The Richard Robbins Show

On this episode of The Richard Robbins Show, I sit down with a friend who, since day one of his real estate career, has focused much of his time, effort and budget on online marketing and lead generation.

Justin Havre, the number one RE/MAX agent in closed transactions from 2015 to 2020, has been unrelenting in his pursuit of digital dominance. His focus on online lead generation and search engine optimization (SEO) has helped him create a team of 70 agents and 20 support staff which did 1983 sales in 2021.

His background in technology gave him an understanding of just how important online lead generation is. He tells me, "For some perspective, my mortgage payment at the time was $1,000 a month. I made a commitment to spend $4,000 a month on search engine optimization. In some ways, it was do or die. It was survival."

You can find show notes and more information by clicking here: https://bit.ly/3GSozrN

A friend of mine once said: "Throughout your life, you will probably meet 5 people that have the ability to change your life forever." When you come across one of these special relationships, be aware of it, be grateful for it and embrace it with open arms.

My next guest on The Richard Robbins Show is one of these 5 people.

Terry Windrem, President and CEO at Park Place Financial, boasts over 40 years of experience in financial, succession and estate strategies.

I was lucky enough to meet Terry when I was 23 years old. Terry, just a few years older than myself, owned properties, drove nice cars and inspired me to get into the world of sales. Terry's true passion, however, comes in the form of helping others save money and invest in their future.

"It's one thing to make it, but it's another to keep it. Compound interest is the 8th wonder of the world."

You can find show notes and more information by clicking here: https://bit.ly/3rxSdwb

On the 62nd episode of The Richard Robbins Show, I sit down with someone who I consider to be a close friend. She is a long-time coaching client, a 6-time Chairman's Club recipient with Royal LePage and she runs a successful team just 2 hours east of Toronto, without needing to work evenings or weekends!

Patricia Guernsey, team leader of Guernsey Team Real Estate, has enjoyed 26 years of providing quality client care with infectious energy, enthusiasm and expertise. Her team, which currently sits number 2 Royal LePage ProAlliance Office in Belleville, Ontario, is a carefully designed and deserving group of people.

"They need to be worthy of getting us to hire them."

You can find show notes and more information by clicking here:https://bit.ly/33Rumzy

On the 61st episode of The Richard Robbins Show, I sat down with Matthew Ferrara, Dean of Innovation for leading real estate companies and a man who has built an international training firm, helping to deliver management consulting to global sales organizations.

Though Matthew does have his real estate licence, his journey within the real estate industry has not been as clear-cut as you might expect. He has never sold a single home.

"I didn't know the business from a sales perspective, but I knew it from how it operates with marketing and technology."

Matthew tells me that his education and background in philosophy and political economics gave him a different perspective on real estate. "I was the guy who took all of the courses and attended all of the classes, trying to understand it from the inside out. Thinking, how can I add value and how can I move things along."

You can find show notes and more information by clicking here: https://bit.ly/3FKar2p

My next guest on The Richard Robbins Show started selling real estate at just 19 years old. Today, at only 37, he's retired from selling real estate and instead focuses his attention on being the CEO of his own, industry-leading brokerage.

Matthew Regan, CEO of The Regan Team, consistently finds himself amongst Royal LePage's top 10 brokerages in Canada. Despite this success, he found himself struggling to find a proper work-life balance. "I was running with my head down," Matthew tells me.

"If you're not careful your life is going to pass you by, you're going to be the greatest real estate agent on planet earth, but you'll have nothing to show for it."

You can find show notes and more information by clicking here: https://bit.ly/32cvJHS

In this episode of The Richard Robbins Show, I sit down with a woman who has mastered the art of leveraging her money for something even more important: Time.

Amy Flowers, team leader of The Amy Flowers Team in Milton, Ontario has been selling real estate for over 17 years, has the #1 team in Milton and is #7 in Royal LePage out of over 18,000 agents.

With all of her experience building successful teams, I wanted to know exactly how she did it.

You can find show notes and more information by clicking here: https://bit.ly/3oHQxjo

In this amazing episode of The Richard Robbins Show, I sat down with a man who has mastered the art of content creation. From one piece of long-form content he creates 30 to 35 pieces daily, which fuels his database of over 9,500 people.

Jas Takhar, a Toronto native with over 26 years of experience in the sales and service industry, is the founder of REC Canada under Royal LePage, and for over 5 years has successfully kept his team top 3 in the country.

Jas tells me that the love for sales started at a young age delivering newspapers and working retail jobs. "I loved knocking on people's doors and trying to build rapport in those first 5 seconds."

You can find show notes and more information by clicking here:https://bit.ly/3DIRD3s

A friend of mine of nearly 20 years, my next guest on The Richard Robbins Show is a master of client events and has found massive success in maintaining a small, yet loyal group of employees.

Bonnie Mullinax has been practicing real estate for over 32 years in Cartersville, Georgina, located 40 minutes north of Atlanta. In this small town of 125,000 people, Bonnie has made a name for herself as one of the area's top real estate professionals.

"Being young and naive and knowing nothing about real estate, I went, sure! There was no plan, no anything." While her career may have began on a whim, her longevity is solely due to the fact that she has built a strong business with loyalty being its top attribute.

You can find show notes and more information by clicking here: https://bit.ly/3jh3Mo1

Last year, in the midst of the pandemic, a dear friend of mine, Sam Hewitt, introduced me to one of the best books I have ever read: Building a StoryBrand. Today, I am pleased to share with you an interview with the Vice President of StoryBrand, Dr. J.J. Peterson.

J.J. has always been fascinated with storytelling. He graduated with a degree in Communications, studied Theology for his Masters and achieved a Ph.D. in Narrative Marketing and Theology of Comedy. Suffice it to say, Dr. Peterson knows a thing or two about effective storytelling.

J.J. explains that, "What story does, is it helps you focus on the important things. Story is a sense making device. It is told in a way that helps the audience focus on a specific point, outcome or perspective."

You can find show notes and more information by clicking here: https://bit.ly/3oAKuxG

On the 55th episode of The Richard Robbins Show, I sit down with a longtime friend and real estate juggernaut, Alex Pilarski.

In 1972 at just 20 years old, Alex got his real estate license after working with his two brothers in a family run investment company. His exposure to real estate inspired him to change professions and together with his brother created RE/MAX Realtron. Today, the pair of them look after nearly 1,000 real estate professionals and over 100 full time support staff.

"That's where I learned my most valuable lesson. Never sell real estate, only buy real estate."

You can find show notes and more information by clicking here: https://bit.ly/3Cx8Hsb