Ecomm Breakthrough

What Happens When You Test Applicants Like Navy SEALs?


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Josh started his career at American Airlines (AA) and spent 5 years in their MBA leadership development program. Josh’s experience at AA further refined his leadership abilities and strategic decision making skills. While employed at AA Josh and his wife Becca started Hadley Designs. As the CEO of Hadley Designs, Josh led the business to gross $100,000+ in revenue within it’s first year and in 2022 Hadley Designs crossed the eight figure mark, grossing over $10,000,000 in revenue.

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> Here’s a glimpse of what you would learn…. 

  • Leveraging AI tools for hiring management-level staff globally.
  • Conducting a time study to identify hiring resource allocation.
  • Creating a clear role profile and scorecard with defined expectations and KPIs.
  • Attracting top talent through detailed job descriptions and hidden tasks.
  • Sourcing a large pool of candidates to ensure quality selection.
  • Implementing AI recruiting tools for streamlined candidate sourcing and application management.
  • Establishing a rigorous vetting process, including assessments and test projects.
  • Conducting group interviews to evaluate candidate interactions and dynamics.
  • Performing thorough reference checks to verify candidates' past performance.
  • Setting high performance standards for new hires to enhance team effectiveness.

In this podcast episode, the speaker, an experienced entrepreneur and host of the "Ecomm Breakthrough Podcast," shares a detailed seven-step process for hiring management-level staff using AI tools. The speaker emphasizes the importance of conducting a time study to allocate hiring resources effectively, creating detailed role profiles and scorecards, and leveraging AI tools like ChatGPT for efficiency. They discuss innovative techniques such as group interviews and AI-driven resume screening to streamline the hiring process. By implementing rigorous vetting processes and thorough reference checks, the speaker provides actionable insights for scaling businesses to eight figures and beyond.


Here are 3 short, actionable takeaways from the podcast summary:

  1. Start with a Time Study: Track your daily activities in 15-minute increments for two weeks to identify tasks you can delegate—this sets the foundation for hiring the right management-level support.
  2. Use AI to Streamline Hiring: Leverage tools like ChatGPT to quickly generate tailored role profiles and scorecards, and platforms like Workable to automate resume screening and candidate sourcing.
  3. Vet Rigorously, Hire Deliberately: Implement group interviews, test projects, and reference checks to assess both skills and culture fit—only hire candidates who raise the bar for your existing team.

Resources mentioned in this episode:

  • Josh Hadley on LinkedIn
  • eComm Breakthrough YouTube
  • eComm Breakthrough Consulting
  • eComm Breakthrough Podcast
  • Email Josh Hadley: [email protected]
  • Odesk (now known as Upwork)
  • Criteria Corp (for assessments)
  • Workable.ph
  • ChatGPT

Special Mention(s):

  • Adam “Heist” Runquist on LinkedIn
  • Kevin King on LinkedIn
  • Michael E. Gerber on LinkedIn

Related Episode(s):

  • “Cracking the Amazon Code: Learn From Adam Heist’s Brand Scaling Secrets” on the eComm Breakthrough Podcast
  • “Kevin King’s Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast
  • “Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough Podcast

Episode Sponsor

Sponsor for this episode...

This episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. 


I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.


I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.


If you’ve hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that’s Ecomm with two M’s) to learn more.


Transcript Area

Josh Hadley 00:00:00  Today, I'm going to be walking through how we're going to be leveraging AI to hire management level staff anywhere in the world. Okay. And I'm going to be showing you guys kind of the filters, everything that we've set up. There's a lot to dissect in 20 minutes. So we're going to be flying through all of this. But the good news is Jim and Mimi, those two things that you talked about AI and hiring leaders, like, that's exactly what I'm talking about today. All right. So this is the easy way to use AI to find incredible management level contractors overseas. as Bryce mentioned. Who am I? So first and foremost, father of four, husband to a beautiful wife. We had a baby six months ago. Five months ago. His name is Harvey and Harper. She's the one here. She's a she's my second and she's six years old. So happy to have her with us. And then we started our brand on Amazon back in 2016. We've been an eight figure brand on Amazon for three years straight now and then.


Josh Hadley 00:00:49  I'm also the host of the Ecomm Breakthrough podcast, where I share strategies to scale from 7 to 8 figures and beyond in the e-commerce world. All right. So first up, I want to share a story. So all of us have heard the amazing opportunity to go higher $3 an hour. Filipinos that can revolutionize our business, right? Everybody's talked about that. Okay, so this was me back in 2017 being like, oh, everybody's hiring these Filipinos for $3 an hour and doing amazing things. At the time it was called oDesk. Okay. So I went on to oDesk and I looked up some Filipino contractors that could come work for me, had hundreds of applicants. I was like, oh, this is exciting, but this is my first time hiring somebody. So I was like, oh crap. Like, what do I do? Well, this is me sitting in my car because we're in a tiny home. We have kids, and I and I scheduled all my interviews to be the Filipino daytime.


Josh Hadley 00:01:30  So it's like 11:00 midnight for me, right? So I'm in my car being like, this is the only quiet place I can be to have these conversations. First thing, I get on to my first interview. Their Wi-Fi connection was...

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Ecomm BreakthroughBy Josh Hadley

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