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In this exclusive interview, I sit down with our Director of Training to reveal exactly how we maintain world-class coaching quality while scaling a fitness business to 1,000+ members.
We cover:
✅ How to build a training identity and brand identity that sets your gym apart
✅ The systems we use to review coaches, provide feedback, and maintain consistency
✅ What a Director of Training actually does to grow a fitness brand without sacrificing standards
✅ The metrics and processes that keep training quality high as you scale
✅ How to create a career path for coaches that fuels retention, growth, and culture
Whether you’re a gym owner, personal trainer, fitness entrepreneur, or manager, you’ll discover actionable insights on how to:
If you’ve ever asked yourself:
👉 “How can I scale my fitness business without losing the personal touch?”
👉 “What role should a Director of Training play in growth?”
👉 “How do I create systems for consistent, high-quality training across multiple coaches?”
…this video gives you the answers.
🔥 Perfect for: gym owners, studio owners, personal trainers, fitness managers, and entrepreneurs looking to build a sustainable, scalable, and profitable fitness business.
By Devin Gage5
1111 ratings
In this exclusive interview, I sit down with our Director of Training to reveal exactly how we maintain world-class coaching quality while scaling a fitness business to 1,000+ members.
We cover:
✅ How to build a training identity and brand identity that sets your gym apart
✅ The systems we use to review coaches, provide feedback, and maintain consistency
✅ What a Director of Training actually does to grow a fitness brand without sacrificing standards
✅ The metrics and processes that keep training quality high as you scale
✅ How to create a career path for coaches that fuels retention, growth, and culture
Whether you’re a gym owner, personal trainer, fitness entrepreneur, or manager, you’ll discover actionable insights on how to:
If you’ve ever asked yourself:
👉 “How can I scale my fitness business without losing the personal touch?”
👉 “What role should a Director of Training play in growth?”
👉 “How do I create systems for consistent, high-quality training across multiple coaches?”
…this video gives you the answers.
🔥 Perfect for: gym owners, studio owners, personal trainers, fitness managers, and entrepreneurs looking to build a sustainable, scalable, and profitable fitness business.

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