If you're all about making every effort have maximum positive impact on your Cash Based Private Practice, this episode is for you… 

Whether you're writing blogs, filming short videos, or giving live presentations, there's a low-maintenance way to turn that effort into long-term visibility, higher rankings, and consistent new patients. 

In this episode, I walk you through a proven system that transforms a single piece of content into a multi-platform, lead-generating machine—without requiring more time or complexity.

USEFUL INFORMATION: Check out our course: How to answer, “Do you take my insurance?”

If you’ve ever asked yourself, “What numbers should I actually be tracking in my practice?” — this episode is a must-listen.

I’m pulling back the curtain on the exact KPIs (Key Performance Indicators) I track with my team every single week — and showing you how these small, consistent habits have made a massive impact on everything from lower cancellation rates to higher reactivations, more Google reviews, and, of course, better revenue.

You’ll also get a behind-the-scenes look at how we structure our weekly staff meetings — including the simple agenda we follow that keeps everyone aligned, motivated, and moving toward practice goals.

This episode is short, but incredibly powerful. And it’s actually pulled straight from one of my mastermind coaching sessions, where I share the real-world systems that are helping practice owners across the country grow their dream practices faster (and with fewer headaches).

USEFUL INFORMATION: Check out our course: How to answer, “Do you take my insurance?”

If you’re ready to stop losing patients you’ve already worked hard to win — and start filling your schedule more easily — this podcast is a must-listen.

In this week’s episode, I break down exactly how I approach reactivating patients without being pushy — using a simple system of texts, calls, emails, and even direct mail that keeps our schedule full and our patients feeling cared for. You’ll learn how to plug the hidden profit leaks in your practice and why your past patients are your most powerful growth strategy. USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0

Are your billing habits silently sabotaging your practice?

If your cash-pay patients aren’t receiving the maximum possible reimbursement from their insurance via your superbills or out-of-network billing, you could be unintentionally creating friction that costs you trust, retention, and new business. Indeed, I’ve seen this be the very reason a prospective stellar customer never gets started with a cash-based practice—or why some patients drop off before completing their plan of care.

In the episode, I break down the most effective and often overlooked strategies for out-of-network billing, crafting optimized superbills, and making your payment process one that supports your growth.

Listen to this episode to get my powerful free resource which includes a plug-and-play superbill template that meets all insurance reimbursement standards and the exact list of questions I give prospective patients to ask their insurance providers if they’re insistent on checking their out-of-network benefits before starting with you— to minimize them getting talked out of going out-of-network, AND understanding what they’ll get back from self claims as well as the often-higher cost of going in-network if they still have a deductible to hit. USEFUL INFORMATION: Check out our course: How to answer, “Do you take my insurance?”

Thinking about raising your cash-pay rates but worried that your current patients will push back and new leads will start saying “no”? You’re not alone—but the good news is, there’s a way to do it smoothly without losing business.

In this episode, I’ll walk you through how to increase your prices strategically, so you can stay ahead of inflation, cover rising overhead costs, and pay yourself and your staff better—without triggering mass client drop-offs.

USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0

Have you ever had that moment in a conversation where everything is going perfectly? Your prospective patient is engaged, excited, fully bought in… until you mention the price. Suddenly, hesitation creeps in. They need to “think about it.” Maybe they book, but then cancel.

If this sounds familiar, this episode is a must-listen.

There’s a simple way to overcome this objection—using just three words that can shift price-sensitive patients from uncertainty to action.

In this podcast, I share a powerful strategy I learned from sales expert Dave Dee—three words that can turn hesitation into commitment. I break down exactly how to use them in your consultations and how they’ve helped countless practice owners convert hesitant leads into fully committed patients.

Plus, don’t forget to grab your free script resource—a must-have tool to keep hesitant patients engaged and committed throughout their care journey. USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0

If you aren’t converting at least 80% of your leads into cash-pay patients, or if you’re struggling to keep at least 90% of them on schedule until they reach 100% of their goals, then this episode is for you.

In this episode, I deliver a concise yet powerful breakdown of the key strategies to not just get that initial “yes,” but to keep patients committed throughout their plan of care and beyond. The strategies you’ll learn in this episode have helped countless clinicians transform their practices and finally get the vast majority of their leads to say ‘yes’ and continue saying ‘yes’.

USEFUL INFORMATION: Check out our course: How to answer, “Do you take my insurance?”

Ever struggle to balance significant family responsibilities with starting/growing your private practice?

Would you like to add new cash-pay services or classes to your existing practice, generating loads more revenue and creating a new stream of patients at the same time? If you answered ‘yes’ to either of those questions, then this episode is a must listen … In this interview, I had the pleasure of speaking with Jennifer Penn, the founder of Create Your Core Physical Therapy. Jennifer transformed her career from nearing burnout to launching a successful cash-based practice, all while building a family of 3 little ones! If Jennifer's story and strategies resonate with you and you’re eager to learn more about building a successful cash-based practice, click HERE and join her in the Cash-Based Practice Mastermind where you can ask her, me, and the entire group any questions you have. Upon checkout, use the promo code ‘MARCH50’ to get 50% off your first month. USEFUL INFORMATION: Check out our course: Cash-Based Practice Freedom 2.0

If you struggle to get patients to commit from the beginning to complete 100% of their plan of care, and not drop off schedule once they’re 75% better, this episode is a must-listen… … You’ll also get to hear the story of how I met my wife, and how the strategy I used to get her phone number can also be used to get “Yes’s” to your cash-based services. Plus, if you want the exact high-converting script that you can use with your prospective patients to get maximum buy-in and long-term profit by stopping these drop-offs, listen to the episode and download your free resource now!

If you need to set and raise your cash-pay rates with confidence—while keeping your patients satisfied and avoiding pushback or “No’s” —this week’s podcast is a must-listen. 

Pricing your services right is one of the biggest challenges for cash-based practice owners—yet it’s also key to long-term success. Many practitioners struggle with asking for three figures out of pocket, even when they know their services are worth it. If this resonates with you, you’re not alone.

In this episode, we dive into the psychology of pricing, strategies to confidently set and raise your rates, and the key steps to minimize pushback while maximizing profitability. Plus, scroll down to grab the free “Superbill Template” resource  to help your patients maximize their insurance reimbursements, making your services even more accessible, and increasing your customer lifetime value…

USEFUL INFORMATION:

Check out our course: How to answer, “Do you take my insurance?”