The Healthpreneur Show with Yuri Elkaim

It’s time for another solo round on the Healthprenuer Podcast! I hope everyone is having a great holiday season and getting ready for Christmas or whatever holidays you may be celebrating. 

Today I am going to be talking about traffic and conversions. This is always a hot topic within the online space as this is where almost all of our business comes from, right? If you can’t get traffic to your website or your platform, and then get those people to convert, you’re not making any money.

Now, I am going to be talking specifically about the three types of traffic. Did you know there are three types? Well, if not I’m going to explain what they are and how you can convert traffic from each of them. Regardless of how much you know about traffic and conversions, I can guarantee that you will get some valuable insight out of this episode. If you’re in the online realm and you’re not thinking about traffic and conversions, you’re doing it wrong.

1:00 - 5:00 - Updates from Yuri 

5:00 - 12:00 - Cold traffic 

12:00 - 17:00 - Warm traffic 

17:00 - 21:00 - Hot traffic 

Hey everyone, today we’ve got a great guest on the Healthprenuer podcast. A long-time friend of mine who I’m really excited to have on. His name is AJ Mihrzad and he is the owner of Online Super Coach.

I’m so excited to have AJ on the podcast because he is a really reflective person and he is totally committed to his own growth. He’s always evolving, he’s constantly learning and growing. And one thing you will take away from this conversation is that he is willing to go outside of his comfort zone, forcing himself to grow.

AJ is the author of the bestselling book, The Mind Body Solution: Train Your Brain for Permanent Weight Loss. He studied exercise science and nutrition, plus he has a master’s degree in psychology. He’s got a cutting-edge approach to permanent weight loss, and he insists that the key to a healthy body is a healthy brain.

To be honest, I could talk about all of his accolades for a while, but I’d suggest you just go ahead and listen to the podcast. You really don’t want to miss this one.

In this episode, AJ and I discuss:

• How AJ overcame some of his biggest fears and grew from it.
• Tips and tricks for your first live events.
• The most important elements of a live event.
• How to use events to gather ongoing support.
• Infotainment
• Mastering your mode of media

4:00 - 11:00 - How AJ stepped off a ledge and started doing live events

11:00 - 16:00 - AJ’s three keys to seminar success

16:00 - 20:00 - Infotainment

20:00 - 29:00 - Vulnerability: How does it apply to videos and social media?

29:00 - 32:00 - Conversions at live events

32:00 - 36:00 - Rapid five questions

Hey everyone, today we’ve got a great guest on the Healthprenuer podcast. A long-time friend of mine who I’m really excited to have on. His name is AJ Mihrzad and he is the owner of Online Super Coach.

I’m so excited to have AJ on the podcast because he is a really reflective person and he is totally committed to his own growth. He’s always evolving, he’s constantly learning and growing. And one thing you will take away from this conversation is that he is willing to go outside of his comfort zone, forcing himself to grow.

AJ is the author of the bestselling book, The Mind Body Solution: Train Your Brain for Permanent Weight Loss. He studied exercise science and nutrition, plus he has a master’s degree in psychology. He’s got a cutting-edge approach to permanent weight loss, and he insists that the key to a healthy body is a healthy brain.

To be honest, I could talk about all of his accolades for a while, but I’d suggest you just go ahead and listen to the podcast. You really don’t want to miss this one.

In this episode, AJ and I discuss:

• How AJ overcame some of his biggest fears and grew from it.
• Tips and tricks for your first live events.
• The most important elements of a live event.
• How to use events to gather ongoing support.
• Infotainment
• Mastering your mode of media

4:00 - 11:00 - How AJ stepped off a ledge and started doing live events

11:00 - 16:00 - AJ’s three keys to seminar success

16:00 - 20:00 - Infotainment

20:00 - 29:00 - Vulnerability: How does it apply to videos and social media?

29:00 - 32:00 - Conversions at live events

32:00 - 36:00 - Rapid five questions

Today on the Healthpreneur Podcast, I am chatting with Aidan D’arcy. Aidan is a personal trainer, fitness model and online coach based out of Sydney, Australia. He helps busy professionals look better, feel amazing, and move without pain.

Aidan, like a lot of other people in the health and fitness space, has a cool story. He’s overcome binge eating and yo-yo dieting, and he wants to use his story to show others that they can take control of their health. He wants to be the person that will help people lost weight for the last time.

We’ll talk a lot about his journey and some of the barriers he dealt with as he made the switch from face-to-face training to the online realm. There are some really awesome takeaways and nuggets in this episode, plus you’ll get a full breakdown of some classic Australian lingo.

In this episode, Aidan and I discuss:

• Aidan’s epiphany moment
• How your story can help your business
• The best way to deal with barriers
• Doin’ the reps
• How training advice perfectly mirrors business advice
• Being honest with your social media audience

4:00   - 12:00 - Transitioning into the world of online training.

12:00 - 20:00 - Showin’ up every single day.

20:00 - 25:00 - The mission.

25:00 - 30:00 - Being open and honest on social media.

30:00 - 33:00 - Rapid-five questions.

Today on the Healthpreneur Podcast, I am chatting with Aidan D’arcy. Aidan is a personal trainer, fitness model and online coach based out of Sydney, Australia. He helps busy professionals look better, feel amazing, and move without pain.

Aidan, like a lot of other people in the health and fitness space, has a cool story. He’s overcome binge eating and yo-yo dieting, and he wants to use his story to show others that they can take control of their health. He wants to be the person that will help people lost weight for the last time.

We’ll talk a lot about his journey and some of the barriers he dealt with as he made the switch from face-to-face training to the online realm. There are some really awesome takeaways and nuggets in this episode, plus you’ll get a full breakdown of some classic Australian lingo.

In this episode, Aidan and I discuss:

• Aidan’s epiphany moment
• How your story can help your business
• The best way to deal with barriers
• Doin’ the reps
• How training advice perfectly mirrors business advice
• Being honest with your social media audience

4:00   - 12:00 - Transitioning into the world of online training.

12:00 - 20:00 - Showin’ up every single day.

20:00 - 25:00 - The mission.

25:00 - 30:00 - Being open and honest on social media.

30:00 - 33:00 - Rapid-five questions.

Hey everyone, it’s Monday and that means we have another solo round on the Healthpreneur podcast! Today I am going to be talking to you about hustle and grind—two words that are very common in our space. 

I’m actually going to give you a different perspective, which is that you don’t need to be hustling and grinding all the time, working 28 hours a day. In fact, it is better for your business if you don’t do that! 

We’re going to chat about how you can document and systemize your business in a way that other people can come in and do a lot of the work for you. Freeing up your time in this way means that you’ll have more time for the things that really matter, and I’ll get into exactly what those are in the episode. Check it out, it’s short, sweet, and to the point.

1:00 – 4:00 - Do you really need to hustle and grind? 

4:00 – 11:00 - Doing nothing 

11:00 – 15:00 – Creating space

Hey everyone, it’s Monday and that means we have another solo round on the Healthpreneur podcast! Today I am going to be talking to you about hustle and grind—two words that are very common in our space. 

I’m actually going to give you a different perspective, which is that you don’t need to be hustling and grinding all the time, working 28 hours a day. In fact, it is better for your business if you don’t do that! 

We’re going to chat about how you can document and systemize your business in a way that other people can come in and do a lot of the work for you. Freeing up your time in this way means that you’ll have more time for the things that really matter, and I’ll get into exactly what those are in the episode. Check it out, it’s short, sweet, and to the point.

1:00 – 4:00 - Do you really need to hustle and grind? 

4:00 – 11:00 - Doing nothing 

11:00 – 15:00 – Creating space

Hey Healthpreneurs, today we’ve got a great guest on the podcast. Her name is Krista Burns and not only is she a great friend of mine, but she also runs The American Posture Institute with her partner, Dr. Mark Wade. If you haven’t noticed, their institute has become a really big deal in our space.

Krista is going to share how she and Mark created the American Posture Institute—I don’t want to give too much away, but it didn’t actually start in America, which is cool. 

As a little background info, Krista is a certified postural neurologist, certified posture expert, a doctor of chiropractic, and she has a PhD in global health policy. So, she has a few qualifications. She is also a highly sought-after speaker and author of the textbook, The Posture Principles. Her goal is to inspire audiences worldwide to understand the importance of posture—which, as you may know, is declining rapidly with the speed of technology.

This episode is jam-packed with tons of great tips, and Krista is going to dive into some really cool stuff involving Facebook, unique skills, and really sticking with the core of your business.

In this episode, Krista and I discuss: 

• Her international beginnings in the world of posture 
• Lecturing and teaching in a second language 
• How posture has become an increasingly hot topic 
• Facebook ads, communication best practices 
• Honing in on your unique skill 
• Raving fans 

4:00 – 12:00 - The hero’s journey 

12:00 – 16:00 - Treatment vs. prevention 

16:00 – 25:00 - Videos, list building, engagement 

25:00 – 31:00 - Getting back to your core and engaging your raving fans 

31:00 – 36:00 - The Rapid Five questions 

36:00 – 40:00 - Yuri’s take 

Hey Healthpreneurs, today we’ve got a great guest on the podcast. Her name is Krista Burns and not only is she a great friend of mine, but she also runs The American Posture Institute with her partner, Dr. Mark Wade. If you haven’t noticed, their institute has become a really big deal in our space.

Krista is going to share how she and Mark created the American Posture Institute—I don’t want to give too much away, but it didn’t actually start in America, which is cool. 

As a little background info, Krista is a certified postural neurologist, certified posture expert, a doctor of chiropractic, and she has a PhD in global health policy. So, she has a few qualifications. She is also a highly sought-after speaker and author of the textbook, The Posture Principles. Her goal is to inspire audiences worldwide to understand the importance of posture—which, as you may know, is declining rapidly with the speed of technology.

This episode is jam-packed with tons of great tips, and Krista is going to dive into some really cool stuff involving Facebook, unique skills, and really sticking with the core of your business.

In this episode, Krista and I discuss: 

• Her international beginnings in the world of posture 
• Lecturing and teaching in a second language 
• How posture has become an increasingly hot topic 
• Facebook ads, communication best practices 
• Honing in on your unique skill 
• Raving fans 

4:00 – 12:00 - The hero’s journey 

12:00 – 16:00 - Treatment vs. prevention 

16:00 – 25:00 - Videos, list building, engagement 

25:00 – 31:00 - Getting back to your core and engaging your raving fans 

31:00 – 36:00 - The Rapid Five questions 

36:00 – 40:00 - Yuri’s take 

Our guest today is Anthony Balduzzi—an awesome guy that I actually call “the modern-day Superman.” I met Anthony a while ago, when he was in school for his naturopathic doctorates degree and starting his online business at the same time.

He holds dual degrees in nutrition and neuroscience from the University of Pennsylvania, as well as a doctorate in naturopathic medicine. Oh, and he’s also a national champion bodybuilder. If you’re someone who says, “Oh, I don’t have time to do xyz,” Anthony will show you that there are no excuses.

Anthony is a men’s health, weight loss and muscle-building expert, and he exclusively serves busy fathers over forty. Yes, it is a niche market—and you’re going to find out why that has been so important to him. And you’ll get a ton of other nuggets of advice on the way.

In this episode, Anthony and I discuss:

• How to block time when life gets hectic.
• Why every business owner needs to think about their vision.
• Niche markets.
• Getting people to see your work.
• Facebook and SEO.
• Pros and cons of bootstrapping.

4:00 - 10:00 - Anthony’s story—perseverance and a whole lot of work.

10:00 - 15:00 - Bootstrapping.

15:00 - 19:00 - The vision: What kind of business do I want to run?

19:00 - 23:00 - The benefits of a niche market.

23:00 - 28:00 - Challenges with content—a lack of eyeballs.

28:00 - 31:00 - Marketing funnels.

31:00 - 32:00 - Building leverage.

32:00 - 38:00 - Rapid-five questions