What is your NICHE? I know that can be a scary + fancy word… *I mean how do you even pronounce it?* but when it comes to marketing, your business specificity is key.

>> There are riches in niches, boo boo. <<

If you’re like me, the first thing I do when hiring someone or buying a product is read their bio or About Me section.

In order for you to stick out in a saturated market, you have to become an authority based on personality, purpose, and promise of what you're going to deliver to the customer.

When it comes to identifying your niche,  ask yourself:

• What problem do you specifically solve?
• Who do you specifically serve? 
• How specifically do you serve them?
• Why you? Why you over another business? 

So if you’re ready to start identifying what your niche is and how to better serve your customers listen to my entire episode and check out my show notes https://jasminestar.com/podcast/episode26!

If you need more help with finding your niche and would like an easy step by step approach to explaining who you serve and how you help them… you are going to LOVE my Nail Your Niche workbook! Download it for FREE at www.jasminestar.com/niche.