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Most coaches I come across have amazing content that provides a ton of value but they struggle to sell their stuff. This is a super common problem in the industry. The good news is that it’s relatively easy to fix because it almost always stems from 1 of 3 mistakes. You're either delivering too much information, selling at the end of your presentation, or sharing the wrong stories. During this episode I’ll go over what to do in each scenario as well as:
The difference between information-based training and decision based training (this one distinction recently took Jon Acampora's webinar from 3 to 14% conversion rate instantly)
How to choose the right signature story for your presentation so that your audience doesn't just like you, but they want to buy from you!
The Infusion Selling Method™ - This method will instantly show you how to go from content that entertains to content that converts clients (without feeling pushy or sales-y)
And more!
Want to truly master the art of selling from virtual and live stages?
Don't miss this exclusive live Workshop series (Replays Available) that started January 29th called: Selling From Virtual & Live Stages
Register here: http://colinboyd.co/stages
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode199
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi
http://colinboyd.co/kajabi
By Colin Boyd4.9
169169 ratings
Most coaches I come across have amazing content that provides a ton of value but they struggle to sell their stuff. This is a super common problem in the industry. The good news is that it’s relatively easy to fix because it almost always stems from 1 of 3 mistakes. You're either delivering too much information, selling at the end of your presentation, or sharing the wrong stories. During this episode I’ll go over what to do in each scenario as well as:
The difference between information-based training and decision based training (this one distinction recently took Jon Acampora's webinar from 3 to 14% conversion rate instantly)
How to choose the right signature story for your presentation so that your audience doesn't just like you, but they want to buy from you!
The Infusion Selling Method™ - This method will instantly show you how to go from content that entertains to content that converts clients (without feeling pushy or sales-y)
And more!
Want to truly master the art of selling from virtual and live stages?
Don't miss this exclusive live Workshop series (Replays Available) that started January 29th called: Selling From Virtual & Live Stages
Register here: http://colinboyd.co/stages
Discover how to authentically connect with your audience & fill your programs with a Conversion Story.
https://www.conversionstoryformula.com
Hit the "Follow" button so you don't miss an episode!
Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.
For all the show notes and links:
https://www.expertedgepodcast.com/blog/episode199
Connect with Colin on Instagram:
https://www.instagram.com/colinboyd/
Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi
http://colinboyd.co/kajabi

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