In this week’s episode of Style DNA I chat with the original Princess of Punk, the truly extraordinary, iconic and zany, Dame Zandra Rhodes DBE.

Known for her fabulously bold prints, she launched her eponymous fashion brand 56 years ago. Rhodes is renowned for perfecting the art-of-print as an intrinsic influence on garment shape. With dramatic designs and her own distinctive look, she paved the way for fashion as theatre and entertainment.

We chat about dressing international stars including Freddie Mercury, Diana Ross, Barbara Streisand and Jackie Kennedy, as well as British Royalty, most notably, Princess Diana and Princess Anne… and I cheekily ask her if, given the opportunity, what she would design for the current Princess of Wales…

She talks about how her big career break was in the 70s, meeting two Ukrainian models who persuaded her to take her collection out to America where they were sure they could find her a backer… she arrived in New York with a letter of introduction to Diana Vreeland who fell in love with her designs and instantly commissioned a huge shoot for Vogue starring Natalie Wood…and the rest, as they say, is history. 

Rhodes grew up in Kent and was surrounded by fashion from an early age as her mother was a pattern cutter for The House of Worth. She would quietly watch the bridal fittings and appear in the children’s section of the shows. She evolved her own style including her love of pink hair and a dramatic eye…and always has, and still does, wear the clothes she has designed.

In 2020 she formed the Zandra Rhodes Foundation, a charity that ensures future generations of designers, artists, researchers, students and educators are able to study her life and designs, with an emphasis on her methods and techniques. Dating from the mid 1960s to the current day, the Foundation is working to catalogue her six thousand garments, printed textiles, drawings, accessories, fashion films, kodatraces, silk screens, press cuttings, personal memorabilia and collected artworks. A central collection will stay with the Foundation and the remaining material will be donated to permanent collections of major museums across the world, including the Fashion and Textile Museum, the Victoria and Albert Museum, and the Metropolitan Museum of Art in New York.

Now in her 80’s her focus more recently has been on strategic collaborations with fashion and lifestyle brands such as IKEA of Sweden, Happy Socks and Poppy Lissiman. In 2003, she founded London’s Fashion and Textile Museum, which to this day showcases some of the best in fashion and textile design.

She recently published a book, Iconic - My Life in Fashion in 50 Objects …it’s  an insightful memoir told through a variety of mementos collected over the years, in which

Zandra shares her life story for the first time…definitely worth a read!

I hope you enjoy this conversation … thank you @Zandra_Rhodes for taking me on your style journey.