Why Your Podcast Isn't Growing: Principles On Content Marketing, Building an Audience & Online Coaching Sales

Are you constantly wrestling with the question of how long your podcast episodes should be for engagement and growth?

The ideal podcast episode length is not a one-size-fits-all formula. 

It depends on your audience's consumption habits, your content's nature, and the engagement level you're seeking. 

With podcasts ranging from quick 15-minute insights to in-depth discussions lasting over an hour, finding your podcast's perfect length can significantly impact its success.

Here’s what can go wrong when you don’t have the right podcast length:

Episodes that drag on beyond the listener's interest can lead to lower engagement.

New potential listeners might be deterred by episodes that seem too lengthy for their taste or too short to provide value, making it hard to grow your audience.

If your call to action is placed at the end of a long episode and most listeners drop off early, they might miss important action you want them to take.

Finally if content is not concise or well-edited it can lead to a perception of lower quality shows.

And that’s why in this episode you’ll discover: 

1. How to understand what your analytics mean and what changes to make in different situations.
2. Why you should consider catering the length of your episode to your audience rather than sticking to a rigid format.
3. And how to find out what resonates best with your listeners, ensuring they stay engaged and respond to your calls to action.

So if you're ready to find out the answer the the question 'What's The Perfect Episode Length For Faster Podcast Growth & Higher Engagement?' scroll up and press play.

Recommended Resources:

Once you're have the information from this episode, head to Apple Podcast Connect or Spotify for Podcasters, to check your analytics.

This information will help identify the average point where listeners drop off significantly during your intro.

The perfect podcast length is within your reach!

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Have you ever wondered why your podcast isn't growing or even worse, why it seems to be shrinking!

If this is resonating, don't panic because in this episode, we're discussing the three tried and tested methods that when executed can mean high discoverability for your podcast.

In today's digital age, getting your podcast discovered is a familiar battle. Whether you're a coach, expert, business owner, or an independent podcaster, the struggle can be very frustrating and feel very real.

The good news?

We've identified the three strategies that will help boost your podcast's visibility and fast-track your growth.

Amongst other things, in this episode we break down the following.

1. How To unlock the Power of Organic Search and SEO: and understand how to optimize your podcast for platforms like Apple and Spotify, making it much easier for potential listeners to find you in the vast sea of podcast content.
2. Explain how to master Social Media and Word of Mouth: The secret sauce not being consistent self promotion but actually your ability to master the art of engagement.
3. Finally we'll be explaining how to leverage guesting on other shows to encourage your Podcast's explosive growth:

So if you're ready to turn things around for your podcast just scroll up and hit play on this episode now.

Also if you'd like our professional and personalised feedback and feature on a upcoming "Roast To Show" click here or visit: https://getmorelisteners.com/podcastaudit

View Client Results & Case Studies Here.

https://getmorelisteners.com/studentsuccess

Or Visit getmorelisteners.com/studentsuccess

Get More Listeners Recommendations:

Looking for a new hosting platform with amazing analytics?

Try Captivate: Get a FREE 7-day Trial Here.

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Are you a podcaster struggling to grow your audience? 

In this episode of "Why Your Podcast Isn't Growing," we delve into the universal principles of podcast growth, using real-life case studies, including an in-depth analysis of "Science 360" a podcast for educators.

Every podcaster faces the challenge of reaching and engaging their target audience effectively. 

Whether you're discussing education, science, or any other topic, understanding how to tailor your podcast to your audience's needs and preferences is essential. 

This episode provides valuable insights into audience engagement, marketing strategies, and content creation that are relevant to podcasters in any genre.

We know it can be hard understanding how to best adapt your show to match your audience needs and wants to drive faster growth…

And that’s why in this episode you will discover:

1. Effective techniques to increase your podcast's appeal and reach your intended audience.
2. Strategies for creating content that resonates with your listeners, keeping them engaged and coming back for more.
3. Marketing and branding tips to make your podcast stand out in a crowded market.

This roast the show episode, every other Monday we invite a business owner, coach or professional onto the podcast to get a free podcast audit and roast. 

We deep dive into their current marketing highlight areas that are holding them back from faster growth and monetization.

Provide them and you actionable steps you can start applying today to experience faster podcast growth.

So if you're ready to listen in as Tim gets his show roasted scroll up and press play!

Recommended:

Cover Design: 99designs

#70 | How To Write a Podcast Show Description That Turns More Strangers Into Listeners

If you want to get your podcast audited click here

Or visit: https://getmorelisteners.com/podcastaudit

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

The New Way Of Building A Growth Process Without The Guesswork - Recap Rundown

This is a recap rundown episode for episode '#56 | How To Build a Proven Podcast Growth Strategy Using A Scientific Approach - Audience Growth Hacks Revealed'

Where we covered:

• What a positive feedback loop is and why are they so important for podcast growth
• How to pinpoint the specific actions that drive growth for your podcast using a data-driven approach.
• And how to permanently delete ineffective growth tactics that are a total waste of time

We know how hard it can be to find time to revisit past episodes and refresh your memory. 

That's why we've created "Recap Rundown" - bite-sized 5-minute episodes that break down the key differences between the old way and the new way of thinking regarding growing a podcast.

If you're ready to discover the old way of growing vs the new way of growing when it comes to building a proven growth process, scroll up and click play.

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

What if there was a way to have full clarity on the actions that drive growth for your podcast?

In other words what if getting more listeners for your show wasn't guesswork?

Most podcaster's approach to growth is...

Throw crap at the wall and see what sticks.

The issue, even after throwing crap at the wall for months even years sometimes they still haven't found what sticks.

It's a vicious cycle of posting on social media, getting high-profile guests on, and asking listeners to share the content, which rarely drives growth.

And only leaves you more confused as to where your listeners are even coming from.

And here's the thing.

If you want to grow, engage your audience, build a highly engaged community, and make money from your show.

You need to know the actions that drive growth.

You can't keep taking random actions, hoping that growth will happen.

It rarely does, and honestly most podcasters 'growth strategies' are non-existent...

or wishful thinking.

Now I don't know about you but I want to have more control over the growth of my show.

I want to know how to make more impact, experience faster growth, and make more money without wasting years on effective strategies that don't work.

I want to have clarity on the few actions that drive 90% of the growth and just focus on them.

It just makes sense.

So that's why in this episode you'll discover:

• What a positive feedback loop is and why are they so important for podcast growth?
• How to pinpoint the specific actions that drive growth for your podcast using a data-driven approach.
• And how to permanently delete ineffective growth tactics that are a total waste of time

So with that being said, if you're ready to save time, stop the guesswork, and gain clarity on how to quickly pinpoint the few actions that drive growth for your podcast scroll up and click play.

Recommendations: If you want to get your podcast audited click here

Or visit: https://getmorelisteners.com/podcastaudit

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Ever wondered why your podcast isn't growing as fast as you'd like?

Are you struggling to gain thousands of new highly engaged listeners?

Stay tuned as Adam Adams, a successful podcaster with tens of thousands of listeners, spills on the strategies, failures, and mindset needed to fast-track your podcast's growth.

In today's episode, Adam Adams, the host of the Podcast on Podcasting, shares invaluable insights on how he grew his audience and monetized his show, reaching an impressive 30,000 downloads per month.

If you're a coach, expert, business owner, or aspiring full-time podcaster, you'll discover the key steps to overcome the common challenges and propel your podcast to new heights.

And even more on this episode you will discover:

1. The untapped opportunities of running a successful podcast, such as networking with significant players in your niche and accessing platforms built by others.
2. The art of effective podcast monetisation, including the three common ways (CPM model, sponsorships, and selling your product or service) with real-world examples.
3. The five crucial questions every podcaster should answer, from the perfect time to quit your job and go full-time with your podcast to practical tips on reaching 10,000 downloads per month through marketing strategies.

Ready to find out the details you need on how to faster growth and monetisation? If so, ccroll up and press play.

Every other Monday, a successful podcaster with tens of thousands of listeners and a fully monetized show will leave you a 5-10 minute voice note sharing their stories, strategies, failures & the mindset needed to grow a successful show.

Find more on Adam Adams Here:

Current Show Name: The Podcast On Podcasting

And this is one of those episodes.

So if you want to gain a deeper understanding of what it takes to build a successful podcast, scroll up and click play!

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Ever felt hesitant about pitching your podcast to bigger shows?

Or do you ever find yourself not taking the actions you know you should be taking to grow your show?

We can be our own best friend or worst enemy.

At the start of this year I was sooo scared of pitching myself to big podcasts.

Sounds crazy, maybe a tad embarrassing for a podcast coach...

But it's the truth.

"This one's too big for me" or "Why even try?".

That's the definition of self sabotage!

And in this episode you'll discover:

How I was able to overcome fear of rejection and imposter syndrome in podcast pitching.

Practical strategies to shift your mindset from a place of avoidance to action

And finally, how to gamify failure and rejection to drive further growth for your podcast.

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Are you struggling to get your podcast noticed amidst thousands of shows?

Are you looking for a reliable way to consistently get in front of thousands of your ideal listeners each month?

And are you open to using a short cut that allows you to leverage other people's audience to grow your own?

If so, I think you'll find this episode useful.

Most people know and understand the power of podcast guesting, but most podcasters don't know where to start when it comes to featuring as a guest.

From who to pitch to.

To how to pitch.

To how to track if what you're doing is working or not.

And though guesting is a crucial part of driving more growth, it's an often overlooked strategy.

And that's why in this episode you will discover:

1. How to effectively identify and contact relevant podcasts for guest appearances.
2. The art of crafting compelling pitches that get you noticed.
3. Insights on tracking and optimizing your pitching efforts to maximum impact.

So if you're ready to start guesting on other podcasts without going through years of trial and error to understand what works and what doesn't, and if you're looking for a simple and easy way to start guesting on other top shows in your niche, this is a perfect starting point. Scroll up and press play!

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

In this episode we audit Kevin Lowe's podcast and highlight specific elements of his show that could be holding him back from faster growth.

We're currently experimenting a new podcast format/segment for our podcast 'Why Your Podcast Isn't Growing'.

We're getting listeners onto the show for a roast the podcast session / podcast audit.

We hope to provide real life examples of changes podcasters can start making today to better attract, engage and retain new listeners.

The show being audited today/roasted:

Host Name: Kevin's Lowe

Show Name: Grit, Grace and Inspiration.

The issues Kevin is facing with his current podcast:

Slow growth

Low engagement

Struggling to understand why his SEO isn't working

Unable to communicate who his show is for and how best to attract them

And by the end of the episode, Kevin walks away with:

A revamped show name that better communicates who his podcast is for

Fixed SEO issues, making his show more visible to the right listeners

And a brand new intro format to boost his show's engagement

So if you're nosy and want to know what things you need to potentially do to experience faster growth with your podcast, scroll up and press play.

Recommendations: If you want to get your podcast audited click here

Or visit: https://getmorelisteners.com/podcastaudit

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Have you ever wondered why your podcast isn't growing as fast as you'd like?

Today's episode dives into a proven strategy to attract and engage listeners and effortlessly convert them into eager buyers.

If you're a coach, expert, business owner, or independent podcaster aiming for full-time success, this episode is your guide to building a content strategy that aligns with your audience's needs, leading to rapid and sustainable growth.

In the episode you will discover:

• The crucial steps to position your podcast for maximum impact and turn engaged listeners into paying clients without the need for heavy sales tactics.

• The secrets to positioning your podcast for a specific person, focusing on a unique pain point, and promising a tangible outcome.

• How to outline and address the mini-pain points your audience faces, transforming them into engaging podcast content that seamlessly leads to solutions.

• Insights on packaging your episodes attractively to capture your target audience's attention and effortlessly sell them on the value your podcast provides.

So if you're ready to gain a deeper understanding of how to transform your content strategy to attract, engage, and convert listeners into eager buyers scroll up and click play.

New episodes every Monday, Wednesday & Friday morning.

More From Get More Listeners:

Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.

Book a 30-minute discovery call for the Get More Listeners Academy

View client results & case studies

Looking for a new hosting platform with amazing analytics? Try Captivate for free here

Email [email protected] to get in contact with Taig & Anthony.

This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.

If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.