Shoot It Straight

Ready for your business breakthrough moment? Today’s episode is part of the Real Women, Real Stories series, where I’m talking with women from my Root To Rise mastermind about their transformation through the program. In this episode, Kristen Dyer shares what it was that helped her decide to join Root To Rise, plus what keeps her coming back to the program time and time again. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing.  The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.

Review the Show Notes: 

Meet Kristen (1:11)

Kristen’s business before Root To Rise (2:07)

Deciding whether or not to join Root To Rise (4:09)

The most surprising thing about the mastermind (7:35)

Kristen’s breakthrough moment (9:40)

How Kristen’s business feels now (10:55)

Being in the room with other women entrepreneurs (13:14)

Deciding to do Root To Rise multiple times (14:28)

Changes that come from Root To Rise (17:14)

If you’re on the fence about Root To Rise (19:51)

Kristen’s favorite retreat memory (21:49)

Connect with Kristen:

Instagram: instagram.com/kristendyer

Website: kristendyer.com

Connect with Sabrina:

Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlist

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

What’s it like to have a whole cohort of women rooting for your business? Today’s episode is part of the Real Women, Real Stories series, where I’m talking with women from my Root To Rise mastermind about their transformation through the program. In this episode, Genevieve Arjal shares the trials and tribulations of navigating a business through major life changes, plus the difference that the women in her Root To Rise mastermind group have made in her success. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist.

Join the Waitlist >>

Review the Show Notes: 

Meet Genevieve (1:36)

The challenges of growing your business in a new location (2:25)

What was most surprising about Root To Rise (8:04)

Genevieve’s breakthrough moment (12:13)

Business growth since Root To Rise (14:48)

The many channels of support in Root To Rise (17:42)

Being around other women who are dreaming big (20:48)

The mastermind’s lasting impact (22:27)

If you’re on the fence about Root To Rise (26:12)

Genevieve’s favorite retreat memory (27:11)

Connect with Genevieve:

Instagram: instagram.com/genevievekathleenphotography

Website: genevievekathleen.com

Connect with Sabrina:

Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlist

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

What’s the secret to sustainably scaling your business? In today’s episode, I’m chatting with business manager Jillian Dolberry about the first steps to take when you’re thinking about scaling. We’re diving into what needs to happen first before you can begin scaling, plus what it looks like to make change in a sustainable way. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. 

Make sure you’ve hit that follow or subscribe button on your favorite podcast player to get notified each week as we air new episodes!

Review the Show Notes: 

Meet Jillian (1:20)

What it means to scale a business (3:28)

Scaling requires margin and bandwidth (8:43)

Creating white space to allow margin (14:29)

The first step towards simplification (25:35)

Auditing your time to save your business (28:59)

Scaling and staying a solopreneur (33:22)

Focusing on the big picture while slowing down (34:58)

Aligning business with your true values (39:38)

Taking the next steps towards scaling (42:21)

Making one scaling decision a day (45:45)

Rapid-fire questions (52:14)

Connect with Jillian:

Custom GPT: jilliandolberry.com/sop

Instagram: instagram.com/jilliandolberry

Website: jilliandolberry.com

Connect with Sabrina:

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

What if you don’t have to show up constantly in order to show up consistently? In today’s episode, I’m unpacking why your marketing feels like a chore and how you can shift to make it more sustainable. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

Review the Show Notes:

I’ve fallen off the marketing wagon (0:38)

Why marketing feels like a chore (2:27)

You’re showing up without a specific goal in mind (3:58)

You’re trying to do too much (5:23)

You’re unclear on your messaging (6:19)

You don’t see instant results (6:59)

The negative spiral from not doing enough (8:44)

Examples of sustainable consistency (10:48)

Tools and habits to support consistency (12:06)

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Marketing That Attracts: sabrinagebhardt.krtra.com/t/hWKA5zJm9GZa

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Ready to get vulnerable about business? Today’s episode is the first in the Real Women, Real Stories series, where I’m talking with women from my Root To Rise mastermind about their transformation through the program. In this episode, Kellie Llewellyn shares her thoughts about her multiple rounds in Root To Rise and how it has changed her photography business. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

Review the Show Notes:

Meet Kellie (2:26)

Kellie’s business beginnings (3:36) 

Kellie’s first experience with Root To Rise (6:57)

Learning the impact of outsourcing (12:04)

The breakthrough that made dreams come true (13:40)

The shift in Kellie’s business over the years (17:27)

How being in the room with other women created clarity (23:14)

If you’re on the fence about Root To Rise (26:16)

Rapid-fire retreat questions (37:39)

Connect with Kellie:

Instagram: instagram.com/kellierochellephotography

Website: kellierochelle.com

Connect with Sabrina:

Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlist

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Feeling the pressure to test out every marketing strategy? In today’s episode, I’m sharing the cost of trying to market your business in a way that doesn’t work for you, plus how to reclaim marketing in a way that aligns with your personality. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today. 

Review the Show Notes:

All types of marketing strategies will work (3:53)

The cost of trying to market in a way that doesn’t work for you (5:24)

Connection over perfection (6:56)

Energy over algorithm (8:14)

Consistency over complexity (10:02)

Aligned over forced (10:49)

Finding your marketing personality (12:55)

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Marketing That Attracts Course: sabrinagebhardt.com/marketing

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Need a few quick ideas to improve your marketing? In today’s episode, I’m sharing five steps you can take this week to easily step up your marketing. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

Review the Show Notes:

Clean up your Instagram profile (1:30)

Reach out to another small business (8:30)

Record behind-the-scenes and a day-in-the-life (11:25)

Follow-up with your cold inquiries (14:10)

Repurpose a blog post for social media (16:35)

Connect with Sabrina:

Tripod: amzn.to/4cZBUzm 

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Could stock photography be a legit revenue source for your business? In today’s episode, I’m chatting with photographer and educator Aubrey Westlund about the impact that stock photography has had on her career. We’re diving into her best tips for getting started, the most common mistakes that photographers make in stock photography, plus the potential for income growth over time.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today. 

Review the Show Notes:

Get to know Aubrey (0:57)

From weddings to stock photography (1:47)

Navigating the stock photography world (5:46)

The most common mistakes in stock photography (9:50) 

Finding inspiration for your shots (16:39)

Combining brand and stock photography (19:45)

The potential for career growth and success in stock photos (23:26)

Sales and income growth over time (26:25)

Get started with stock photography today (31:17)

Rapid-fire questions (33:47)

Connect with Aubrey:

Website: stan.store/aubreywestlund

Instagram: instagram.com/aubreywestlund

Little Black Book of Stock Photo Agencies: aubreywestlund.com/lbb

Stock Photo Besties: stan.store/aubreywestlund/p/stock-photo-besties 

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

It’s the quarterly business bestie chat! In this episode, Colie James and I discuss our 2025 so far, the highlights and struggles of quarter one, plus what goals we have planned for quarter two.

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today. 

Review the Show Notes:

Exciting highlights of Q1 (2:02)

The struggles of Q1 (8:29)

Getting your return on investment (13:57)

The Creative Educators Conference (25:52)

What’s happening in Q2 (33:33)

Planning our Chicago trip (40:39)

What has already changed this year (43:54)

Connect with Colie:

Website: coliejames.com

Podcast: coliejames.com/podcast

Challenge: coliejames.com/glowup

Connect with Sabrina:

Marketing Quiz: sabrinagebhardt.com/marketing-quiz

Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlist

Episode 128 Q1 Business Bestie Chat: sabrinagebhardt.com/podcast/128-q1-2025-business-bestie-chat

Episode 114 Q4 Business Bestie Chat: sabrinagebhardt.com/podcast/q4-business-bestie

Big Break Club: bigbreakclub.com

Creative Educators Conference: layleeemadi.com/conference

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.

Would you believe me if I said I just bought a brand new car… after buying the exact same brand new car in 2023? In today’s episode, I’m sharing the story of my rough car troubles and the treatment from the dealership that brought me back as a customer. I’m also diving into the lesson learned from the experience, which proves that client experience matters more than anything else in your business. 

The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight.

This episode is brought to you by my new free quiz, What’s Your Photographer Marketing Personality? This quiz is designed to identify your strengths when it comes to marketing, plus what might be holding you back. If you’re ready to say goodbye to overwhelm, exhaustion, and dead ends when it comes to your marketing, take the quiz today.

Take the Quiz >>

Review the Show Notes:

The backstory on my 2023 brand new car (0:46)

Being treated like a dealership VIP (4:03)

Why client experience matters more than anything else (8:52)

Connect with Sabrina:

What’s Your Photographer Marketing Personality? Quiz: sabrinagebhardt.com/marketing-quiz

Episode 92 Marketing I Learned From A Car Salesman: sabrinagebhardt.com/podcast/92-marketing

Instagram: instagram.com/sabrinagebhardtphotography

Website: sabrinagebhardt.com

Hosted on Acast. See acast.com/privacy for more information.