I want you to imagine that you have just woken up with the number of followers that you are craving. Maybe that's 10k, 50k, or 100k… whatever it is for you, sit with it for a second. Then ask yourself: what's the content that got you there?

If we're honest with ourselves, most of us would say the same thing: that we would've been bolder and braver than what we're currently posting. Not hiding behind the perfect hook or worrying about the timing of the video, but saying what we really think.

In this episode:

• The follower-number exercise to run on yourself before you post again
• Why 3-4 posts a week with real depth beats mediocre content posted daily
• The two questions to ask if your growth has felt slower than you'd like
• What's eating your content-creation time
• Why one person disagreeing with your post doesn't mean you change direction

If this one resonated, come inside my DMs because I love to chat about this stuff!

And if you want help getting your hooks and content ideas out of your head and onto the grid, that's exactly what we work on inside The Plotting Shed and with Planting the Seeds.

Should you post on Instagram over the summer? What happens if your capacity is literally zero? In today's episode, I show you how to make posting over the summer easier on yourself and still give yourself lots of space and capacity.

i've been supporting folks with their content for a long old while now. In today's episode, I break down the 10 things all successful content does, and the tweaks that you can make to get more reach.

The whole of the marketing world has been going crazy over million dollar launches and talking to the camera. Today I share the lessons we can learn for our own content and the patterns to spot to get your content visible.

What does posting on Instagram for impact look like? What happens if you're posting just for the sake of it? In today's episode I walk you through the exact questions to ask yourself and to get out of a rut.

How do you sound like yourself online, particularly when AI is rife?! Kal from Words hurt Copy joins me in today's episode to share his perspective:

You can find Kal at:

Website: www.words-hurt.com

@wordshurt.copy on instagram & threads

and his newsletter Once More, With Feeling: The most dramatic newsletter on the internet https://words-hurt.myflodesk.com/newsletter

In a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.

We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 

Quick links

🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership

You can join my Planting the Seeds prompts subscription here.

Serious about growing your Instagram account? But not sure where your focus should be? I've got you!

These are my non-negotiables that will actually get you out of 200 view jail for good.

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.

We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 

Quick links

🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership

You can join my Planting the Seeds prompts subscription here.

You know you want more people seeing your Instagram stories, but how do you do it? And how do you make them quickly so that you're not spending all day on your phone? That's exactly what I cover in this episode today!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.

We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 

Quick links

🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership

You can join my Planting the Seeds prompts subscription here.

Getting out of 200 view jail and having your content reach more people can feel impossible these days on Instagram, right? In today's episode, I walk you through exactly how to do that, and with it taking you far less time than you think!

Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advice and tips to help you grow your Instagram and sell more of your offers daily.

We'll be talking creating content more easily and in less time, building real authority as an expert in your space and getting your offers in front of the right people online so that you can live more of your life offline. 

Quick links

🔗 Instagram

🔗 Threads

🔗 This Social Cottage website.

🔗 My new membership

You can join my Planting the Seeds prompts subscription here.