Last week, we talked about evaluating your business: Where it is and where you want it to go. Now it's time to talk tactics.

In this live webinar recorded on May 10, Chris Cooper walked a group of gym owners through the steps in Two-Brain's Your Gym 2.0 Worksheet Part 2.

You'll learn how to create service packages that are perfect for your best clients, what to charge for them and how to integrate nutrition coaching, personal training, group coaching and online programs into hybrid packages.

Links:

Webinar recording
Your Gym 2.0 Worksheet: Part 2
Your Gym 2.0 Worksheet
Two-Brain Coaching courses
COVID-19 Resources
Join the Gym Owners United group on Facebook
Book a Free Call

Contact:

[email protected]

Timeline:

3:15 – Reviewing the cornerstones of the fitness business.

7:53 – Don’t get hung up on sunk costs.

10:14 – Determining what your seed clients need: the NPGO exercise.

18:30 – Stones, pebbles, sand and water.

28:53 – How to set prices.

38:22 – Revisiting the prescriptive model.

41:04 – Scaling your fitness business without discounting it.

44:45 – A sample pricing binder.