Creatives Rule the World

Rising gold prices don't have to mean panic or shrinking profits. In this episode, I'm sharing five powerful strategies to help you navigate this market shift with confidence and turn it into serious cash flow for your jewelry business.

You'll learn how to announce price increases without losing customers, audit your pricing to protect margins, refine unused metals for instant revenue, create a customer-winning trade-in program, and use desire-driven storytelling to communicate the true value of your work.

This is your moment to lead, elevate your messaging, and step into premium positioning. Gold might be rising, but so are you.

In this episode, you’ll learn:

• [02:15] Why announcing your price increase early (with a grace period) actually builds trust and urgency with your best customers
• [08:30] The exact pricing audit framework to ensure your margins are protected and your brand is positioned as premium
• [11:45] How to refine unused gold and silver to generate instant cash flow, and why this is the perfect time to do it
• [14:22] A creative trade-in program strategy that brings customers back, increases lifetime value, and beats the competition
• [17:41] The storytelling mistake that's costing you sales (and the desire-driven content framework that fixes it)
• [21:10] How to shift your messaging from "cost" to "craftsmanship" so customers feel the value instead of the price
• [24:49] Why daily revenue-generating activities are the antidote to stress, and how to get into the energy of daily sales

Here are the resources mentioned in the show:

• Join the 21-Day Creativity to Cash Flow Challenge
• Download the Jewelry Pricing Calculator
• Desire AI Demo
• The Jewelry Sales Accelerator

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

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xo, Tracy Matthews

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What would happen to your business if you couldn't work for a month? What if your social media got hacked tomorrow? What if a business partner suddenly passed away?

These aren't comfortable questions, but they're the ones Erin Pelicano wishes she'd asked herself before 2020. That's when, in the middle of a global pandemic with three kids in virtual school, she was diagnosed with stage 3 colon cancer at just 43 years old. With no family history and a clean bill of health, Erin's world turned upside down. Her full-time job became survival, and her jewelry business had to run on part-time energy.

In this powerful conversation, Erin shares her journey from health crisis to business resilience advocate. She opens up about what it's really like to fight for your life while trying to keep your business alive, and why most small business owners are dangerously unprepared for unexpected disruptions. Whether it's a medical emergency, a cybersecurity breach, or a rogue customer trying to take you down online, Erin's mission is clear: help small business owners build resilient systems so they can weather any storm. This episode will change how you think about protecting the business you've poured your heart into.

In this episode, you’ll learn:

• [05:19] From engineering to jewelry entrepreneur: How Erin built a thriving fine jewelry brand, only to have everything turn upside down in 2020
• [07:30] The diagnosis that changed everything: Stage 3 colon cancer at 43 with no family history and why young people are increasingly at risk
• [12:06] The business question that keeps entrepreneurs up at night: What happens if YOU can't work, and why most of us have no answer
• [16:32] The insurance most small business owners don't have: Why disability and key man insurance could save your business when crisis strikes
• [20:32] Are you prepared for a cyber attack? The systems you need in place before (and after) a hacking or social media breach happens
• [28:40] The Venture Project unveiled: Erin's 3-part framework to build resilience (Prepare & Plan, Know Your Adapt Zone, Evolve Strategically)

Here are the resources mentioned in the show:

• Follow @theventurepro on Instagram
• The Venture Project
• Holiday Sales on Repeat Workshop
• The Jewelry Sales Accelerator

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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What if the thing holding you back isn't a lack of strategy but a part of you that's still scared?

In this episode, I sit down with Jackie McDonald, an EFT tapping expert who helped me have one of the most profound breakthroughs I've experienced in years. Jackie teaches a unique form of tapping called "parts of self" work that helps you meet the version of you that's scared, stuck, or holding you back and integrate her so you can finally move forward.

We go deep on why your body has to be on board with who you're becoming, how Jackie's dad manifested $250,000 in an hour (yes, really), and we even do a live tapping session you can follow along with to release the fear of judgment and step into your wildly wealthy woman era.

If you've ever felt the pull toward something bigger but couldn't shake the fear, perfectionism, or self-doubt, this episode is for you.

In this episode, you'll discover:

• [06:32] How Jackie found EFT tapping during one of the darkest seasons of her life and how it transformed her
• [10:33] The moment she knew tapping could help others (her dying father got up and walked after one session)
• [12:58] How Jackie's dad manifested $250,000 in one hour and what it taught her about faith and receiving
• [16:39] What "parts of self" work is and why it leads to rapid transformation
• [19:05] A live tapping session to clear the fear of judgment (you can tap along!)
• [28:38] How to get back into your body if you're disconnected or dissociate often
• [30:13] The biggest breakthroughs Jackie has witnessed with tapping, including physical healing and manifestation stories

Here are the resources mentioned in the show:

• Follow @thejackiemcdonald on Instagram
• Join Jackie's FREE 4-Day "Learn to Tap" Training
• Join the 21-Day Tapping Challenge for $21
• Learn about Tapping School (5-month certification program)
• Holiday Sales on Repeat Workshop
• The Jewelry Sales Accelerator

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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What happens when success feels like a beautiful prison? Australian jewelry designer Scosha shares her raw journey of building a 20-year jewelry empire while navigating financial crashes, celebrity endorsements, cancer, divorce, and ultimately the healing that set her free. From accidentally starting her business with macrame learned in Brazil to working with brands like Ralph Lauren and getting Brad Pitt wearing her jewelry, Scosha's story isn't just about business growth but about choosing authenticity over approval.

In this deeply personal conversation, Scosha reveals why her business actually grew during the 2008 crisis, how a breast cancer diagnosis became "the gift that changed everything," and why she left a 20-year marriage to dive into plant medicine healing. She discusses setting boundaries with family after decades of people-pleasing, her unique jewelry philosophy of making "the value of gold and string equal," and her new venture Shama Shama Productions focused on helping others transform through healing work.

In this episode, you'll learn:

• [09:16] How Scosha's business actually grew during the 2008 financial crisis while others failed
• [35:33] The Brad Pitt endorsement that "blew up" her men's jewelry line
• [41:16] Breast cancer diagnosis: "the gift that changed my life"
• [44:46] Using Landmark Forum to get clarity on leaving her 20-year marriage
• [49:37] Setting boundaries: "I will no longer be the peacemaker"

Here are the resources mentioned in the show:

• Follow @scosha on Instagram
• Scosha’s Jewelry
• Creative Force of Nature Mastermind Retreat - October 6-8, 2025 at Scottsdale, AZ
• The Desire Brand Effect Jewelry Sales Accelerator

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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Sue Bryce didn't sugarcoat anything in this raw, transformative conversation about what it really takes to build wealth as a creative entrepreneur. From scraping by on $400 a week as a talented photographer to selling her photography education business for eight figures, Sue shares the brutal truths most artists never hear about pricing, selling, and building a sustainable creative business.

This episode tackles the biggest challenges creative entrepreneurs face: charging what you're worth, the difference between personal brand vs. business, why most creative business partnerships fail, and how to sell your art without selling your soul. Sue reveals her 7-year creative cycles, shares why she believes "creation is the opposite of competition," and delivers the hard truths about what separates struggling artists from wealthy ones.

If you're ready to stop playing small with your creative work and start building real wealth from your art, this episode will shift everything you believe about money, value, and what's possible as an artist.

In this episode, you'll discover:

• [04:51] The moment Sue realized she had to choose between staying broke or learning to monetize her art
• [05:41] Sue's alignment test - how to know if you truly believe in the value of what you're selling
• [11:21] Why most talented artists struggle to sell their work (and it's not what you think)
• [16:26] The difference between marketing and selling - and why artists confuse the two
• [20:29] Personal brand vs. business: Why Sue wishes she'd built her personal brand from day one
• [24:44] The partnership trap that almost killed Sue's creativity and why she'll never do it again
• [32:43] Sue's 7-year creative cycles and how recognizing them transformed her business decisions
• [35:00] The final advice that will change how you see your value as an artist

Here are the resources mentioned in the show:

• Sue Bryce Photography
• Follow @suebrycephotographer on Instagram
• Creative Force of Nature Mastermind Retreat - October 6-8, 2025 at Scottsdale, AZ

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

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What happens when a doctor tells you to "just sit on the couch and don't do anything" because you're so burned out you might break? That's exactly what happened to Aaron Wagner during his darkest days as a middle manager. Today, he's transformed that pain into purpose, building Lead from WithN - a coaching practice that's revolutionizing how we support the forgotten leaders stuck in the middle.

In this raw and transformative conversation, Aaron shares his journey from corporate burnout to becoming the champion that 70% of unsupported middle managers desperately need. We dive deep into his three-pillar Middle Manager Success Framework (Lead Yourself, Lead Others, Lead with Impact), explore the Working Genius model that's changing how teams function, and discover why traditional leadership books fail the people who need them most. Plus, Aaron opens up about his experience in my Art of Reinvention program and how it helped him see patterns in his life he'd never noticed before.

Listen now to discover the framework that's saving careers and transforming corporate America from the inside out.

In this episode, you’ll learn:

• [03:29] Aaron's "stuck in the middle" origin story
• [07:04] The doctor visit that changed everything
• [08:27] The 90-day transformation period
• [11:41] The Middle Manager Success Framework explained
• [14:47] Breaking down the Working Genius Model
• [22:23] Aaron's Art of Reinvention experience

Here are the resources mentioned in the show:

• Follow @lead.fromwithn on Instagram
• Free Reinvention Breakthrough Call
• Join the Art of Reinvention

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Ever feel like you're a hundred ping pong balls bouncing around in a room? Kerri Jarrett gets it. This master-level stylist turned trichologist was drowning in her own multi-passionate chaos until she discovered how to weave everything together into something powerful. In this episode, Kerri shares her incredible journey from feeling scattered and depressed to becoming a pioneer in the hair loss industry.

We dive deep into the fascinating world of trichology, the science behind hair loss that bridges the gap between cosmetology and dermatology. Kerri breaks down the four types of stress that cause hair loss (spoiler: it's not just what you think), how epigenetics plays a role in hair health, and why those expensive hair growth shampoos probably aren't working. Plus, she reveals how finding her authentic voice through The Art of Reinvention program helped her create a revolutionary platform that's connecting trichology experts worldwide.

Ready to turn your scattered energy into strategic purpose? Listen now and discover how to embrace your multi-passionate nature instead of fighting it.

In this episode, you’ll learn;

• [3:15] What trichology actually is and why it matters
• [6:19] The four types of stress that cause hair loss
• [9:10] Kerri's personal cancer story and epigenetics journey
• [15:49] How ADHD and dyslexia shaped her entrepreneurial path
• [19:21] The opportunities that started "snowballing" after finding clarity
• [27:15] Do hair loss shampoos actually work? (The honest answer)
• [30:23] Can men regrow hair? The surprising truth

Here are the resources mentioned in the show:

• Follow @kerrijarrett on Instagram
• The Hair Wire
• Kerri Jarrett’s Website
• Free Reinvention Breakthrough Call
• The Art of Reinvention - my mastermind program for high-achieving women

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple Podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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What if the biggest thing blocking your success is the 5-inch gap between your ears?

I had one of those conversations that leaves you staring at the wall afterward. Brain rewiring expert Mindi Huebner accidentally started rewiring my relationship with rest and productivity during what was supposed to be a casual catch-up call. She told me about a client who wanted seven figures but could only work 25 hours a week. One 15-minute session later, that limiting belief vanished and she hit a million dollars in three months.

Mindi reveals why mindset and identity are completely different, her 24-karat identity framework, and how to spot when you're stuck in an identity box. You'll discover why rest breeds creativity, simple language swaps that rewire your brain, and how to replace "should have" thinking with future-focused language. If success feels heavy or you're working harder than you should for results, this conversation will shift what you see as possible.

In this episode, you’ll learn:

• [2:08] The email that changed everything - Mindi's "rest is lazy" identity breakthrough
• [8:19] Why mindset and identity are different but connected
• [14:47] The 15-minute session that unlocked $1M in 3 months
• [25:16] How to identify when you're stuck in identity boxes
• [31:26] The 24-karat identity framework explained
• [39:10] Casting votes toward your future self through micro actions
• [43:21] Language pattern rewiring: swapping "but" for "and" and "should have" for "from now on"

Here are the resources mentioned in the show:

• Follow @mindihuebner on Instagram
• Mindi Huebner's CEO Identity Quiz (DM Mindi "QUIZ" on Instagram)
• Mindi’s Website
• Free Reinvention Breakthrough Call
• The Art of Reinvention - my mastermind program for high-achieving women

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple Podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews


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What happens when a successful entrepreneur hits a wall after 20 years in business? My dear friend Dana Obleman knows this feeling intimately. She's the genius behind Sleep Sense, training sleep consultants in 45 countries and literally saving parents' sanity worldwide. But after two decades, she hit a wall that knocked the wind right out of her.

Dana's getting raw and real about what burnout recovery for entrepreneurs actually looks like when you're already "successful" on paper. We're talking about that soul-deep exhaustion that comes from doing the same thing over and over, even when it's working. She shares the exact moment everything shifted for her when she remembered that your natural gifts aren't accidents.

If you're wondering where your spark went or feeling like you're just going through the motions, this episode is going to hit different. Dana doesn't sugarcoat the struggle, but she also shows you exactly how to find your way back to what lights you up.

In this episode, you’ll learn:

• [03:35] Dana's rock bottom moment that sparked Sleep Sense
• [09:03] How passion became her driving force through fear
• [15:22] The five-year burnout pattern every entrepreneur faces
• [21:03] The breakthrough moment: Your easy is your genius
• [28:38] Three sleep tips that will change your nights

Here are the resources mentioned in the show:

• Dana’s Website: Sleep Sense
• Follow @sleepsense on Instagram
• Free Reinvention Breakthrough Call
• Join The Art of Reinvention Program

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

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Feeling successful on paper but completely uninspired? You're not broken – you've just shifted from creator energy to competition energy, and it's killing your creative fire.

In this powerful solo episode, I reveal why so many high-achievers are burning out despite their success and share three incredible transformation stories of clients who got back into alignment with their creative gifts. From Dana hitting rock bottom to reaching her sales goals, to Stacey selling her agency to 100 buyers – these stories prove that when you operate from creator energy (love) instead of competition energy (fear), money flows naturally.

Ready to stop competing and start creating? I'm sharing practical daily shifts to reclaim your creative life force and design a business you actually love.

In this episode, you’ll learn:

• [05:59] The misalignment trap: When success doesn't light you up
• [08:30] Dana's transformation story: From rock bottom to sales goals
• [11:45] Stacey's exit strategy: 100 buyers and creative evolution
• [13:20] Shirley's spiritual pivot: Custom jewelry to talisman work
• [16:01] Manifestation reality check: Creating from your womb, not your mind
• [19:45] The Cameron Diaz moment: Finding your creative fire
• [25:35] Practical steps: Create before you consume
• [27:15] Competition vs. Creation: Why copying doesn't work

Here are the resources mentioned in the show:

• Free Live Vision Mapping Session: Your Next Chapter
• Join the Art of Reinvention Program (launching September)
• Creative Force of Nature Mastermind Retreat (October 6-8, Scottsdale, AZ)

Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. 

1. Click here to review the show on Apple podcast or your favorite platform
2. Select “Ratings and Reviews” and “Write a Review”
3. Share your favorite insights and inspirations

If you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.

xo, Tracy Matthews

Follow on Social:

Follow @Flourish_Thrive on Instagram

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