Today is a quick and dirty pep talk on something that has helped me to become a far more precise, intentional and profitable business owner. As someone who got super sidetracked on my way to building a highly successful 7 figure business (that ultimately didn’t feel aligned to my values and lifestyle) it's now more important than ever to me that I’m intentional in my decision-making. That doesn’t mean everything is always right or that I don’t pivot or change what I’m doing. It just means I try to be as intentional as possible when it comes to my business strategy and make data-driven decisions. One small but critical shift has helped me build a more profitable and sustainable business and this is what I’m sharing with you today.

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