A quiet summer wasn’t a pause—it was a rebuild. We stepped back to rework our systems and curriculum because the online business landscape shifted faster in one year than it did in the last decade. If you’ve been wondering why your old tactics feel flat, why engagement is down, or why it seems harder to convert even warm audiences, you’ll find straight answers and a clear path forward here.

We break down three essential shifts. First, modern messaging and sales psychology: how to speak to the exact problem your ideal customer is living with, cut through a louder internet, and stop relying on feature lists or personal goals to make the sale. You’ll hear why “do more” is outdated advice, how specificity beats volume, and what it takes to resonate in a world dominated by Amazon convenience and TikTok attention spans. Second, beliefs that hold under pressure: moving past surface affirmations to root-cause coaching so you can dismantle fear of rejection, failure, or success and finally act consistently. Third, leadership that builds leaders: replacing hype and giveaways with real coaching, decision frameworks, and systems that help teams think, sell, and lead without you.

Along the way, we share honest stories from the field: why some leaders stalled when energy tactics stopped working, and how others revived entire downlines by upgrading messaging, doing real inner work, and raising leadership standards. If you’ve felt the “trickle up” of apathy, this conversation shows how to reverse it with clarity and conviction. The message is urgent but hopeful: adapt these skills now and you won’t just survive a tough economy—you’ll set yourself up to scale when tailwinds return.

If this resonated, subscribe, share it with a teammate who needs a wake-up call, and leave a review with the one shift you’re committing to this week. Your next level starts with what you change today.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Ever wonder why you keep hitting the same business plateaus despite working harder than ever? The answer might not be in another strategy or tactic—it could be staring right back at you in the mirror.

In this raw, unfiltered episode recorded poolside at my health club during my sacred Friday creativity routine, I dive deep into what truly blocks business growth. The hard truth? Your success depends entirely on your willingness to face your demons and learn the necessary lessons at each stage of your journey. Many entrepreneurs remain stuck at the same level for years because they refuse to address the internal barriers holding them back.

What's fascinating is how our brains often reject the simplest solutions because they feel "too elementary." I share a personal revelation about how I've abandoned fundamental business practices that built my seven-figure coaching business simply because they seemed too basic compared to building complex funnels and content systems. Sometimes, the breakthrough isn't found in doing more complicated things—it's in returning to the fundamentals with consistency and intention.

The path to $100K requires entirely different lessons than the path to $1M. Your business growth mirrors your personal growth, and each level brings new challenges that require fresh perspectives. Whether you're dealing with rejection fear, imposter syndrome, or simply avoiding the "stupidly easy" tasks that would move your business forward, this episode offers the psychological framework to break through.

Ready to face your demons and learn your next lesson? Everything you need is already inside you. Join me on this journey of authentic business growth, and discover how our life coach certification program equips entrepreneurs with the psychological tools to transform both themselves and their clients.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Your ability to compartmentalize might be the most underrated entrepreneurial skill nobody talks about. When personal crisis strikes, the stark difference between being an employee and a business owner becomes painfully clear—nobody pays you for downtime or emotional processing when you run the show.

After my son's recent heart procedure (his fourth since being diagnosed with a congenital heart condition), I found myself reflecting on a powerful conversation with my father that changed everything for me. He offered this gem: "You can't carry everyone's emotional baggage and simultaneously build the kind of business that can financially support them when they need it." That hit me like a freight train of truth.

As purpose-driven entrepreneurs who genuinely care about others, we often think bearing their burdens demonstrates our love. But the cruel irony is that by taking on everyone's problems, we diminish our capacity to create the financial resources that could actually help them. Money doesn't solve everything, but it certainly softens the blow of medical bills, career transitions, and life's unexpected challenges. I've had to learn the discipline of "clocking in and out"—creating mental boundaries between business focus and personal presence. My go-to affirmation became: "If I can't fix the problem right now, I'm not going to carry the burden right now."

Are you struggling with the weight of personal crisis while trying to maintain your business? Give yourself permission to stop carrying what you can't currently fix. Focus instead on building something that positions you to help in more meaningful ways. Share your experience or ask questions in the comments—I'd love to connect with others navigating this challenging balance.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Why do we keep falling back into the same patterns despite our best efforts to change? The answer lies in what Josh Coats calls "the terror barrier" – a fascinating psychological mechanism that protects our deeply-held beliefs, even when those beliefs no longer serve us.

Most personal development approaches miss the mark completely. They focus on creating temporary emotional highs through motivation, affirmations, and visualization without addressing what's happening beneath the surface. As Josh explains, "It's like putting band-aids on broken bones and wondering why nothing ever gets fixed." These approaches might feel good in the moment, but they can't penetrate the protective wall our subconscious mind builds around our core beliefs.

True transformation requires making the unconscious conscious. Your brain doesn't distinguish between helpful and harmful beliefs – it simply fortifies whatever patterns have been repeatedly reinforced throughout your life. This explains why someone can intellectually agree with a new concept while consistently failing to implement it. Their subconscious is actively resisting the change. As Josh's favorite quote states: "Until you make the unconscious conscious, it will rule your life and you will call it fate."

This understanding is crucial for anyone seeking genuine change, whether in business, leadership, or personal growth. You cannot change behavior without first changing beliefs. This principle explains why so many experience a "yo-yo" pattern with their habits, actions, and emotions – they're addressing symptoms rather than root causes. True coaching provides the tools to dig deeper, uncover limiting beliefs, and plant new ones that actually support your goals.

Ready to break through your terror barrier? Learn more about Josh's Life and Performance Coach certification at joshcoats.com, where you can join the waitlist for the next round starting in late June. Whether you want to become a coach or simply acquire powerful tools for personal and professional growth, understanding these principles will transform how you approach change forever.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Feeling frustrated that your team doesn't rally together like they used to? You're not alone. This episode explores the critical mindset shift needed to revive team energy in today's rapidly changing business landscape.

The world has evolved dramatically since 2016, especially through the pandemic's online gold rush and now into a new phase with shorter attention spans and different consumer behaviors. But here's the trap many leaders fall into: they keep trying to recreate past successes using outdated methods. When we fixate on "getting things back to how they were," we miss the opportunity to pioneer what comes next.

I break down the psychology behind this challenge using a powerful coaching framework. Your thought that "things are harder now" creates feelings of stress and hopelessness, which leads to fewer meaningful actions, ultimately manifesting the very difficulty you fear. It's a self-fulfilling prophecy! The solution begins with shifting from asking "why isn't this working like before?" to "what problem can I solve now?" This pivot from problem-focus to solution-focus changes everything.

Beyond mindset, there's also a practical "seed problem" to address. When team cohesion weakens at the end of your pipeline, the solution lies at the beginning of your funnel. If you want team players, you need to actively attract them through messaging that emphasizes collaboration and community. Your marketing should consistently highlight how much better results are when achieved together.

The leaders who will thrive in this next era aren't those who perfectly preserved their 2019 playbook, but those willing to evolve and embrace new possibilities. Join our five-day leadership challenge at joshcoats.com to learn what's working right now from 15 industry leaders across different companies and products. The next "gold rush" belongs to those who can adapt—are you ready?

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Unlock the secret to managing multiple ventures with ease as we explore the concept of creating an "umbrella brand." Imagine having a single, powerful brand name like "Queens Not Quitters" that effortlessly connects your diverse offerings, from life coaching to network marketing. Join me, Josh, your push coach, as I guide you through strategies to simplify client communication, increase brand demand, and tailor your services precisely to what your clients crave. Whether you're in the realm of health and fitness or focusing on mindset and motivation, learn how a cohesive brand can revolutionize your business approach.

Beyond branding, this episode serves as a reminder of your limitless potential. Gain more than just business advice—embrace the empowering messages we share to recognize your inner strength and find value in every moment. I’m excited to connect with you on social media and hear your insights, so please leave your reviews on iTunes. Remember, the resources you need are within reach, and with heartfelt encouragement, I wish you a day brimming with inspiration and growth. Keep an eye out for some thrilling content coming your way soon!

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Ever wonder why even the most skilled and passionate experts often struggle to sell their services? As a failed rock star turned seven-figure life coach who's trained over 40,000 coaches and entrepreneurs, I've discovered the psychological barriers that prevent genuine connection with potential clients.

The secret lies in what I call "Building a Belief Bridge" - understanding the crucial disconnect that happens when we evolve through our business journey. As we grow, we naturally adopt new vocabulary, perspectives, and values that fundamentally change how we communicate. The problem? We try to speak from our evolved selves to people who haven't undergone the same transformation.

Most marketing advice tells you to make noise and grab attention, but this approach triggers the same response as someone sprinting toward you in a store - people either run away or put up their defenses. Instead, effective messaging focuses relentlessly on your audience's current reality: their desires, frustrations, and the specific day-to-day experiences causing their pain. This is why health coaches discussing "75 superfoods" fail while those who talk about "finally playing with your kids on the playground again" succeed.

The difference between mediocre and magnetic messaging comes down to a simple shift in perspective. Stop asking "What should I say?" and start asking "What are they struggling with today?" When you nail this approach, people experience that magical moment of thinking, "This person is in my head!" - and that's when real connection happens.

Ready to transform your approach to sales and marketing? Dive into this episode to learn how to build your own belief bridge and finally connect with the people who need what you offer most.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Your subconscious mind is secretly sabotaging your business success. That's the startling revelation powering this transformative episode where we dive deep into the invisible forces controlling your results.

"Until you make the unconscious conscious, it will rule your life, and you will call it fate." This powerful quote serves as the foundation for understanding why so many ambitious entrepreneurs struggle despite their best efforts. Your brain operates through deeply ingrained rules formed through emotional experiences and repetition—rules that dictate how you interpret every situation you encounter.

When you post content that receives minimal engagement, that's a neutral fact. But your subconscious mind transforms it into evidence supporting your limiting beliefs. If you believe "I'm not good enough," even four likes becomes confirmation of your unworthiness. This interpretation triggers emotions like frustration and disappointment, leading to either avoidance behaviors or desperate, misaligned actions that ultimately manifest the exact results your limiting belief predicted.

I share my personal journey of starting and quitting six businesses in my twenties, unaware that my subconscious programming from growing up in a strict religious environment was creating invisible barriers to success. Every time my business gained momentum, paralyzing thoughts would emerge—"What if this isn't the right path?"—making quitting feel like the only acceptable option.

The PUSH Method gives you a framework to break these cycles by identifying the stories your brain tells about neutral situations and consciously choosing interpretations that serve your goals. While mindset work won't magically create success, it opens the door to taking consistent, aligned actions necessary for achievement.

Ready to transform your results by reprogramming your subconscious for success? This episode gives you the psychological tools to identify and rewrite the invisible rules holding you back. Your success isn't about fate—it's about conscious choice.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

Fed up with vague business advice that tells you to "just believe more" or "trust the compound effect" without explaining how? Josh, a failed rock star turned seven-figure coach who's trained over 40,000 entrepreneurs since 2014, cuts through the noise with a refreshingly honest approach to business psychology.

At the heart of Josh's message is a challenge to the way we teach business skills. He uses a powerful analogy: telling someone to "fix their mindset" without providing tools is like telling a child to "be better at math" without teaching them how to solve the equation. The child might do affirmations all day, but without the actual formula, they'll never solve for X. This perfectly captures why so many entrepreneurs remain stuck despite consuming endless content.

The Performance Triad framework offers a comprehensive alternative. First, master your subconscious beliefs by going beyond surface-level mindset work to address the unconscious rules driving your behavior. Second, understand the psychology of messaging to prevent triggering fight-or-flight responses in prospects (explaining why so many go silent mid-conversation). Third, implement leadership systems based on true coaching principles that transform how you develop your team.

Josh particularly challenges the "duplication" myth in network marketing, where leaders avoid teaching advanced skills because "not everyone can do them." This flawed logic creates businesses where growth is limited to the lowest common denominator rather than elevating those ready for the next level. The result? Teams full of "silent quitters" – people technically still involved but mentally checked out after trying ineffective techniques for too long.

Ready to move beyond vague platitudes and learn frameworks that actually produce results? Grab Josh's "Questions That Convert" framework at joshcoats.com where you can pay what you want – even just $1. It's time to replace "just do it" advice with strategies that actually work.

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!

The word "duplication" gets thrown around constantly in entrepreneurial circles, especially in network marketing, but few truly understand what healthy duplication actually means. Push Coach Josh dives deep into this misunderstood concept, challenging the prevailing "copy-paste" leadership approach that stifles creativity and authentic growth.

When leaders demand their teams do everything exactly as they do – posting the same content, following identical scripts, and building on the same platforms – they're inadvertently sending a devastating message: your ideas don't matter, your authenticity is irrelevant, and your creative capacity isn't valued. This approach not only burns people out but creates the exact opposite of what these leaders claim to want – team members who can't think for themselves, take ownership, or contribute meaningfully.

Josh offers a refreshing alternative by explaining how true duplication works through teachable frameworks and methodologies rather than rigid tactics. Drawing from his PUSH Method for mindset work and Belief Bridge framework for messaging, he demonstrates how effective leaders teach the "how" behind their success, not just the "what." This approach empowers team members to customize validated strategies to fit their authentic voice and unique strengths – much like how Michael Jordan's championship teams succeeded not by having duplicate Jordans but by leveraging complementary skills from players like Scottie Pippen and Dennis Rodman.

The ultimate goal isn't to create carbon copies who depend entirely on their upline or company, but to develop true entrepreneurs who possess transferable skills making them unstoppable in any environment. As John Maxwell taught, great leadership isn't about filling a stadium with followers – it's about filling a field with capable players who know what they're doing. Isn't it time to elevate your leadership approach from creating followers to developing leaders?

If you would like to learn more about working with Josh, and the Legacy Leadership Coaching Certification, visit JoshCoats.com!