Are you curious about the rise of non-alcoholic drinks and the sober-curious movement? In today’s episode, I chat with Lisa King, founder of AF Drinks, about how non-alcoholic beverages are transforming social spaces and redefining connection. Lisa shares her entrepreneurial insights, from the power of strong branding to building a creative team, along with her own inspiring journey. Whether you're exploring a sober lifestyle or seeking business tips, this episode is packed with fresh perspectives and invaluable advice. Don’t miss it!   Today we cover: 

• The importance of sophisticated alcohol-free choices that allow people to socialize without alcohol’s downsides 
• From the importance of a creative team to avoiding chilled products, Lisa provides essential tips for navigating the beverage industry
• How the shift from corporate to entrepreneurship can showcase the power of resilience and adaptability
• The "sober curious" trend and the shift towards wellness, with benefits like better sleep and improved energy driving the movement

  Connect with Lisa: Webiste: https://www.af-drinks.com/ Instagram: @sobercurious_af

Connect with Lisa:

Webiste: https://www.af-drinks.com/ Instagram: @sobercurious_af   Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale