SEO for Established Entrepreneurs: The Basic B

SEO for Established Entrepreneurs: The Basic B

By Brittany Herzberg | SEO Coach & Lead Gen StrategistBusinessEntrepreneurshipEducationHow ToMarketing
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SEO for Established Entrepreneurs: The Basic B episodes

  • Walkthrough of DFY Offers w/ Brittany Herzberg

    It can be tricky knowing who to trust when you want SEO or copywriting help. Luckily, you’ve already met her! 😉 I dedicated this episode to giving you a Grand Tour of my DFY offers. You’ll learn what those packages are, which business owners benefit the most, & the exact process I take clients through. (The entire client experience is thanks to everything Colie James did to help me get my HoneyBook automations set up! Check out that episode if you missed it.) Enjoy!

    With this episode you’ll be able to:

    • Discover what DFY SEO & case study copywriting offers Brittany has.
    • Uncover what the client experience is like for business owners.
    • Learn who Brittany works with & how to initiate a project.


    Got a question? Say hi on Voxer!

    Get the full show notes here:
    https://brittanyherzberg.com/blog/seo-and-case-study-copywriting-package
    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    10 min
  • The Best CRM: HoneyBook vs Dubsado w/ Colie James

    The best CRM softwares are thought to be Dubsado & HoneyBook. But… which one is better for your service-based or creative business? Well, that’s what we’re here to discuss today! I’ve got my very own business systems strategist, Colie James, with me for this convo. In fact… shortly after we recorded this episode, Colie completely overhauled my HoneyBook automations. I feel like a brand new woman with a whole new sexy workflow & client experience situation! We discuss that in Part 2 of this podcast series. ↓

    Make sure you listen to Part 2 of this conversation on The Business-First Creatives Podcast.

    Get the full show notes here: https://brittanyherzberg.com/blog/the-best-crm-honeybook-vs-dubsado

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    36 min
  • Guided Tour of the Blogging w/ SEO Email Course

    One of the best things you can do to combine SEO + copywriting + content to help you get found online by those warm-to-hot leads is… blogging! Before you roll your eyes or scroll away—hear me out. I’ve taken my SEO knowledge, blog copywriting experience, understanding of best practices, & rolled them into a SUPER easy-to-follow email course. (*happy dance*) I’m dedicating this episode to walking you through exactly what you can expect up in here!

    With this episode you’ll be able to:

    • Discover the benefits of SEO-rich blogs.
    • Uncover the best ways to bust writer’s block—using keyword research.
    • Learn the reason this bite-sized training works so well for business owners.


    Got a question? Say hi on Voxer!

    Get the full show notes here: https://brittanyherzberg.com/blog/blog-with-seo-email-course-tour

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    11 min
  • Copywriting: Business Basics + Best Practices w/ Sara Gillis

    I’ve been wanting to take a whole episode to talk about the ins & outs of the business of copywriting (as well as best copywriting practices). And don’tcha know… my friend Sara Gillis felt the same way! We took different roads to get here, but we’ve learned some similar lessons & we want to pass on that wisdom to you. Whether you’re a copywriter getting started in business or a business owner writing your own copy & wanting to learn more about how to actually do that—you’re gonna get lots out of this conversation! Grab a pen & thank me later.

    With this episode you’ll be able to:

    • Discover Sara’s copywriting journey & evolution.
    • Learn some simple copywriting & optimization tips for websites & blogs.
    • Uncover the best business advice Sara & Brittany have for copywriters. 


    Get the full show notes here: https://brittanyherzberg.com/blog/copywriting-business-basics-and-best-practices

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    36 min
  • [Quick Win] How to Submit a Sitemap to Google Search Console

    Submitting a sitemap to Google Search Console (GSC) is ridiculously simple! (Take it from me who avoided the task for SO long simply because it sounded complicated...) I mean, just look at how short this episode is. In just a few minutes, you can easily improve your SEO ranking and make yourself more findable. Sounds like a win to me! Press play & let's check off this task that's been on your To Do list for far too long.

    With this episode you’ll be able to:

    • Learn the exact steps to take to submit a sitemap to Google Search Console.
    • Uncover what to do once you've submitted your sitemap.
    • Learn one other key task you can accomplish in Google Search Console.


    Get the full show notes here: https://brittanyherzberg.com/blog/how-to-submit-a-sitemap-to-google-search-console

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    7 min
  • Sitemaps & How to Find a Good SEO Expert w/ Samantha Mabe

    Improving your SEO includes things like meta descriptions, sitemaps, and sometimes hiring an SEO expert. But… how can you ensure you’re hiring the right person & they’re actually doing what they say they’ll do—without micromanaging? Fear not, Samantha Mabe is here to help us talk through this conundrum! She’s providing the web designer perspective, while Brittany is sharing tips as an SEO copywriter. After listening, you’ll have a better understanding of what type of SEO expert you need to call as well as how to do some SEO improvements on your own (like submitting a sitemap to Google Search Console)!

    With this episode you’ll be able to:

    • Discover what a sitemap is and how it impacts your SEO.
    • Uncover how to vet providers to find the best SEO expert for your needs.
    • Learn a couple actionable things you can do today to improve your website SEO.


    Get the full show notes here: https://brittanyherzberg.com/blog/sitemaps-and-how-to-find-a-good-seo-expert

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    31 min
  • What’s Possible When You Improve Your SEO

    Improving your website SEO (especially as a small business) has so many amazing benefits! And while you’ve heard some sprinkled throughout various SEO Case Study Interviews on this podcast (linked below 😉), I wanted to bring them all together in one place for you. Tada! This episode will show you exactly how to give people a good user experience on your site, show up in the right Google searches, and clarify your messaging!

    With this episode, you’ll be able to:

    • Learn the importance of, transformation that's possible, & results you can see from improving SEO.
    • Uncover how SEO even impacts your copy & clarifies your brand messaging.
    • Discover how SEO follows you around online and  how it increases your conversions.


    Get the full show notes here: https://brittanyherzberg.com/blog/what-is-possible-when-you-improve-your-seo

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    11 min
  • The Best Way to Learn SEO in 2024 w/ Matt Diamante

    The best way to learn SEO is to spend years experimenting. The second best way is to listen to two SEO pros chat about the topic. 😉 That way you get to hear what works, what doesn’t, which tools are the best, & more—all without expending your own time, money, & energy! And that’s precisely why I asked Matt Diamante of HeyTony to join me on the podcast. I regularly find myself DMing Matt SEO questions of my own. So… I asked him if he’d be up for answering some popular Q’s, he said yes, & here we are! Join us—a couple of SEO experts who love making SEO approachable, simple, & worthwhile.

    With this episode you’ll be able to:

    • Learn how to set up Google Search Console.
    • Discover the best SEO tools for business owners.
    • Learn the best time to work with an SEO agency.


    Have any SEO aha moments? Share them with us! Find Matt & me on Instagram—links below.

    Get the full show notes here: https://brittanyherzberg.com/blog/best-way-to-learn-seo

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    33 min
  • How Justin *Finally* Got Headlines w/ Personality *and* SEO

    If you lean too far to one side—brand voice or SEO copywriting—you really lose something special. Copywriting is such a science and an art form, and luckily—you’ve got 2 really scientifically minded artists over here as guides. My conversation with Justin Blackman is structured like this…

    In this fan favorite case study interview, walk  through Justin’s journey to update his headlines so they have both personality and keywords!

    With this episode you’ll be able to:

    • Learn why copy needs BOTH personality & keywords.
    • Discover how to know when it’s time to work with an SEO expert
    • Uncover what it’s like to work with Brittany on an SEO Packet.


    Connect w/ Justin:
    Website
    Justin’s (free) eBook

    Mentioned Resources:
    SEO Basics Checklist
    DFY SEO Packet

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    19 min
  • [Quick Win] Image Optimization for Blogs & Podcast Guest Headshots

    Image optimization—I’ve been hinting at this episode for a long time, friend! And I’m finally here to give you the goods. I’m sharing my very own 3-step process along with my favorite time-saving tools—and—an in-depth look at how to create thoughtful Alt text! This is the PERFECT episode to tune into whether you’re applying to be a podcast guest in 2024 OR you’re just looking for tips to efficiently & effectively optimize images for SEO in your blog posts. Grab your MacBook & press play!

    With this episode, you’ll be able to:

    • Learn how to optimize your images for SEO—in just 3 steps!
    • Uncover the importance of renaming your images (for blogs & podcast guesting).
    • Discover how to write Alt text for different types of images (headshots vs screenshots, etc.).


    Get the full show notes here: https://brittanyherzberg.com/blog/image-optimization-for-blogs-and-podcast-guest-headshots

    ———

    📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

    ———
    DM Brittany →
    Instagram, Threads

    Join the next SEO Sprint 💨
    Get the Business Owner's Guide to Google 📓

    SEO Dashboard (20% off w/ code BRITT20)
    Keysearch (20% off w/ code KSDISC)
    Buzzsprout ($20 off)

    (*some affiliate links included—I earn a lil money when you click. But I only recommend people, products, & programs I love!)

    This podcast is brought to you in partnership w/ Leah Bryant Co.

    ———

    12 min

About SEO for Established Entrepreneurs: The Basic B

From the publisher's feed

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a…

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