The Importance of Content Consistency & How to Make Your Lead Form Work For You

Welcome to episode 143 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Jason Hennessey and they talk about your content and lead response time. .

Jason Hennessey is an entrepreneur, internationally-recognized SEO expert, business executive, author, podcast host, and thought leader whose commitment to transparency and continuous innovation has earned him a reputation for excellence in search marketing since 2001. A serial entrepreneur, Jason has founded and sold multiple successful businesses and has grown Hennessey Digital from a small consulting firm into an Inc. His debut book Law Firm SEO is an Amazon Best-Seller and is described as the holy grail of digital marketing for lawyers.

What you'll learn about in this episode:

• Insight into the Helpful Content Update by Google
• Why AI generating content is bad for business
• The benefits of video content
• Ways to improve your intake form and response
• Why you need consistency in your content

Resources:

Website: https://hennessey.com/

TikTok: https://twitter.com/jasonhennessey

Facebook: https://www.facebook.com/hennesseydigitalgrp

LinkedIn: https://www.linkedin.com/in/jhennessey/

Additional Resources:

• PILMMA's Super Summit: https://www.pilmma.org/summit/
• The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/
• PILMMA's Free Resources: https://www.pilmma.org/resources/
• PILMMA Join Page: https://www.pilmma.org/mastermind/