New Books in Popular Culture

Veronica Litt, "Ugh! As If!: Clueless" (ECW Press, 2025)


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Veronica Litt's Ugh As If!: Clueless (ECW Press, 2025) uncovers the complex layers beneath the glossy surface of the 1995 classic film "Clueless." Litt investigates not just the Austen satire but the film’s deeper ethical questions about femininity, innocence, bias, and inequity. A sweet and sly exploration of the Jane Austen–inspired teen movie and its evergreen imperative to be kind, do better, and find the activist within We are totally butt-crazy in love with "Clueless." Since the movie’s premiere in 1995, pop culture has mined Amy Heckerling’s high school comedy for inspiration, from Iggy Azalea and Charli XCX’s “Fancy” music video to Cher’s iconic yellow plaid suit appearing at every Halloween party. In Ugh As If!, Veronica Litt argues that this seemingly fluffy teen romp is the quintessential thinking woman’s movie, one in which the audience is asked to seriously consider the beauty and power of naïveté. Cher Horowitz’s gradual pivot from oblivious it girl to burgeoning activist is a powerful reminder that even the most unlikely people can change for the better and contribute to their communities. In this bright, shiny film, pursuing a more just society isn’t just possible — it’s enjoyable. This fun, feminine, feel-good movie is a counter-narrative to nihilism, a refusal to give into cynicism, hopelessness, and passivity. Almost without viewers noticing, "Clueless" teaches Cher, and us, how to become better. Like the film it examines, Ugh As If! nudges even the most jaded viewer into feeling hopeful about the future. About the Pop Classics Series Short books that pack a big punch, Pop Classics offer intelligent, fun, and accessible arguments about why a particular pop phenomenon matters.

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New Books in Popular CultureBy Marshall Poe

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