Entreprenista

Taryn Jones Laeben on Bridging Founders and Investors for Startup Success


Listen Later

“So many of us, me included, suffer from imposter syndrome. And it's so misleading because we know so much more than we think we do—and more importantly, we know how to navigate what we don't know.”


In this episode of Entreprenista, we sat down with Taryn Jones Laeben, president and founder of IRL Ventures, a bespoke early-stage advisory and investment firm focused on building operational excellence into startups. With a rich career spanning roles at companies like Kate Spade, Casper, and SoulCycle, Taryn has a proven track record of scaling businesses and driving growth. Her entrepreneurial journey began later in life, inspired by her parents’ real estate ventures and her extensive experience in the consumer and wellness sectors. At IRL Ventures, Taryn leverages her expertise to support and invest in mission-driven startups. She is passionate about empowering founders and unlocking rapid growth for innovative companies. Tune in to hear what Taryn has to say about overcoming imposter syndrome, her advice on starting conversations with major retailers, and her experience launching brands with IRL Ventures. 

We talked about: 

  • Inheriting a knack for entrepreneurship (02:35)
  • Taking on a position you may not qualify for on paper (12:25)
  • Building a marketing strategy for Casper mattresses (19:27)
  • Working to build a company when raising more capital isn’t an option (27:53)
  • The type of founder that fits the bill for IRL Ventures (32:13)

  • Connect with Taryn:

    • IRL Ventures
    • Instagram
    • LinkedIn

    • Are you ready to make meaningful business connections that lead to real business results? 

       

      Join our Entreprenista League community of women founders at entreprenista.com/join! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

       

      Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

       

      Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

       

      Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

      ...more
      View all episodesView all episodes
      Download on the App Store

      EntreprenistaBy Entreprenista Media

      • 4.9
      • 4.9
      • 4.9
      • 4.9
      • 4.9

      4.9

      209 ratings


      More shows like Entreprenista

      View all
      Earn Your Happy by Lori Harder | YAP Media

      Earn Your Happy

      2,791 Listeners

      The Amy Porterfield Show by Amy Porterfield

      The Amy Porterfield Show

      4,571 Listeners

      The Foundr Podcast with Nathan Chan by Foundr Media

      The Foundr Podcast with Nathan Chan

      572 Listeners

      The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

      The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

      12,078 Listeners

      THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

      THE ED MYLETT SHOW

      13,994 Listeners

      Second Life by Second Life

      Second Life

      2,852 Listeners

      Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing) by Hala Taha | Entrepreneurship, Sales, Marketing | YAP Media Network

      Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

      1,328 Listeners

      Superwomen with Rebecca Minkoff by Rebecca Minkoff

      Superwomen with Rebecca Minkoff

      515 Listeners

      Habits and Hustle by Jen Cohen

      Habits and Hustle

      817 Listeners

      the bossbabe podcast by Natalie Ellis

      the bossbabe podcast

      2,013 Listeners

      Powerhouse Women by Lindsey Schwartz

      Powerhouse Women

      882 Listeners

      The Jasmine Star Show by Jasmine Star

      The Jasmine Star Show

      2,607 Listeners

      The Mel Robbins Podcast by Mel Robbins

      The Mel Robbins Podcast

      19,934 Listeners

      Aspire with Emma Grede by Emma Grede | Audacy

      Aspire with Emma Grede

      622 Listeners

      Social Currency with Sammi Cohen by Social Currency

      Social Currency with Sammi Cohen

      119 Listeners