New Books in Communications

Postscript: Narrative and Influence Activities in the Russo-Ukraine War


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For almost a year now, we have been absorbing news and information about Russia’s invasion of Ukraine. There are a variety of different, or competing, narratives to explain and define what we understand about the origins of this conflict and the ongoing military successes and failures on the ground in Ukraine and in Russia. I had the chance to interview Jordan Miller for PostScript (a special series that allows scholars to comment on pressing contemporary issues) about his work on narrative and attempts to influence the activities within the field of battle in Ukraine. Miller is finishing his dissertation on this topic at the War Studies Program at the Royal Military College of Canada. Miller’s research specifically focusses on these narrative dynamics, which are influential to battlefield success and potentially the outcome of this war. In our discussion, we examine the various points of information that were being put forward by Russia and by the United States before Russia moved into Ukraine in February of 2022. The intention of this approach is to “inoculate” the public by highlighting the misleading or false narratives that will be forthcoming to try to shape global understandings of the war. As the war progressed, Ukraine also actively tried to shape perception of its own capacity, heroics, and commitment to success against Russian aggressions. We also saw a shift in approaches in the fall and winter since there was concern about the impact of energy scarcity in western Europe and in Ukraine.

Miller’s work builds on basic concepts like propaganda – and what ultimately makes this effective within situations like Ukraine, or other global military contests. As we discuss on the podcast, the images and ideas that have come out of Ukraine—of humanized citizens and soldiers, of the citizen army there that has come forward to push against the Russian war machine, of soldiers adopting cats and dogs as they continue to fight—all contribute to an overall concept of the Ukrainian people and their capacity to potentially defeat the Russian Army. Ukrainian efforts in this regard also speak to particular audiences, like NATO member countries and their citizens, the United Nations General Assembly, as well as to Russian citizens and soldiers. This kind of effort—to communicate ideas and images to key audiences is an important component of the useful implementation of narrative within the field of battle, even if it is not on the battlefield itself.

Join us for this conversation about the capacity to manage narrative within global political situations – and how this applies, in particular, the current war in Ukraine.

Lilly J. Goren is a professor of political science at Carroll University in Waukesha, WI. She is co-editor of The Politics of the Marvel Cinematic Universe (University Press of Kansas, 2022), as well as co-editor of the award winning book, Women and the White House: Gender, Popular Culture, and Presidential Politics (University Press of Kentucky, 2012), Email her comments at [email protected] or tweet to @gorenlj.

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New Books in CommunicationsBy Marshall Poe

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