With nearly two decades in estate agency, Adie McCarthy has seen it all—from running his own EweMove franchise to now working with some of the country’s top-performing agents at Fine & Country. But what separates great agents from average ones, and how can self-employed agents charge higher fees, win more valuations, and build a thriving business?

In this episode, Adie shares his biggest lessons from running and selling his business, the key strategies top agents use to generate high-quality leads, and why digital marketing is now essential for estate agency success.

🎧 Tune in to discover:

✅ The biggest challenges of running your own estate agency—and how to overcome them

✅ What separates top-performing agents from those who struggle

✅ The key to winning more listings at higher fees

✅ How agents should be using digital marketing and social media in 2025

✅ The one mistake most agents make that’s costing them business

If you want to charge more, win more, and grow faster, this episode is packed with actionable insights you can apply right now.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

In this episode, I talk about the power of becoming a producer rather than just a consumer in your business – especially when it comes to social media and content creation.

If you want to be the go-to agent in your patch, visibility matters. I’ll share why producing content puts you in the top 1%, how to start building a personal brand, and how you can use social media platforms as tools for long-term business growth – rather than time-wasters.

This isn’t about dancing on TikTok. It’s about taking control of your message, building trust, and showing up consistently – so that when someone’s ready to sell, they already know who to call.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

In this episode, I talk about something most estate agents get wrong: feedback. Not all feedback is useful – and not all of it helps you move a property forward.

I break down the importance of price-sensitive feedback from viewings, how to gather it, and how to use it in conversations with vendors to guide pricing and expectations.

If you’ve ever struggled with how to approach price reductions or felt stuck when vendors say “but people love the house” – this episode gives you the tools to handle it confidently and professionally.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

After running his own independent agency, Apex, for years, James Hillier made the bold move to join the EweMove franchise model—and he hasn’t looked back since. But what made him take the leap, and what has he learned along the way?

In this episode, James shares the key differences between running an independent agency vs. a franchise, the lead generation strategies that actually work, and why—despite the industry shift away from offices—he chose to invest in a physical office space.

We also dive into team-building, leadership, and the future of estate agency, covering what agents need to do now to stay ahead in an evolving market.

🎧 Listen in to discover:

✅ Why James switched from running his own agency to joining a franchise

✅ The biggest lessons he’s learned about branding and local marketing

✅ How to generate leads fast when launching in a new area

✅ The pros and cons of having an office in today’s estate agency market

✅ The leadership strategies that help his team thrive

Whether you’re an independent agent or considering a franchise, this episode is full of practical advice on how to grow and scale your business successfully.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

In this episode, I’m talking about something that’s easily missed but can make all the difference when it comes to converting valuations into instructions: getting in front of all the decision makers.

You can deliver the best pitch in the world – but if one key person isn’t there, you’re already on the back foot. I’ll show you how to make sure you’re involving everyone who has a say in the move, even if they can’t attend the appointment, and how this simple shift can dramatically increase your chances of winning the instruction.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

In this episode, I dive into the real reason so many estate agents are missing out on instructions – and it’s not because the leads are bad. It’s because most agents are giving up far too early in the follow-up process.

I’ll break down the stats, share why the fifth follow-up is often where the magic happens, and explain how to build a simple, consistent follow-up process that keeps you top of mind – and wins more business.

If you’ve ever felt like leads are slipping through your fingers, this one’s for you.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

Pricing mistakes, low fees, and struggling to convert leads—sound familiar? Robin Waite, business coach, bestselling author, and pricing expert, has worked with thousands of entrepreneurs (including estate agents) to help them charge what they’re worth and scale their businesses with confidence.

In this episode, Robin breaks down the biggest pricing mistakes agents make, the mindset shifts needed to ditch the discounting habit, and how to structure your services to maximise profitability. He’s been featured alongside top business minds like Alex Hormozi, Daniel Priestley, and Ali Abdaal, and now he’s here to help estate agents work smarter, not harder.

🎧 Tune in to discover:

✅ The pricing mistakes holding your agency back—and how to fix them

✅ How to package your services to increase value (without working more)

✅ The secret to generating high-quality leads consistently

✅ A simple exercise to boost confidence and improve sales conversions

✅ The mindset shifts that separate struggling agents from high earners

If you’re tired of feeling pressured to drop your fees, this episode will change how you think about pricing forever.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

If you’re struggling to bring properties to the market, the problem isn’t just finding new leads—it’s understanding what’s holding your current potential sellers back.

In this episode, I’m sharing:

🎯 A simple exercise to pinpoint exactly where your next instruction is coming from

🎯 Why some sellers hesitate to list—and how to remove those roadblocks

🎯 Practical steps to improve your process and get sellers moving faster

🎯 How to stop missing out on instructions that are already within reach

Most agents assume they just need more leads. But often, the biggest wins come from unlocking the sellers already in your pipeline. If you want to increase your instructions without constantly chasing new leads, this is the episode for you.

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

Struggling to keep track of your cash flow? Not sure where your money’s really going? 💰 In this episode, we break down how using money pots can give you total control over your estate agency’s finances—so you always know what’s coming in, what’s going out, and what’s truly yours.

Here’s what we cover:

🏦 How splitting your income into different money pots keeps your business on track

🏦 The key pots every estate agent should have (and why they matter)

🏦 How this system helps you plan ahead, reduce stress & stay profitable

🏦 Simple steps to set up money pots today

If you’re a self-employed estate agent who wants better cash flow, more financial clarity, and a stronger business, this episode is a must-listen!

🎧 Hit play now! And if you find it helpful, don’t forget to subscribe, share, and leave a review—it really helps!

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]

For nearly 15 years, Adam MacKay has been at the helm of MacKay Property Group, building a powerful brand in the estate agency world. But what truly sets him apart is his bold decision to transition his agency to the EXP brokerage model—long before it became a widely considered option for agents.

In this episode, Adam shares his journey, the challenges and wins of moving to EXP, and why he believes many agents are missing out on key opportunities in today’s market. We also dive into his unique partnership with Olympic athletes Roger Black and Steve Backley, exploring the mindset shifts estate agents can take from elite sports to boost their own success.

If you’ve wondered what separates thriving agents from those who struggle, this episode is packed with insights, strategies, and first-hand experiences you won’t want to miss!

🎧 Tune in to hear:

✅ Why Adam made the switch to EXP and what he’s learned along the way

✅ The biggest mistakes agents make that stop them from scaling

✅ The key differences between successful agents and those who struggle

✅ How elite sports training translates into estate agency success

✅ Adam’s best advice for starting from scratch as a self-employed agent

📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book?

✅ DM me the word “BOOK” on Instagram https://tinyurl.com/bdenyzp9 and I’ll send it straight over.

📥 Want FREE materials to help get you your next instruction?
Head to: https://tinyurl.com/5x37876c

💻 Want to launch or scale your own estate agency business?
Book a free discovery call here: https://tinyurl.com/549k84er

🎓 To access to our ‘Your First £100,000 Estate Agency’ video course.
Head over to: https://tinyurl.com/9rwve2f8

📅 Want to join our next free webinar?
Get added to the VIP list to find out first: https://tinyurl.com/42dfbnjc

👥 Thinking of launching your own property coaching business?
See how to partner with us to help you: https://tinyurl.com/2r4vfv9c

Any questions? Just email: [email protected]