What if you could do just one or two things every day that would practically guarantee your success? What if when you did these things consistently, you would do one or two deals each and every month? Would you be interested in that? If so, you’re in luck. Here, I talk about the importance of creating a marketing plan and why it’s so important to me. As I like to say, we’re not in the real estate business, we’re in the marketing business.

To get your marketing done for you, in spite of you, having a simple marketing plan is key. I’ll show you how to create a simple marketing plan that isn’t overwhelming but forces you to focus on what’s most important to you in your business. One of the biggest advantages to having a marketing plan is accountability. It helps you track your KPIs and stay on top of your numbers. I’ll also show you how to outsource some of your marketing tasks to free up some time. 

What’s Inside:

—How to create a simple marketing plan.

—How a good marketing plan holds you accountable. 

—How to outsource marketing tasks.

Do you want to do a lot of deals in 2024? Here, I share the four secrets to doing a lot of real estate investing deals, whether you're doing houses, vacant land, or wholesaling. I've been doing deals full time since 2009, and I've done a lot of different kinds. I've done residential houses. I've done a little bit of commercial, rehabbing short sales, vacant land, buying homes, subject to owner financing. I've done them all. I've also coached people from all over the world to do deals. These four rules are the key to massive success. 

Number one, you have to understand that you’re in the marketing business. Marketing is absolutely everything so you need a solid plan. Number two, you have to talk to people. Your goal should be to talk to five people a day. Three, make an offer to every seller you talk to. Remember, the amount of offers you make is directly proportional to your income. Finally, number four is to follow up with every offer you make every 30 days. If you do all four secrets consistently, you will do deals.

What’s Inside:

—The four secrets to doing real estate investing deals

—Why real estate is a marketing business

—How to talk to leads and ask the right questions

I was just listening to my buddy Jerry Norton on YouTube, and he said something so profound. He said your goal shouldn't be to learn how to do your first deal. The goal isn't to do a deal and make some money. The goal is to build a business that does deals and makes some money along the way. Sometimes, we're aiming too low. We need to aim higher.

Learning how to do your first deal is important, but after you get it done, then what? You know, many times doing that first deal is just kind of getting you back to square one. Instead of a goal to do a deal every month or one deal a week, why not think bigger in terms of building a business that can produce income and do deals for you? It’s a huge difference. 

What’s Inside:

—How to think bigger in your real estate business

—How using VAs can help you scale

—How to shift your mindset to set bigger goals

I just did a coaching call and thought it would be important to release it to you guys as a podcast. The market is seriously changing, and there are some key things you need to understand and have in place for you to be profitable in 2024 going forward. Sellers are becoming more motivated, buyers are becoming pickier, and private investors are getting more cautious with lending their money. You just have to button things up. In the last couple of years, you could get away with stupid things. For the last five years, anybody could make money in this market, but things are changing now, and it's important that you learn to shift with it.

Here's your homework assignment after you listen to this: I want you to write down five different rules that you are going to refuse to break in your real estate business. Whether you're doing houses or vacant land, it doesn't matter. You need to have five rules that you will not compromise on when you are making offers on deals, when you're lending money, or when you're buying deals. If you're not careful, you're going to become the motivated buyer, and you're going to be chasing bad deals, which could really hurt your sales. When you’re desperate for a deal, you're willing to compromise a little bit on these things, and you're going to get screwed.

What’s Inside:

—How to make sure your business is profitable in 2024

—Pricing tips from a recent coaching call

—How to work with funding companies

The real estate market is shifting. We’re going to see a lot of changes over the next year, as we're coming into 2024. I think it's going to be dramatic, but not super dramatic. We're not going to see a crash like we did in 2008, but things are changing, and they're changing rapidly. I’m always thinking about where the market is going and what the next wave is. I've already been hearing rumors from people that short sales are way up again, banks are starting to foreclose, and people are starting to get behind on payments.

One of my favorite books is Who Moved My Cheese, and the cheese is moving. It’s important to have a game plan together so you can ride the wave. I’ve got some rules here that I'm going to be giving to you for vacant land, because that's a lot of what I'm doing these days. Regardless of what direction the market is going, it's always important to understand the fundamentals of your business. Here, I talk about everything you need to know so you can start preparing.

What’s Inside:

—How to prepare for any upcoming real estate market changes.

—The importance of knowing the fundamentals.

—The 5 rules to survive in 2024.

A student recently asked me if I had any good realtors in a specific county or in a certain state. I get this question a lot, and I do have some realtors, but the truth is, you need to do the work yourself. I know you're looking for shortcuts, right? If I could save you an hour or two or a bunch of phone calls, then that would be nice for everybody. But here's the thing: you need to learn how to do this kind of stuff, and it's really easy.

The reason why I'm talking about this is because it's tempting and easy to get lazy. I want to discourage you from being lazy. I want you to put on your work boots and get to work. If you want more information on my flippers’ toolkit for vacant land, check out my Simple Land Kit. I have a script on there for realtors. If you want to see a video, I teach you how to do the land flipping strategy from A to Z, and a free book is included at the end of the webinar.

What’s Inside:

—The secret to finding the best realtors 

—Why you need to do the work instead of taking shortcuts

—How to get my scripts on how to talk to realtors

Investing in marketing is a must, no matter what stage of your real estate business you’re in. What you invest in marketing, you eventually make back in deals, but people get stuck when they’re first stating out. Maybe you’re working a full-time job, and you haven’t done any deals yet. Maybe you’re not even sure this is something you really want to do. If you have a limited budget for marketing, there are some really simple things you can do to start getting leads and making offers.

We all know the number one rule in real estate is to make offers. Nothing else matters. Your income is directly proportional to the number of offers that you make. Here, I talk about why it’s important to get out there and talk to as many sellers and realtors as possible. Even if you don’t do a deal, building relationships is key. You don’t need any fancy technology or expensive marketing to succeed. Keep it simple, and make those offers.

What’s Inside:

—Simple things to do when you want more deals

—The importance of building relationships

—Low-cost ways to boost your business

Brent Bowers from The Land Sharks is a good friend of mine, and here, he shares some of the things that he’s been dealing with lately. He also shares the strategies he’s been working on with his coaching students, especially around marketing and how to get more leads with a limited budget. We also talk about how to get a hold of Brent’s free resources, which you can access through the special link below.

Those of you who have been doing a lot of deals or know me well know that we love to do direct mail because it works. And it works really, really well. It always has, and it always will. The problem is that direct mail costs money; we’re talking up to a dollar for a letter or a postcard in some cases. Some people just don’t have the budget to send 500 or 1,000 pieces of mail every week. Here, Brent shows you that all hope isn’t lost and that there are ways you can get leads.

What’s Inside:

—The marketing strategies Brent shares with his students

—How to make direct mail work on a limited budget

—Info on Brent’s free resources.

Steve Trang is from the Phoenix area, and he's with a company called Real Estate Disruptors. Steve’s been doing business for a long, long time, very successfully. He's one of the biggest real estate investors in the country, and he's coached and trained some of today’s biggest real estate investors. I wanted to get him on the show to talk about the state of the economy that we're in right now and the state of the current real estate investing market.

Like, what's going on? Is it doom and gloom, or is it not a big deal? Are we at the precipice of something great, or, oh, my gosh, everything's falling apart? Buckle up; we’re in for a wild ride. Here, Steve shares his insights as well as what he’s seen in Phoenix, which sees the extremes of the high end of the markets and the low end of the markets, and they have wild swings and fluctuations. A lot of times, what you see happening in the hot markets like Phoenix, Vegas, or Southern California, you'll see eventually happen in the rest of America. 

What’s Inside:

—Steve’s outlook on the current real estate market.

—Tips to protect yourself in an uncertain market.

—How to get access to Steve’s masterclass.

Ajay Sharma and I met through Clint Turner, a mutual friend who is also his business partner. They’re doing some really cool, amazing things at their company, Learn.Land. Clint has been teaching and running his business for a long time. I've learned a lot from him over the years and I like what he's doing. It's always good to get different perspectives on land. You know, everybody does it differently and some people do it better than others. 

Ajay joins me here to talk about his real estate journey, how he got started, and all the great things he and Clint are up to. Ajay and I discuss how vacant land deals have changed over the last several years and get into response rates and direct mail strategies. We also talk about Ajay’s experience with texting and how he funds his deals. To learn more about Learn.Land and connect with Ajay, make sure you check out Learn.Land. 

What’s Inside:

—How Ajay got started in the real estate game

—How Ajay and Clint run things at Learn.Land

—Marketing strategy tips and how to find leads