My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • How The Rich Spend Their Money on Amazon

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    Learn how to leverage Amazon’s Customer Loyalty Analytics tool to better understand your brand followers. Identify key user segments to create targeted promotions.

    Need help? Visit https://myamazonguy.com

    Timestamps:
    00:00 - Introduction
    00:20 - Finding the Customer Loyalty Analytics
    00:50 - Analyzing User Segments
    02:26 - Viewing Purchase Trends
    03:38 - Creating Tailored Promotions
    04:14 - Outro

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    5 min
  • Listing Policy Violations - What to do about Amazon Warnings

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    In this informative video, Steven Pope, addresses the recent surge in Amazon's automatic product violations. He shares personal experiences with policy compliance issues, especially for listings no longer active, and advises on dealing with Amazon's evolving policies. Steven discusses various violation types, from intellectual property to restricted products, and offers practical solutions for Amazon sellers. 

    Timestamps:

    00:00 - Introduction: Amazon's Automatic Product Violations
    00:21 - Challenges with Inactive Listings and Policy Violations
    00:42 - Strategies for Managing Old Listings
    01:00 - Dealing with Account Health and Minor Violations
    01:21 - Examples of Specific Violations and Solutions
    02:01 - Addressing Major Violations and Filing Appeals
    02:32 - Overview of Different Policy Compliance Issues
    03:00 - Handling Customer-Related Complaints and Refunds
    03:13 - Discussing Food and Safety, Listing Policy Violations
    03:25 - Dealing with Restricted Products and Review Policy Violations
    03:47 - Navigating Amazon's Account Health Section
    04:02 - Utilizing Amazon's Top Navigation Features
    04:14 - Solutions for Policy Issues and My Amazon Guy Services
    04:47 - Coaching and Consultation Services at My Amazon Guy

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    6 min
  • Amazon's New "Add to Cart" Button is a Game Changer for Product Photos

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    Amazon is rolling out "Add to Cart" buttons directly on search results pages. This means product photos are more important than ever. 

    Learn why you must optimize your main image for high CTR.


    →  Upgrade your main product image at half the price!
    Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.

    → Need help managing your Amazon account? 
    Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.

    → Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. 
    Boost your Amazon skills with our courses.

    → Want to increase your Amazon sales or solve a problem? 
    Visit https://myamazonguy.com for expert assistance.

    → Show your support by buying our Swag at https://myamazonguy.com/Swag.

    → Save 20% on your first 6 months of H10. 
    Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.

    → Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. 
    Order at https://myamazonguy.com/trademark-services/.

    → Enhance your Amazon listing with A+ Content. 
    Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.

    → Check out our Beginner Tutorial Playlist: 
    https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.

    → Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.

    →  Looking for a career opportunity? 
    Apply at https://MyAmazonGuy.com/jobs.

    Timestamps:

    00:00 - Intro: Amazon's New "Add to Cart" Feature
    00:58 - Hero Images Are Now Even More Important
    02:43 - Show Flavors and Ingredients in Main Photo
    03:56 - Examples of Effective Product Photos
    04:30 - Optimize Your Main Image for Higher CTR
    04:56 - Book a Call to Improve Listings

    Support the show

    6 min
  • Amazon PPC AMA Live Q&A with Matthew Davis

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    Ready to take your Amazon campaigns to the next level?

    Mark your calendars for an exclusive AMA session with Matthew Davis, where you'll uncover the ultimate secrets to level up your Amazon campaigns.

    Why should you be there?

    ↳ Gain top-notch strategies to turbocharge your Amazon campaigns
    ↳ Elevate your advertising game with expert insights
    ↳ Real-time Q&A with industry leaders for valuable insights

    Don't miss out on this golden opportunity! Save the date and join us for a truly insightful session!

    See you at the crossroads of Amazon's success!

    #AmazonPPC #AmazonAdsCampaign #amazonsellertips 

    Timestamps:

    00:00 - Opening Music Sequence
    09:58 - Introduction and AMA PPC Overview by Host Matt Davis
    10:26 - Discussing Holiday Schedules and Agency Updates
    10:37 - Addressing a Previous Question on Product Launch Strategies
    12:02 - Insights on Sponsored Display VCPM Targeting
    13:00 - Strategies for New Product Launches on Amazon
    15:02 - Tips for Low Budget PPC Campaigns
    17:00 - Discussion on Q4 Sales Trends and Strategies
    20:00 - Advice on Low-Cost PPC Campaigns for Low-Priced Items
    23:23 - Exploring Video Ads and PPC Strategies
    27:03 - Dealing with High PPC Bids and Ranking Issues
    30:28 - Tips on Implementing Video Ads in Campaigns
    32:13 - Sponsor Display Strategies for Brands
    34:17 - Adjusting PPC Bids Post-Cyber Monday
    36:02 - Analyzing Campaign Performance Changes in December
    37:40 - Seasonal Trends in Supplement Brands and PPC
    40:23 - PPC Strategies for Large Catalog Accounts
    43:59 - Understanding PPC Negation from Search Term Reports
    47:58 - Managing Low Stock and PPC Strategies
    52:04 - Understanding Rising Costs in PPC and ACoS
    55:25 - Recommended PPC Reports to Monitor Weekly
    57:10 - Closing Remarks and Information on My Amazon Guy

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    59 min
  • 5 Fast PPC Hacks - Amazon

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    Get your PPC campaigns holiday-ready with these 5 quick optimization tips. Learn how to prevent budget caps, improve main images, add negatives, use day parting, and leverage social posts for more sales.

    Visit https://myamazonguy.com/PPC to get more PPC tips!

    →  Upgrade your main product image at half the price!
    Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.

    → Need help managing your Amazon account? 
    Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.

    → Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. 
    Boost your Amazon skills with our courses.

    → Want to increase your Amazon sales or solve a problem? 
    Visit https://myamazonguy.com for expert assistance.

    → Show your support by buying our Swag at https://myamazonguy.com/Swag.

    → Save 20% on your first 6 months of H10. 
    Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.

    → Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. 
    Order at https://myamazonguy.com/trademark-services/.

    → Enhance your Amazon listing with A+ Content. 
    Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.

    → Check out our Beginner Tutorial Playlist: 
    https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.

    → Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.

    →  Looking for a career opportunity? 
    Apply at https://MyAmazonGuy.com/jobs.

    Timestamps:

    00:00 - Introduction
    00:20 - Tip #1: Prevent Budget Caps
    01:14 - Tip #2: Upgrade Main Images
    03:03 - Tip #3: Add Negative Keywords
    04:51 - Tip #4: Use Day Parting
    06:57 - Tip #5: Leverage Social Posts

    Support the show

    8 min
  • NEW: AB Test Brand Stories A+ Content on Amazon to Increase Sales (Tutorial)

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    Join Steven Pope, founder of My Amazon Guy, as he explore Amazon's latest A/B testing features and how they can give your listings the extra edge. From brand stories to comprehensive testing options, this video is your guide to leveraging Amazon's powerful tools.

    → Use this page or coupon code "MYAMAZONGUY" at checkout to get 50% off of your first PickFu poll!
    Visit https://www.pickfu.com/myamazonguy

    →  Upgrade your main product image at half the price!
    Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.

    → Need help managing your Amazon account? 
    Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.

    → Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. 
    Boost your Amazon skills with our courses.

    → Want to increase your Amazon sales or solve a problem? 
    Visit https://myamazonguy.com for expert assistance.

    → Show your support by buying our Swag at https://myamazonguy.com/Swag.

    → Save 20% on your first 6 months of H10. 
    Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.

    → Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. 
    Order at https://myamazonguy.com/trademark-services/.

    → Enhance your Amazon listing with A+ Content. 
    Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.

    → Check out our Beginner Tutorial Playlist: 
    https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.

    → Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.

    →  Looking for a career opportunity? 
    Apply at https://MyAmazonGuy.com/jobs.

    Timestamps:

    00:00 - Introduction to Amazon's A/B Testing Features
    00:09 - How to Access A/B Testing on Amazon
    00:24 - Creating a New Experiment in A/B Testing
    00:58 - Testing Options: Brand Story and Simultaneous Experiments
    01:20 - Detailed Walkthrough of A/B Testing Options
    02:00 - Brand Story Section and Testing Strategies
    02:24 - New Amazon Navigation Header Feature
    03:02 - Special Offer for New Main Images and CTR Hack

    Support the show

    4 min
  • My Agency Guy AMA Show with Jason Mastromatteo

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    Curious about building a powerhouse Amazon agency? You're not alone.

    Join us every Saturday at 12 PM EST for the 'My Agency Guy AMA Show' with Jason Mastromatteo. We're not just talking shop – we're building empires.

    Here's what we've got on the docket:

    → Insider secrets to Amazon agency success
    → Real-life challenges and how to tackle them
    → The unfiltered truth about what works (and what doesn't)

    Why is this show for you?

    1. Network with other Amazon professionals
    2. Implement proven agency growth strategies
    3. Stay updated with Amazon's ever-evolving platform

    Tune in, ask questions, and let's grow together. Your Amazon agency game-changer starts here.

    PS - Ever wondered what makes an Amazon agency truly successful? Let's uncover it together this Saturday!

    Timestamps:

    00:00 - Opening and Music Intro
    09:56 - Introduction and Welcome
    10:40 - Recent Amazon Updates and Features
    11:25 - Audience Greetings and Q&A Kickoff
    12:05 - Handling Chargebacks on Amazon
    14:51 - Representing Your Case in Seller Central
    15:10 - New Amazon News and Features Overview
    17:21 - Dealing with Amazon Chargebacks
    20:03 - KDP (Kindle Direct Publishing) Questions and Strategies
    21:08 - Strategies for Improving Book Listings
    22:02 - Dealing with Amazon Error Code 90202
    23:28 - Strategies for Agency Client Acquisition
    26:08 - Getting Ungated in Specific Amazon Categories
    27:27 - Strategies for Selling in Grocery Category on Amazon
    29:07 - Handling Restricted Items on Amazon (Error Code 90202)
    31:31 - Strategies for New Agency Client Acquisition
    33:33 - Reinstating a Restricted Amazon Listing
    35:06 - Getting Ungated in Toys and Games Category
    37:27 - Agency Team Structure and Client Management
    39:19 - Selling in Grocery Category as Private Label Seller
    41:11 - Inbound and Outbound Marketing Strategies for Amazon Agency
    43:23 - Amazon Agency Services Overview
    46:48 - Conclusion and Sign-Off

    Support the show

    52 min
  • My Amazon Guy Friday Live Q&A with Faith Denniston and Thomas Fitzgibbons

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    Who says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Thomas Fitzgibbons to prove them wrong!

    This isn't just another Q&A session: It's a goldmine of Amazon wisdom. 

    Cut through the Amazon clutter: 
    → Live expert advice at your fingertips. 
    → Real-time solutions to your Amazon dilemmas. 

    Your weekly Amazon power-up: 
    → Learn, connect, and turbocharge your e-commerce game. 

    Every Friday is a chance to level up: 
    → Don't just watch the game, change the game. 

    Be there or be square. Let's unlock your Amazon potential together! 

    #AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive

    Timestamps:

    00:00 - Introduction and Overview
    10:06 - Opening Remarks and Personal Updates
    10:25 - Discussing Amazon News and Seller Updates
    11:23 - Addressing Amazon Seller Central Questions: Vine Program Insights
    13:16 - Exploring Strategies for Amazon Vine Program and Product Reviews
    15:00 - Analyzing Pricing Strategies for Amazon Products
    16:02 - Delving into Amazon Warehousing and Distribution Queries
    18:58 - Discussion on Amazon Transparency Program and Seller Tips
    20:03 - In-depth PPC Strategies for Product Launches on Amazon
    26:26 - Responding to Various Amazon Seller Questions: Storage, Labeling, and More
    33:10 - Exploring the Impact of Price Changes on Amazon Product Rankings
    36:00 - Deeper Insights into Amazon PPC and Marketing Strategies
    39:00 - Addressing Complex Amazon Selling Scenarios and Seller Queries
    45:03 - Tips for Managing High PPC Spend and Conversions on Amazon
    46:06 - Unpacking the Challenges with Amazon Labeling and Inventory Management
    49:41 - Strategies for Handling Large Amazon Product Catalogs
    52:53 - Tackling Specific Amazon Seller Challenges and Questions
    58:02 - Discussing AB Testing Issues for Child ASINs
    59:01 - Addressing Second Option Metrics in AB Testing
    59:15 - Eligibility and Limitations in AB Testing
    59:34 - Main Image Testing and Version Comparisons
    1:00:04 - Interpreting AB Testing Data and Potential Actions
    1:00:17 - Observing Product Page Metrics and Considering Amazon's Algorithm
    1:00:49 - Resolving Issues with Sticker List and Amazon Barcode SKU
    1:01:22 - Handling Amazon Barcode and Sticker List in Shipment Process
    1:02:07 - Strategies for Managing High PPC Budget Consumption
    1:02:42 - Analyzing Campaign Budgets and Spending Patterns
    1:03:10 - Adobe Illustrator for Product Packaging Design
    1:03:59 - Learning and Using Adobe Illustrator for Design Needs
    1:04:15 - Managing PPC Budgets for Newly Launched Products
    1:04:44 - Utilizing Day Parting Strategies in PPC
    1:05:02 - Detailed Discussion on Day Parting and Campaign Adjustments
    1:06:01 - Addressing Oversaturation of Targets in Campaigns
    1:06:43 - Effectively Managing and Analyzing PPC Campaign Targets
    1:07:33 - Implementing Day Parting for Optimized PPC Spending
    1:08:44 - Wrapping Up PPC Discussion and Day Parting Strategy
    1:09:08 - Handling Stickerless SKU and Amazon Barcode Issues
    1:10:11 - Clarifications on Sticker List and Amazon Barcode Labeling
    1:10:54 - Addressing Age Group Specifications in Product Listings
    1:11:30 - Dealing with Amazon's Classification of Products for Kids
    1:12:01 - Understanding and Acquiring Child Product Safety Certificate (CPC)
    1:12:59 - Category Dependence in CPC Requirements
    1:13:32 - Reviewing Product Descriptions for Compliance with Amazon's Guidelines
    1:14:03 - Analyzing Business Report and Skew Economics Discrepancies
    1:14:59 - Comparing Business Reports and Skew Economics for Sales Analysis
    1:15:24 - Utilizing Third-Party Tools for Comprehensive Profitability Analysis
    1:16:06 - Addressing Product Detail Page Violations and Missing Bullet Points
    1:16:54 - Recommendations for Handling Amazon's Product Page Violations

    Support the show

    1 hr 46 min
  • Amazon Launches New Top Nav on PDPs - Why Questions & Reviews Focus Got Buffed

    Send us Fan Mail

    Latest Amazon updates with Steven Pope: Amazon's brand-new navigation feature!

    In this video, discover how Amazon's top navigation improves user experience. Have a deeper understanding of its impact on your shopping experience. And understand the significance of detailed page navigation on Amazon.

    →  Upgrade your main product image at half the price!
    Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.

    → Need help managing your Amazon account? 
    Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.

    → Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. 
    Boost your Amazon skills with our courses.

    → Want to increase your Amazon sales or solve a problem? 
    Visit https://myamazonguy.com for expert assistance.

    → Show your support by buying our Swag at https://myamazonguy.com/Swag.

    → Save 20% on your first 6 months of H10. 
    Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.

    → Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. 
    Order at https://myamazonguy.com/trademark-services/.

    → Enhance your Amazon listing with A+ Content. 
    Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.

    → Check out our Beginner Tutorial Playlist: 
    https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.

    → Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.

    →  Looking for a career opportunity? 
    Apply at https://MyAmazonGuy.com/jobs.

    Timestamps:
    00:00 - Introduction to New Amazon Navigation
    00:21 - Demonstration of Amazon's Top Navigation Feature
    01:10 - Amazon AI Improvements and Customer Review Insights
    01:31 - Purpose of Amazon's Detailed Page Navigation
    02:22 - Amazon's A+ Content and Conversion Tips
    02:50 - Conclusion and Invitation to Subscribe

    Support the show

    3 min
  • Demographics Report - Hack to Increase Amazon Sales?!

    Send us Fan Mail

    An Amazon expert, John Lane, reveals a little-known trick to massively increase your Amazon conversion rates. Learn how studying your customer demographics can help you optimize listings and target the right buyers. This game-changing tip will transform your Amazon business almost overnight.

    Looking for a career opportunity? We are hiring!
    Apply at https://MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:18 - Reviewing Demographics Report
    01:10 - Analyzing Age Groups
    01:57 - Assessing Income and Education
    02:27 - Male to Female Ratios
    03:21 - Married vs Single Buyers
    03:55 - Conclusion

    Support the show

    5 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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