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In this episode, we sit down with Seth Ford, strength and conditioning coach and head powerlifting coach at Huntington ISD in East Texas, for an in-depth conversation on developing strong, fast, and resilient athletes.

Seth shares his coaching philosophy on training high school athletes for long-term success across multiple sports, not just sport-specific performance. We dive into how he programs strength training throughout the season, avoids peaking too early or too late, and builds confidence in athletes heading into regional and state competitions.

Topics covered in this episode include:
 • The benefits of travel and competition exposure for young athletes
 • How to program strength training in-season vs. postseason
 • Developing speed as a key factor in increasing max lifts
 • Using video analysis and feedback to improve performance
 • Bench press fundamentals, tricep development, and shoulder health
 • Squat variations, raw strength development, and when to introduce gear
 • Deadlift frequency, accessory work, and meet preparation strategies
 • Teaching discipline, focus, and confidence on the platform
 • Making powerlifting meets more engaging and exciting for youth athletes

Seth also discusses his background, including earning a Bachelor of Science in Kinesiology and Exercise Science from the University of Mary Hardin–Baylor, along with certifications in Special Education, Physical Education, and USAW Level 1 Weightlifting. He shares insights from his experience coaching athletes of all levels, from first-year lifters to state championship contenders.

Whether you’re a coach, athlete, or parent, this episode offers practical takeaways on building strength the right way and creating a positive, high-performance training environment.

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