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By Darren LaCroix, Mark Brown
5
100100 ratings
The podcast currently has 266 episodes available.
Do your clients and prospects know how much you have to offer? Mark and Darren discuss more than a dozen additional ways that you can serve your clients, and techniques for making meeting planners aware.
SNIPPETS:
• Add value
• Let them know during your pitch
• Reinforce during pre-event call
• Remind them during your follow-up meeting
• Put additional offerings in the contract/agreement
• Seed additional services during your presentation
• No need to sell from the stage
• Use TalkaDot
• Have a verbal Linktree conversation
• Pass a clipboard to collect information
• Use your newsletter
• Give away your book during your presentation
Sometimes, life happens. It’s inevitable. Today, Darren opens up about a personal tragedy, as he and Mark explore ways to navigate life’s challenges and remain unforgettable.
SNIPPETS:
• Life will happen
• You are not alone
• Accept help
• Tap into your professional network and mastermind
• Ask for grace
• Take care of yourself
• Call, or send e-mail to your clients and associates
• How can your tragedy help others?
• What can you still do amidst your challenge…even from the road?
• Have a backup plan
• Who can you recommend as your replacement
• When life happens to your peers, would they call YOU?
Change is constant and as presenters, we must stay relevant. Today Darren and Mark explore ways for us to stay current, stay relevant and become unforgettable.
SNIPPETS:
• Seek to serve your audience
• Update websites, slide decks, and demo videos regularly
• Stay aware of industry changes
• Be aware of what’s ‘top of mind’ in your area of expertise
• Constantly look for relevant stories and events
• Look for the ‘emotional juice.’
• Update your references, quotes, and content
• Get familiar with new and emerging technology
• Learn about current hot topics
• Explore new tools (TALKADOT etc.)
• Use your network and mastermind
• Use Google search ‘NEWS’ option for client organization updates
What does it take to truly become the speaker everyone loves and a master of your craft? Mark and Darren offer a ‘mathematical formula’ and a process to not only become a master, but to be unforgettable as well.
SNIPPETS:
• It starts with a decision to master your craft
• Commit to the work
• Put in the EFFORT
• Multiply EFFORT by a PROVEN PROCESS
• Use the CORE 4 PROCESS
• Learn how to make each step better
• Add a QUALIFIED COACH
• Tweak your technique
• Learn what your audience needs from you
• Master your craft and create your process
• Give your audience your process and help them grow
Emerging presenters often wonder, “Should I join the National Speakers Association? Toastmasters? Both?” Darren and Mark ask and answer these questions while sharing the benefits of both organizations.
SNIPPETS:
• Learn the art and business of speaking
• Both organizations are valuable
• Toastmasters is a wonderful place to make mistakes
• NSA provides business-building tools and expertise
• Toastmasters provides a friendly practice audience
• NSA helps build professional relationships
• Visit 3 Toastmasters clubs
• Attend an NSA meeting as a guest
• Find out how you can serve each organization
• Both provide mentorship
• Visit both NSA and Toastmasters for what you can get, and what you can give
Jeff Rogers, a fairly new member of the National Speakers Association, is the winner of NSA’s LAST STORY STANDING storytelling competition. He and Mike Davis…one of his coaches…chat with Mark and Darren about his intent, his process, and the lessons he learned on his journey to the first-place trophy.
SNIPPETS:
• Seek to build relationships first
• Enter contests to learn
• Work with a coach to sharpen your story
• Step away from your ego
• Don’t just tell the story; enact it
• Show your characters’ perspective
• Don’t be the hero of your own story
• Your story’s hero can be a CONCEPT
• Stay in your style; don’t let anyone coach you out of it
• Go down with YOUR message
• Practice, then go play
Rotary Speech Contest, Story SLAM, MOTH, Last Story Standing, World Championship of Public Speaking, and more. Speech competitions abound, and today Darren and Mark are joined by Stage Time University faculty member Mike Davis as they face the question: “Why compete?” Their answers provide the myriad benefits of competing.
SNIPPETS:
• Get better faster, grow, and improve quickly
• Breakthroughs come from experience, and experience comes from competing
• Transcend your comfort zone
• Get coaches - plural
• Competition pushes you to work harder
• Get a higher level of feedback
• Push to be your best at your competition’s level of excellence
• Build confidence
• Learn lasting techniques from the best
• Apply discipline and a process
• Work against a clock with deadlines
Imagine being asked to deliver new material, on a subject you have never addressed, on short notice, under pressure, three times in 24 hours. Today, Mark and Darren talk with professional speaker and coach Sheree Cain-Jones, who found herself in that situation recently. Her insight from the lessons learned, and the principles she applied along the way, will help you navigate the ‘new content on short notice’ path, and deliver your unforgettable presentation.
SNIPPETS:
• Acknowledge the weight of responsibility when delivering new content
• Stop, think, take it in, then decide to accept an assignment on short notice
• We can find reasons to say ‘no;’ find reasons to say ‘yes’
• Be wary of your ‘echo chamber’ and lean on your support group
• Start with a PREGNANT PREMISE
• Adopt a research mindset and dig deep into your topic
• Put on your hat of humility
• Be vulnerable, even though it creates risk
• To internalize content, record, listen, re-record, listen again
• Don’t be perfect; be prepared
• Incorporate your strengths and skillset
• Your message isn’t in you; it IS you
We ALL speak with an accent, and at times it’s easy to believe that we must ‘lose’ our accent to be accepted. Today, Mark and Darren have a frank conversation with speech and accent expert Dr. Leslie Gordon, as she gives advice on using your accent as an asset.
SNIPPETS:
• Honor the skill of owning more than one sound
• Treat the world as a playground for your eyes and ears
• The way we speak creates a picture of who we are
• Your accent is a tool in your toolkit
• Your accent can create a connection
• Your accent is a layer of your story
• We all have more than one accent
• Focus on being understood and prioritize clarity
• Language can be a social and political tool, causing some to feel ‘othered’
• Move away from self-judgment
• Code-Switching requires great skill and is governed by rules
• Don’t think ‘accent reduction;’ think ‘accent acquisition’
• Your accent can feel like home
Script writing takes work and the practical, time-saving methods that Darren and Mark discuss today will make the process easier. Listen as they examine how to create your first script, edit with impact, and use your script as a presentation roadmap.
SNIPPETS:
• You can’t edit what you don’t create
• In Microsoft Word use DICTATE to generate a transcript
• Create your ‘sloppy first copy’
• Separate each line of your script
• Add LINE NUMBERS in Google Docs, MS Word, etc.
• Add WORD COUNT
• Insert PAGE NUMBERS
• Insert LINE NUMBERS
• Customize with pause cues, timing cues, emotion cues, and stage direction
• Color code notes as you wish
• Say it better with fewer words
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