What if I told you that the most successful entrepreneurs aren't the ones who hustle hardest, but the ones who master their energetic frequency? My guest Anna Lozano proved this when she scaled Love Powered Co from a kitchen table idea to a successful exit—but here's the plot twist: her biggest transformation happened AFTER she sold. Anna shares the raw truth about identity loss post-exit, why sitting in "the void" is actually where all possibility lives, and how she's now calling in million-dollar months through nervous system regulation and feminine magnetism rather than masculine force. If you're ready to build a business that feels as good as it looks, this episode will completely shift your approach to success.

In this episode, you'll learn:

• [1:49] How Anna scaled Love Powered Co from startup to exit and why alignment mattered more than just the numbers
• [17:41] Why your emotional well-being is directly tied to your financial success and how to regulate your nervous system for abundance
• [19:53] The truth about sitting in "the void" - why it's not punishment but the portal to pure possibility
• [26:10] How to expand your nervous system to hold bigger visions (like million-dollar months) before you have evidence
• [43:07] Practical tools for calling in your next level: visualization, breathwork, and using AI for manifestation

Here are the resources mentioned in the show:

• Follow @_annalozano on Instagram
• Anna Lozano’s Website
• The Pink Skirt Project Event, June 12, 2025 in Kelowna, BC (Use code TRACY2025 for 10% off tickets)
• Join the waitlist for Desire AI

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
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3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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Ready for real talk on friendship, love, and all the FEELS? In this juicy episode with my friends, Felicia Romero and Annette Oran, we rip off the Band-Aid on relationship triggers that keep us stuck! We're spilling ALL the tea about outgrowing friendships, healing those deep sister wounds, and what to do when your partner just won't level up with you.

We get vulnerable AF about abandonment issues (spoiler: we ALL have them), and share the exact communication tools that saved our relationships! This conversation is the girlfriend therapy session you didn't know you needed!

In this episode, you’ll learn:

• [5:20] Why your ride-or-die friendships feel totally different in your 30s & 40s!
• [15:45] The friendship breakup no one talks about - when your values just don't match anymore
• [24:30] "I triggered them?!" - turning relationship friction into your greatest transformation
• [31:50] The clearing session: the 10-minute communication hack that could save your relationship
• [41:10] When you're growing but your partner isn't: real talk about what to do next

Here are the resources mentioned in the show:

• Follow @FeliciaRomero on Instagram
• Listen to the Hi Felicia Podcast
• Follow @AnetteSkyeOran on Instagram
• Listen to The Conscious Creators Podcast
• Grab Tracy’s Birthday Bundle (50% off our Signature Programs)

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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🌟 EXCITING REBRAND ALERT! 🌟 Welcome to the FIRST OFFICIAL episode of Creatives Rule the World - the evolution of my beloved Thrive by Design podcast! After 532 incredible episodes, I'm expanding beyond jewelry to embrace ALL creative entrepreneurs who are ready to step into their highest expression! In this heartfelt episode, I share why creativity sits at the top of Maslow's Hierarchy (hello, self-actualization!), the emotional journey behind this transformation, and my vision for building a community of high-vibe, wealthy creatives who are changing the world through their gifts!

In this episode, you’ll learn: 

• [1:42] The deeply personal "why" behind my entrepreneurial journey and how my mother's legacy fuels my mission
• [5:58] The magical moment "Creatives Rule the World" was born (hint: it involves a TED talk dream with 20 million views!)
• [9:32] What I'm calling in (high-vibe energy and dream-chasers) and what I'm releasing (low-vibe, starving artist mentality)
• [12:17] Reflections on the incredible journey through 532 episodes and why this evolution had to happen
• [14:50] My expanded mission to help you become your wealthiest, most creative self while living in complete alignment

Here are the resources mentioned in the show:

• Grab Tracy’s Birthday Bundle (50% off our Signature Programs)
• DesireAI Waitlist

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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What would you do if you made $40,000 in just three hours? Former fashion editor Gia Wright used that mind-blowing success to fuel the biggest leap of her life - leaving everything behind to launch Social Anarchy, her rebellious fine jewelry line. In this raw and inspiring conversation, Gia reveals how she went from working in her husband's fitness business to creating a thriving by-appointment showroom in SoHo. She shares the messy truth about leaving a stable job, the power of authentic brand building, and why following trends will kill your creativity. Perfect listening for any creative ready to bet on themselves!

In this episode, you’ll learn: 

• [1:49] From fashion editor to jewelry designer: Gia's unexpected career evolution
• [7:20] The $40,000 archive sale that changed everything - how it happened and what it taught her
• [15:56] Why working with your spouse isn't always the answer, even when they're supportive
• [24:54] The decision to rent a SoHo showroom and why it was the best investment she made
• [39:49] Building authentic relationships over massive followings - Gia's customer connection strategy

Here are the resources mentioned in the show:

• Social Anarchy Designs(Use code CREATIVESRULE for 15% off purchases)
• Follow Gia on Instagram
• Grab Tracy’s Birthday Bundle (50% off our Signature Programs)
• DesireAI Waitlist

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Discover why your network truly is your net worth as I chat with super-connector Selena Soo about her new book "Rich Relationships" and how to build authentic connections that can transform your business. In this episode, you'll learn the six circles of connection framework, why reciprocity is overrated, and how to become someone others naturally want to help. If you're trying to grow your jewelry business through genuine relationships rather than just paid ads, this conversation is a game-changer!

In this episode, you'll learn:

• [06:01] Why the fastest way to create a million dollar business isn't ads - it's people who want to see you win
• [12:01] The five types of relationships every successful entrepreneur needs in their network
• [16:30] The six circles of connection framework that will transform how you view relationships
• [26:10] How to avoid being a "transactional giver" and create authentic win-win connections
• [39:49] The "generosity fund" strategy and why breathtaking generosity beats follow-up emails every time

Here are the resources mentioned in the show:

• Get Selena's book: Rich Relationships (available May 13)
• Follow Selena on Instagram
• Free Tariffs Guide for Jewelry Brands
• DesireAI Waitlist

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Want to build the kind of passionate brand loyalty that has fans trading friendship bracelets like Swifties or being buried in branded caskets like Harley riders? In this episode, I sit down with certified master marketer Veronica Romney to uncover the game-changing framework of identity marketing - the secret weapon behind brands like Taylor Swift, Barbie, and Harley Davidson.

Veronica breaks down her four-step process to create unbreakable brand loyalty by connecting with who your customers want to BECOME, not just who they are today. With the trust landscape shifting dramatically in 2025, this conversation is essential for any creative entrepreneur looking to stand out.

In this episode, you'll learn:

• [04:25] The difference between traditional brand identity vs. identity marketing
• [12:01] The 4-step framework: Find, Prove, Name, and Dress your audience's identity
• [17:41] Why your customer's emotional identity is directly tied to your financial success
• [21:55] How to adapt your strategy to today's hyper-skeptical buyers
• [34:15] Powerful examples of small businesses using identity marketing successfully

Here are the resources mentioned in the show:

• Download my 50 AI Content Prompts for Jewelry Makers
• Get Veronica's book "Identity Marketing"
• Follow Veronica on Instagram
• Veronica’s Podcast - The Rainmaker Podcast

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Feeling overwhelmed by marketing your jewelry business? What if you could have a full marketing team at your fingertips without the hefty price tag? In this game-changing episode, I reveal how I've trained AI to become my secret weapon for creating magnetic content that sounds authentically human. Discover my exact process for programming AI to match your unique brand voice, write compelling emails that convert, and create social media content your premium buyers can't resist - all in a fraction of the time! Even if you're tech-resistant, these simple hacks will transform how you show up in your business.

In this episode, you'll learn:

• [03:17] How AI transformed my business efficiency and marketing capacity
• [07:20] The exact process to train AI to match your unique brand voice
• [11:42] My voice-to-text hack that makes AI content sound authentically human
• [15:35] How to use AI for product descriptions that actually convert
• [19:53] Creating content calendars and social captions in minutes
• [21:18] Using AI for email sequences and launches
• [24:54] The mindset shift needed to embrace AI effectively
• [27:40] Why AI amplifies creativity instead of replacing it

Here are the resources mentioned in the show:

• Download 50 AI Content Prompts for Jewelry Brands
• Join the waitlist for Desire AI

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Are the new tariff policies keeping you up at night? In this episode, I break down exactly what the 2025 tariff changes mean for your jewelry business, how they might impact your pricing and sourcing, and most importantly, practical strategies to protect your margins without panicking.

I share my understanding of why these tariffs are being proposed, which countries and products will be most affected, and how smart jewelry brands are preparing their supply chains and customers for potential changes. Whether you're sourcing globally or domestically, this episode gives you the roadmap to navigate these economic shifts with confidence.

In this episode, you'll learn:

• [3:25] What’s going on with the 2025 tariff policy and the 90-day pause
• [5:30] Which countries face the highest proposed tariff rates and how they'll impact jewelry supply chains
• [15:42] My simple pricing strategy to maintain margins without losing customers
• [21:16] Three practical ways to diversify your supply chain and find alternative sourcing options
• [27:35] Smart cash flow management techniques when tariffs require upfront payments
• [32:18] How to communicate price changes to your customers in a way that builds trust

Here are the resources mentioned in the show:

• Download my free guide: Tariffs, Pricing and Your Independent Jewelry Brand
• Learn more about our upcoming AI tool and join the waitlist: Desire AI

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Imagine walking into a room with 300 women wearing pink skirts, all celebrating their unique paths to success! In this vibrant episode, my friend Renee Warren reveals how a clairvoyant vision at a dinner table blossomed into The Pink Skirt Project - a movement that's revolutionizing how female entrepreneurs define success on their own terms. With raw honesty and infectious energy, Renee shares her journey from PR agency owner to movement creator, showing how following that persistent whisper of intuition can lead to creating something extraordinary. This isn't just about an event - it's about building a community that catches you when you fall and celebrates when you soar!

In this episode, you'll learn:

• [2:17] How a vivid mental image and a fashion show discovery sparked Renee's entrepreneurial vision
• [8:42] Why Renee chose to create an intimate event experience rather than scaling too quickly
• [12:05] The deeper meaning behind "pink skirt moments" and how they represent stepping into your greatness
• [14:38] Renee's personal definition of success today and why it's not primarily about money
• [17:52] How delegating effectively creates space for alignment and joy in entrepreneurship

Here are the resources mentioned in the show:

• The Pink Skirt Project Event, June 12, 2025 in Kelowna, BC (Use code TRACY2025 for 10% off tickets)
• Follow Renee Warren on Instagram: @renee_warren
• Sign up for the Good with Money Workshop with Kate Northrup

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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If you've ever felt like your ideas aren't getting the traction they deserve, or you've struggled to build a team that truly gets your vision, this episode is about to change everything for you. I'm sitting down with my dear friend Jennifer Kem, a powerhouse entrepreneur, branding expert, and author of the new book "Unicorn Team."

Jen reveals her game-changing framework for building lean, powerful teams that can move your ideas forward quickly without corporate red tape. Discover why most small businesses fail when trying to use corporate systems like EOS, how to identify your unique leadership type, and the three types of leaders every successful team needs.

In this episode, you'll learn:

• [3:12] Jennifer's journey from corporate executive to entrepreneur
• [5:23] Why EOS and other corporate systems don't work for creative businesses
• [8:54] The Unicorn Innovation Model explained
• [13:42] The three leadership types: Visionizers, Strategizers, and Mobilizers
• [18:30] How to identify your unique leadership type
• [23:15] The shadow side of each leadership type
• [27:10] Why the "visionary vs. integrator" model is broken
• [31:15] Creating flexible team structures that support innovation

Here are the resources mentioned in the show:

• Unicorn Team book: https://unicornteambook.com
• Follow Jennifer Kem on Instagram: https://instagram.com/jennifer.kem

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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