Welcome back to another deep-dive episode of "The Gorgeous Effect"! Today, Julie and Cathy are diving headfirst into the hot topic of profitability in digital marketing. Ever wondered where you're leaving money on the table with your digital offers or how to get the best bang for your buck with low ticket funnels? Cathy is putting Julie on the hot seat to uncover the secrets behind maximizing profitability. They'll explore strategic pricing, the psychology of price breaks, and the crucial elements of offer optimization. Whether you're running low, mid, or high ticket offers, Julie shares invaluable insights that can make all the difference in your funnel's success. From scaling tips to understanding profitability percentages, this episode is packed with actionable advice to help you unleash the full potential of your business. So, grab your coffee or something stronger, and let's dive in!

Welcome to another exciting episode of the Gorgeous Effect! In today’s episode, hosts Julie Chenell and Cathy Olson dive into a topic that resonates with nearly every entrepreneur out there: why selling feels so hard and how to ease the process. As masters of the funnel world, Julie and Cathy peel back the layers of the sales struggle, from the fear of rejection to the overwhelming number of platforms each requiring a unique sales approach. They’ll explore the underpinnings of why selling is inherently difficult, discuss the power of truly believing in your product, and share insights into navigating rejection. Plus, they’ll dig into practical strategies to ensure your product’s success by focusing on crafting a stellar offer, copy, and design. So whether you’re a seasoned pro or just starting out, listen in as Julie and Cathy share their experiences, insights, and solutions in making the sales journey just a little bit easier. Grab your coffee and get ready for actionable advice that will transform how you approach selling in your business.

In this eye-opening episode of 'The Gorgeous Effect,' Julie Chenell and Cathy Olson dive deep into the trenches of funnel creation, sharing invaluable insights gleaned from reviewing 100 client offers in just two weeks. From the importance of visual branding to the art of balancing your teacher and marketer hats, they unpack the common pitfalls and surprising revelations encountered during their intensive coaching sessions.

Listen in as they discuss the critical role of offer positioning, the unexpected impact of logos on comprehension, and why your funnel builder choice can make or break your success. Julie and Cathy also pull back the curtain on their own recent funnel launch, revealing impressive conversion rates and the strategies that made it possible.

Whether you're a seasoned marketer or just starting out, this episode is packed with practical wisdom to elevate your funnel game. From the psychology behind effective offers to the nuts and bolts of funnel technology, Julie and Cathy deliver a masterclass in creating irresistible, high-converting funnels. Let's begin!

In today's episode, Julie Chenell and Cathy Olson are taking you on a journey through 6 years of Black Friday sales, sharing valuable insights and lessons they've gathered along the way. From fire sales and big-ol bundles to store-wide discounts and enticing catalogs, they've tried it all. This week, they reflect on what worked and didn't, and they plan to top themselves again for this year's upcoming sale. Whether you're a seasoned pro or just starting out with your own Black Friday strategies, you'll want to tune in for tried-and-true tips and fresh ideas that will help make your sale a success. Don't miss it!

Welcome back to The Gorgeous Effect! In today’s episode, your hosts Julie Chenell and Cathy Olson dive deep into the origin story of our powerhouse company, Funnel Gorgeous. From initially running separate businesses to uniting for an incredibly successful joint project, our journey is nothing short of inspiring.

We'll cover our formative milestones to navigating through the challenging terrain of 2020—ultimately pivoting to new programs and adopting cutting-edge software for FG Funnels. Hear our heartwarming reflections on personal growth, emotional struggles, and the importance of loyalty, as well as our decision to prioritize customer support over rapid expansion.

Through this episode, you'll learn how we transformed a chance online meeting into a thriving business, how we handle market competition, and the key values that continue to drive our success. Tune in to hear our journey, filled with persistence, strategic shifts, and a focus on integrity, as we recount how Funnel Gorgeous went from an unintentional collaboration to a dominant force in the marketing space. Let's get started!

Welcome to the very first episode of 'The Gorgeous Effect,' hosted by Julie Chenell and Cathy Olson. In this debut episode, titled 'Unfiltered Marketing,' we dive into the challenges of selling digital products and the key skills entrepreneurs need to thrive. We discuss the transition from high-ticket sales to selling through funnels and sales pages, emphasizing how crucial it is to become what we call a 'triple threat marketer.' This means mastering offer creation, copywriting, and design to effectively reach and convert audiences. Whether you're an expert in your field struggling to scale or you're interested in learning the secrets of successful digital marketing, this episode offers valuable insights into why these three skills are indispensable and how you can leverage them. Join us as we break down the complexities of digital marketing and share our journey to mastering these essential skills. Don't miss it!