breakdown how sellers can take advantage of Amazon's 2024 rollout of a crucial Seller Central update - the doubling of the product search term character limit from 250 bytes to a whopping 500 characters!

    What this means: There's never been a better time optimize your listings' keyword strategy! In this step-by-step guide, discover how sellers like YOU can:

    - Fully leverage the 500 character search term limit per listings
    - Analyze competitors to ID new high-relevancy keywords
    - Strategically integrate keywords throughout listing content
    - Structure keywords to boost ranking potential
    - Fuel enhanced organic visibility & more sales!

    And so much more! 2024 kicks off a new, OPEN era for Amazon SEO - capitalize NOW by maximizing keywords within this expanded 500 character allowance!

    #amazonsellersupport #amazonsellertips #seo #searchterms #amazon #amazonsellercentral 

    Timestamps:

    00:00 - Amazon Seller Central Search Term Update 2024
    00:19 - 500 Character Amazon Product Search Term Field
    01:20 - New 500 Character Count for All Amazon Categories
    02:00 - Optimizing Amazon Listing Keywords Strategy
    03:25 - Analyzing Top 10 Competitor Amazon Product Keywords
    04:07 - Creating Amazon Keyword Relevancy Scores
    04:37 - Rotating Amazon Listing Keywords Throughout Listing
    05:27 - Optimizing Entire Amazon Listing with Keywords
    06:14 - Amazon Sponsored Products Campaign Keyword Strategy
    07:09 - Amazon SEO Guide Summary and Recommendations

    → Save 20% on your first 6 months of Helium 10!
    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

    → Already have Helium 10?
    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ---------------------------------------------------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: 
    hhttps://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    8 min
  • Can AI Make Videos for Amazon Listings?

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    Explore the cutting-edge world of AI video creation for Amazon listings in this informative video. Join Steven Pope, the founder of My Amazon Guy, as he delves into the latest AI technologies that are revolutionizing Amazon product listings. Discover how AI-generated videos can enhance your Amazon product pages, improve customer engagement, and boost sales.

    Key Highlights:
    - Discover how AI can create engaging and effective videos for your Amazon products.
    - Watch a live demo of an AI-generated video from Sparavideo.com (mentioned at 00:29).
    - Learn about the effectiveness of influencer videos versus AI-generated content.
    - Understand the rapid advancements in AI video technology and its future potential.
    - Gain insights into the influence of platforms like TikTok on e-commerce and video content.
    - Explore Amazon Creator Connections and the power of influencer marketing in boosting sales.

    Timestamps:
    00:00 - Introduction to AI Video Creation for Amazon Listings
    00:27 - Demo of AI-Generated Amazon Listing Video
    01:43 - Analysis of the AI Video and Comparison with Influencer Videos
    02:27 - The Rapid Advancement of AI Video Technology
    03:01 - Importance of Videos in E-Commerce & TikTok Influence
    03:09 - Amazon Creator Connections and Influencer Marketing
    03:49 - Conclusion and Further Resources on Amazon Influencer Trends

    → Save 20% on your first 6 months of Helium 10!

    ↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id

     

    → Already have Helium 10?

    ↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade

    ----------------------------------------------------------------------------------------- 

    Join My Amazon Guy on LinkedIn: 

    hhttps://www.linkedin.com/company/28605816/

     

    Follow us:

    Twitter: https://twitter.com/myamazonguy

    Instagram: https://www.instagram.com/stevenpopemag/

    Pinterest: https://www.pinterest.com/myamazonguys/

     

    Please subscribe to the podcast at: https://podcast.myamazonguy.com

    Apple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229

    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    4 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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