The Unofficial Shopify Podcast

By Kurt Elster, Paul Reda

NEW EPISODES EVERY TUESDAY, SUBSCRIBE FOR UNBEATABLE ECOM RECON – Every Tuesday since 2014, host Kurt Elster shares the Shopify success stories that nobody tells you about, straight from the entrepren... more

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FAQs about The Unofficial Shopify Podcast:

How many episodes does The Unofficial Shopify Podcast have?

The podcast currently has 566 episodes available.

The Unofficial Shopify Podcast episodes:

October 18, 2016 Conversion Rate Optimization & User Research with Joris Bryon
I'm a sucker for conversion rate optimization talk because so many people approach it differently. I always learn something new. Which is why I jumped at the chance to talk to Joris Bryan in Malta about how he views conversion rate optimization.
Co-founder of dexter.agency, Joris is, among other things, a ConversionXL Certified Optimizer, author of Frankwatching and Emerce, conversion optimization trainer for Frankwatching and guest lecturer ‘Data-driven Conversion Optimization’ at University College Ghent.
...more
29min
October 11, 2016 Violent Little Machine Shop: Morale Patches & a Mindset for Success
Today's guest runs the least politically correct store we've come across, and we love it.
Yanne Root, founder of Violent Little Machine Shop, has made a business out of inappropriate morale patches.
In this episode, we talk about Yanne's individual journey, what makes his business successful, "the voice" he presents to customers, and the mindset he uses to stay successful.
—
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—
Links:
Violent Little Machine Shop
@ViolentLittle
ReWork,
4 Hour Work Week
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
50min
October 04, 2016 The Perfect Shopify Funnel with Richard Patey
In an ideal world, we could point a Facebook ad at your homepage and generate sales. But we don't live in a perfect world, and that's a terrible strategy.
Joining us to share the winning strategy that he used to grow and sell his own Shopify store is Richard Patey.
Richard Patey is the founder of funnelengine.com which offers done for you marketing & sales funnels for ecommerce stores.
...more
32min
September 27, 2016 Crowdfunding Secrets For Kickstarter Success with Scott Adamson
Did you know $2.5 billion dollars have been pledged to Kickstarter projects? Billion. With a B.
That's just for successful campaigns. Only 35% of campaigns end up getting funded on Kickstarter.
So what can you do ensure success on Kickstarter?
Joining us to tell us to share crowdfunding secrets of success is Scott Adamson, co-founder of Kickbooster Inc.
Since launch, Kickbooster has worked with over 1300 crowdfunding campaigns, has been featured by tech writers at Tech Crunch, Gadget Flow, Art of the Kickstart and Crowd Crux, and was promoted on Product Hunt. Kickbooster has quickly become a staple tool in the crowdfunding community.
Scott has personally worked with hundreds of crowdfunding campaigns including a handful of multi-million dollar projects that have used both the Kickstarter and Indiegogo platforms to raise seed money for early startups and innovative ideas.
...more
27min
September 20, 2016From the Detroit Tigers to Shirt Maker: Steven Fisher's Story
In this episode we're talking to Steven Fisher, Co-Founder and CEO at State & Liberty Clothing Company, about his journey and meteoric rise to success.
Prior to founding the company, Steven graduated from the University of Michigan and worked for the Detroit Tigers in data analytics.
After being disappointed and frustrated with all other dress shirts on the market, Steven and co-founder Lee launched State & Liberty Clothing Company in January of 2015. By focusing on fit, feel and a professional look, they've have created the best dress shirt on the market for the athletically built.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
Why you should sell a product that you want to use
How to validate products with your friends
The social strategy that skyrocketed sales
Steven’s #1 tip for The Unofficial Shopify Podcast.
Links:
State and Liberty
Instagram: @stateandliberty
Use coupon code "unofficial" to take 10% off any shirt order.
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
34min
September 15, 2016 Hustling to change your life with Neil Patel
Heart. Head. Habits. Those are the three most important components to achieving success. Sound easy? Think again.
Neil Patel, Jonas Koffler, and Patrick Vlaskovits are releasing a new book called Hustle. It’s a game-changing guide to finding success and outsmarting the system.
In this bonus episode, Kurt calls Neil to find out what Hustle is all about.
...more
13min
September 13, 2016 Offering Wholesale: Solutions & Realities with Ross Allchorn
Using Shopify for Wholesale is one of the single most requested "features" I hear from new and existing clients. But there's several ways to go about it, and no obvious right way until you've experienced it.
In this episode, South African Shopify Expert Ross Allchorn and I put our heads together and come up with a best practice solution for adding a wholesale channel to your ecommerce business.
...more
31min
September 06, 2016Tactical Diaper Bags & Side Hustles with Beav Brodie
"You can play video games all day if you want, but I'm busting my ass, I want to build an empire." That's what Beav Brodie told me about his journey building his Shopify store TacticalBabyGear.com, an amazing niche store selling tactical-style diaper bags for today's dad. (I know I'm buying one.)
Dads are actively dedicating themselves more than ever to their children’s upbringing these days. While a generation ago tackling a diaper change may have scared off many a dad, these days dealing with a baby’s messy habits is frequently a team endeavor. This co-parenting is a beautiful new norm that extends beyond loaded diapers -- it's a world in which parents find themselves in the trenches of child rearing together. So why are diaper bags still designed as if the wife will be the only one carrying them?
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
The journey Beav took in starting his business
The exact Instagram Strategy he used to grow
And his favorite app to run their growing store
Links:
https://tacticalbabygear.com/
https://www.instagram.com/tacticalbabygear/
https://www.facebook.com/TacticalBabyGear/
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
34min
August 30, 2016 Starting Adwords from scratch - From $0 to $10K as fast as possible with Daryl Mander
Want to start with AdWords but don't know where to begin? That makes two of us. To put it all in perspective, Daryl Mander, an online advertising consultant with 10 years experience running effective advertising campaigns specializing in PPC, Facebook, Retargeting and Display advertising for small ecommerce businesses joins us.
...more
33min
August 23, 2016Optimizing for Retention & Repeat Purchases with Eric Davis
Building a base of loyal and repeat customers is a top goal of many Shopify stores.
Unfortunately, it's difficult to find what characteristics these valuable customers share so stores end up with weak, generic customer retention plans which lose them customers.
Instead, by focusing on three key metrics for your repeat customers in your retention plan, you can keep those customers loyal and grow your store's revenue.
Eric Davis joins us to walk through why what key metrics we should be checking, and why. He's suited to discuss it as his consultancy, Little Stream Software, helps ecommerce entrepreneurs customize their Shopify stores using public and private Shopify Apps.
—
Subscribe to The Unofficial Shopify Podcast on iTunes
Subscribe to The Unofficial Shopify Podcast on Stitcher
Subscribe to The Unofficial Shopify Podcast via RSS
Join The Unofficial Shopify Podcast Facebook Group
—
Learn:
Why your repeat purchase rate is an excellent measure of your future success
How to calculate your repeat purchase rate and average order values
Why defining the path of your ideal customer can help you evaluate marketing and retention tactics
Why focusing on repeat customers can have an out-sized ROI impact on your revenue
Links:
Eric's free course on repeat customer metrics: http://www.littlestreamsoftware.com/l/unofficial-shopify/
Repeat Customer Insights App: http://apps.shopify.com/repeat-customer-insights
http://www.littlestreamsoftware.com
Twitter: https://twitter.com/littlestreamsw
Free Guide
I want to send you a sample chapter of Ecommerce Bootcamp, absolutely free.
Tell me where to send your sample at ecommerce-bootcamp.com
...more
31min

FAQs about The Unofficial Shopify Podcast:

How many episodes does The Unofficial Shopify Podcast have?

The podcast currently has 566 episodes available.

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