The Remarkable CEO for Chiropractors

The Remarkable CEO for Chiropractors

By Dr. Peter Camiolo and Dr. Stephen FransonBusinessAlternative HealthHealth & FitnessCareers
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The Remarkable CEO for Chiropractors episodes

  • 236 - The 9 Steps of Securing Financing for Chiropractic Practices

    Do You Need Financing?  This episode is for you if…

    • Are you looking to LAUNCH a new chiropractic practice?
    • Do you need financing for construction?
    • Are you building our your dream practice?
    • Are you expanding your Chiropractic Enterprise?

    …If YES - then you are going to need money to make it happen.  

    Listen-in as Dr. Stephen Franson interviews Corey Biddle on the keys to securing financing in today’s crazy economic environment.  FinancialCorp has secured millions of dollars in financing for Chiropractors - let them help you finance your VISION.

    Episode Highlights

    01:16 - The importance of seeking expert help when starting a new business to avoid the potential for costly mistakes without proper guidance.

    06:11 - Doing a soft credit pull to identify and remedy any issues on your credit report, giving you more time to make tweaks for a better chance of success.

    08:16 - Forming a business entity and opening a business bank account can help build business credit and simplify loan applications.

    15:10 - Having a well-written business plan for securing a loan from a bank, highlighting the need to showcase your personality and drive within the plan.

    18:59 - Understanding the SBA Loan requirements for small businesses.

    22:26 - Document preparation in the early stages of business planning to reduce stress and creating a positive impression with lenders

    32:43 - Being proactive and responsive during the loan process, highlighting the need to "play ready golf" and "take action" to avoid delays.

    35:39 - Be collaborative.   The underwriters may request additional information to clarify certain aspects of a loan application.

    42:27 - The importance of concurrent and simultaneous actions in the loan process.

    46:29 - Join Success Partner, Steven Tait from Online Marketing for Doctors and Dr. Pete as they delve into the world of digital marketing in the medical industry. They discuss the importance of having a strong web presence, the power of breaking the mold in marketing, and the need for adventurous thinking when it comes to investing in digital strategies. As they look ahead to the future, they explore the transformative impact of AI on digital marketing and how it will shape the industry. If you're a doctor looking to enhance your online presence and attract more patients, this episode is a must-listen. Tune in and get ready to take your marketing game to the next level!

     

    Resources Mentioned

    9 Steps to Secure Financing" here: https://theremarkablepractice.com/podcast-ep236-9steps

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Register for the Team Building Immersion here:  https://theremarkablepractice.com/team-immersion/

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Online Marketing for Doctors about please visit: http://onlinemarketingfordoctors.com.au/ 

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    1 hr 5 min
  • 235 - Remarkable Theme for the Year

    In this episode, you'll discover:

    • The multiplicative power of harnessing a “Word Theme for the Year” 
    • Why your growth in 2024 will be a reflection of your Readiness. 
    • Trouble-Shooting all 6 sides of Readiness 
    • Using the Accountability Grid to assess your Practice Readiness for 2024

    Episode Highlights

    02:39 - The importance of alignment and vision for the year 2024

    07:57 - With a focus on readiness, a fully committed team and the ability to pivot at any time, sets the stage for significant growth and development.

    11:00 - A reflection of the last 5 years, with recognition of the growth and unity within the team.

    14:04 - Utilizing the Rubik’s Cube method for assessing readiness in business.

    18:46 - Creating clarity around your vision story for success in 2024

    24:37 - The importance of auditing business systems to prepare for growth, using the Accountability grid to assess functionality.

    30:58 - Creating a training culture in an organization, where everyone desires and is ready to be trained.

    38:01 - Join Dr. Pete as he sits down with Dr. Chad Woolner and Dr. Andrew Wells, Success Partners with Simplified Functional Medicine. Listen as they share their journey, insights, and strategies for empowering practitioners to empower their patients. They delve into their background in chiropractic practice, their passion for developing systems, and their experiences with simplified functional medicine. They also highlight the importance of providing clear success paths for patients and practitioners and how they help doctors integrate functional medicine seamlessly into their practices. Tune in to this dynamic conversation as they share practical tips and valuable insights on simplifying functional medicine to help more patients and scale chiropractic businesses.

     

    Resources Mentioned

    To download your copy of the Accountability Grid, please click here: https://theremarkablepractice.com/podcast-ep235-acctgrid/

    Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Simplified Functional Medicine about please visit: https://www.simplifiedfunctionalmedicine.com/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    1 hr 7 min
  • 234 - The Simple Framework that 10X’s Engagement

    n this episode, you'll discover:

    • Your Results will always be a reflection of ENGAGEMENT 
    • Use this framework to engage your Team and your Patients / Practice Members 
    • Engagement creates the ACTIVATION ENERGY for Marketing Outcomes 
    • Never sacrifice effectiveness for efficiency when scaling your business 

    Episode Highlights

    00:57 - Discover the distinction between a chiropractic practice and a chiropractic business, and how this distinction can help you increase your reach, impact, and income.

    05:15 - Transitioning from owner operator to CEO and the neurological pathways that have to adapt to the change. 

    11:08 - A review of the "heart head hands feet" framework to help you adopt a clear communication style and lead your teams effectively.

    15:52 - The implementation of daily huddles and how they will impact your team alignment.

    19:58 - Utilizing the “heart head hands feet” framework within your patient interactions.

    24:04 - Bringing the framework into the company meeting so you don’t lose sight of the mission, vision and core values. 

    28:18 - Dr. Stephen welcomes Success Partners,  Dr. Aaron Morris and Dr. Patrick McMahon, the founders of Syntropy Chiropractic Training.  Listen as they discuss the importance of the art of chiropractic adjusting and how Syntropy is helping chiropractors elevate their skills. They dive into the fundamentals of adjusting, the need for continuous training, and the impact on both the practitioner's body and patient experience. 

     

    Resources Mentioned

    Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information about Syntropy, please visit: www.syntropychirotraining.com 

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    41 min
  • 233 - How To Set Yourself Up For Growth in 2024: The “Now to Next” Exercise

    In this episode, you'll discover:

    • What 3-5 Big Changes need to be made to take your business from Now to Next?
    • Slay your dragons and reach your goals in 2024 with the help of this exercise
    • Identify who is accountable for the next iteration of your business through the lens of your Accountability Grid
    • Use the Lead Flow Worksheet to reverse engineer what Success looks like
    • Don’t GUESS when it comes to your GOALS…If you are guessing you are stressing.
    • The metrics are the matrix – Base Case, Best Case and Worst Case guidance.

    Episode Highlights

    03:32 - The value of having the whole team bought in and understanding the plan for the upcoming year.

    07:05 - Identify what success looks like for your practice and align it with the company's core values and behaviors.

    11:29 - Set goals for growth in the business, including top line revenue growth, using a methodology called base case scenario.

    16:13 - Use tools such as worksheets and frameworks to organize the process and make it less painful and more productive.

    19:03 - Utilizing data assessment to determine where you want to go next and how to set goals for attraction, convergence, retention, and collection.

    22:56 - Being proactive and working on the business to achieve the best possible outcome, rather than simply reacting to external factors.

    28:45 - Dr. Pete speaks with Success Partner, Sam Ogutucu, the founder and CEO of Medic Cloud. Sam shares his remarkable success story, from being a patient in a chiropractic clinic to becoming an expert in X-ray and IT solutions for chiropractors. He discusses the value his company brings to chiropractic practices and how they assist in future-proofing their IT infrastructure. Sam's commitment to continuous learning and his round-the-clock availability for his partners make Medic Cloud an invaluable resource for chiropractors. Tune in to hear this insightful discussion on how Medic Cloud is helping chiropractors achieve success in their practices.

     

    Resources Mentioned

    Download your copy of the Vision Story & Vision Map here: https://theremarkablepractice.com/podcast-ep233-vision

    Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Medic Cloud about please visit:  https://mediccloud.com.au/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    52 min
  • 232 - Let’s Assess Your 2023 Using the “Last to Now” Framework

    In this episode, you'll discover:

    • Assess your 2023 current business using the proven APPEAR Process 
    • Identify Where Did You Win - and What Did You Learn? 
    • Identify the constraints on your business that need to be addressed to have the best year ever in 2024 
    • Understand the Base Case, Best Case, Worst Case construct and how to apply to your business. 
    • Turn your Mission into a Math Problem - so you are not dealing with People Problems. 

    Episode Highlights

    02:10 - The importance of energy and leadership during the end-of-year transition, as it sets the tone for the new year.

    05:02 - The  framework for organizing the last six weeks of the year, focusing on capturing wins and lessons learned.

    09:02 - Writing a narrative of the past year's events, including measurable achievements and challenges, and using that information to plan for the future.

    14:22 - Discover a vision casting exercise for 2024, starting with a story in your mind and quantifying it into measurable goals.

    17:53 - Using Base, Best and Worst case scenarios to set intelligent goals

    20:05 - Creating a culture of buy-in and achieving goals through a preventative approach.

    24:30 - Tracking progress and making adjustments to meet growth targets, with a focus on investing in new initiatives and overcoming unexpected challenges.

    28:34 - Documenting the current state of the practice, defining the desired future state, and creating a strategic plan to achieve growth and success.

    32:55 - Dr. Erik Kowalke, SKED, joins Dr. Pete as part of this week’s Success Partner interview.  Listen as they engage in a thought-provoking conversation with Dr. Erik about the importance of being intentional and leaving a lasting legacy. Dr. Erik shares insights on the power of convenience in a fast-paced world and how businesses need to adapt to meet the changing needs of their clients and how SKED can help you achieve this with a virtual CA. 

     

    Resources Mentioned

    Download your copy of the Vision Story & Vision Map here: https://theremarkablepractice.com/podcast-ep232-vision

    Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information about SKED please visit: www.sked.life

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    55 min
  • 231 - How to Find and Hire “A-Players”

    In this episode, you'll discover:

    • 3 Keys to Attracting A-player Candidates
    • The 5 Attributes of an A-Player 
    • How to recognize B and C Players  
    • How much should you pay an A Player?

    Episode Highlights

    03:43 - How the Rubik's cube framework can help you in troubleshooting and identifying talent gaps in a team.

    08:38 - The importance of clarity in vision for A-players, requiring a clear and compelling vision to be attracted to the business.

    13:50 - A-players need total clarity around their role and expectations to deliver value and capture value

    19:21 - The value of investing in training and development within teams, especially its significance with A-Players

    21:37 - What does resistance to training and coaching with your team mean?

    23:48 - The hiring and optimization of a team of A-player

    29:59 - Dr. Pete sits down with Success Partner, Dr. Andrew White, CEO of Align & Co, to discuss their mission to bring chiropractic care to the workplace. Dr. White shares his personal journey and the inspiration behind his work, rooted in the opioid crisis and the desire to make a lasting impact on healthcare. They delve into the problem of reaching individuals who may not seek chiropractic care, and the innovative solution of providing on-site adjustments in collaboration with businesses. Discover the potential ROI for CEOs and clinic owners that Align & Co can bring to your practice. 

     

    Resources Mentioned

    To download your copy of the A-Player Assessment, please click here: https://theremarkablepractice.com/podcast-ep231-aplayer

    Register for the Team Building Immersion here: https://theremarkablepractice.com/team-immersion/

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Align & Co about please visit: https://alignco.life/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    50 min
  • 230 - Lessons Learned From 1000+ Clinics

    In this episode, you'll discover:

    • Workflow Automation – Quantify, Delegate and Verify the Work     
    • What Insurance companies don’t want you to know and how to beat them at their own game
    • 3 Keys to building a scalable and durable business.  
    • Attracting and Retaining A-Player Talent 

    Episode Highlights

    03:29 - A brief history of Dr. Brian Capra and how Genesis came to be.

    07:09 - Facing the challenge of being a business leader, staying relevant and continuing to build and grow. 

    11:12 - Insurance companies' profit motives and how they use the system to delay payments to chiropractors

    15:57 - It is key to leverage AI for chiropractic business management.

    20:06 - The importance of managing work and collections in a medical office, using automated workflows to track and follow up on tasks.

    26:07 - Using AI and workflow automation in chiropractic practices.

    29:02 - The process of building a remarkable team and feeling that they are contributing to the practice’s mission.

    34:40 - The effects of a positive work environment on your team and your KPIs.

     

    About our Guest:

    Dr. Brian Capra is a 2002 Graduate of Life University in Atlanta, GA. After building a successful practice in Princeton, NJ, he discovered a fundamental flaw in traditional chiropractic software. Dr. Capra decided to look outside chiropractic to find a solution. He found that large organizations focused on customer experience, used technology in a totally different way. These enterprise level technologies were getting amazing results. He and his team began building the first and only, enterprise level, Patient Experience Technology.

    For the past ten years Dr. Capra has been using the lessons learned and the technology that was built to improve the the retention, revenue, compliance and team productivity of hundreds of practices across the country as well as large organizations like Maximized Living, CBP, and Elevation Health just to name a few.

    To learn more about Genesis, please visit: https://genesischiropracticsoftware.com/

     

    Resources Mentioned

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    42 min
  • 229 - How to Get Your Team Engaged in Your Business

    In this episode, you'll discover:

    • Your team doesn’t understand your business 
    • Everyone must have visibility and a fluency to truly a be optimized practice
    • Metrics tell you what to do: KPI’s, Scorecards, Scoreboard, Lead Flow Report
    • Use this tool to help your entire team understand the chiropractic business model

    Episode Highlights

    02:58 - The difference between a business and practice, with a focus on optimizing the business side of things.

    07:26 - The importance of getting your team engaged in the business side of the practice for success. 

    10:41 - Running a business and running a practice are interconnected, requiring a fluency in both areas for optimal performance.

    16:10 - An introduction to the hourglass business model for growing a successful practice.

    22:26 - The goal of building know, like, and trust to convert prospects into leads, then opportunities, and finally active patients.

    25:10 - Utilizing infographics to identify and address points of constraint in a business.

    32:48 - Finding the right team members to unlock practice potential and achieve desired freedom.

    33.34 - Join Success Partner, Steven Tait from Online Marketing for Doctors and Dr. Pete as they delve into the world of digital marketing in the medical industry. They discuss the importance of having a strong web presence, the power of breaking the mold in marketing, and the need for adventurous thinking when it comes to investing in digital strategies. As they look ahead to the future, they explore the transformative impact of AI on digital marketing and how it will shape the industry. If you're a doctor looking to enhance your online presence and attract more patients, this episode is a must-listen. Tune in and get ready to take your marketing game to the next level!

     

    Resources Mentioned

    Download your copy of the REM Business Hourglass Model here: https://theremarkablepractice.com/podcast-ep229-hourglassmodels

    To  learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Online Marketing for Doctors about please visit: http://onlinemarketingfordoctors.com.au/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    52 min
  • 228 - The Remarkable Totem Pole

    In this episode, you'll discover:

    • How to create an infinite stream of 7 Figure Associates  
    • Create the Ultimate Win-Win-Win for your practice, chiropractors, and chiropractic
    • The Intern Vetting and Training Process 
    • Set up a teaching facility to train and develop chiropractors
    • The #1 Quality you are looking for in every intern 

    Episode Highlights

    02:01 - The "totem pole process" for successful intern programs, produces wins for interns, practices, and patients.

    05:26 - Create an experience of a lifetime for the intern and launch them into their next path

    07:01 - Having a clear vision, purpose and the heart for training in an internship program in a chiropractic practice.

    12:34 - The importance of being ready and responsible and treating interns as doctors from day one.

    16:18 - Finding interns who share your core values and vision, and require them to go through a structured training program to ensure alignment.

    20:31 - Building an environment of teamwork among associate doctors with a focus on competing for the next spot on the totem pole while demonstrating work ethic, integrity, and communication skills.

    25:22 - Chiropractors should step up to lead and train the next generation, as schools are not fully preparing them.

    27:33 - How the “totem pole system” success influenced the development of the Remarkable Associate Doctor Program. 

    32:22 - Dr. Pete sits down with Angel Mendoza, the CEO and founder of Get Spanish Patients (GSP). GSP is a Remarkable Success Partner that specializes in helping chiropractors reach the Spanish-speaking population. Dr. Pete and Angel discuss the importance of tapping into this market, the genesis story of GSP, and the remarkable results they have seen. They also delve into the future potential of the Hispanic market and how chiropractors can take advantage of this growing opportunity

     

    Resources Mentioned

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information Get Spanish Patients about please visit: https://gspatients.com/

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – 

    The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    54 min
  • 227 - How Remarkable CEO’s Respond to Feedback

    In this episode, you'll discover:

    • Why did these social media comments bother me so much?  
    • A Remarkable CEO must shift from “trying to be right” to “doing the right thing” 
    • Follow these 10 practical steps and transform all your relationships in business and life
    • Why leaders don’t have the luxury of having a bad moment and how to deal with this reality. 

     

    Episode Highlights

    01:54 - The importance of open and honest communication within a functional team.

    05:42 -  As a leader, one must understand that what works for oneself may not work for others. Maturing in the ability to lead others requires recognizing their unique strategies and needs. 

    08:38 - Humility as a key leadership virtue.

    14:56 - Utilizing active listening in leadership, including acknowledging and thanking others for their insights, and resisting the urge to defend or punctuate one's own responses.

    16:07 - Utilizing a "recap and reposition" technique to clarify misunderstandings and ensure everyone is on the same page.

    20:34 - Success Partner, Dr. Roger Sahoury from SprintSet Energizing Weight Loss System joins Dr. Pete for a discussion on how Dr. Sahoury saw  a need for a comprehensive solution for his patients who were dealing with joint pain, inflammation, weight issues, and more. Dr. Sahoury shares his journey in launching Sprintset and the problem it solves for both patients and doctors. They also delve into the return on investment and the future of the chiropractic profession.

     

    Resources Mentioned

    To learn more about the REM CEO Program, please visit:  http://www.theremarkablepractice.com/rem-ceo

    Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/

    For more information SprintSet about  please visit:  www.sprintset.com

    Schedule a Brainstorming call with Dr. Pete

    Dr. Stephen’s LinkedIn

    Dr. Peter’s LinkedIn

    The Remarkable CEO Website

    Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

    41 min

About The Remarkable CEO for Chiropractors

From the publisher's feed

Join remarkable CEO coaches and transformation experts Dr Stephen and Dr Pete on the audacious journey that is guaranteed to challenge, inspire and empower you to create a remarkable business as part…

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