The Testpiece Podcast

#65: Mike Heinstein — $200M in Advice, What’s Next in Climbing Gyms, Lessons from Europe, The Best Model for Climbers, Chains vs Communities, The Value of Routesetting, Opening Your Own Gym, Learning from Snowboarding Culture and Climbing for Life


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When Mike Heinstein speaks about the climbing world, we listen. 

That’s because Mike is an extremely successful entrepreneur with more experience in business than perhaps anyone in climbing 🤯. Mike has always been a life long climber and now that he’s done with his previous business, Art.com, he has set his sights on the world of climbing by opening up the innovative Mosaic Boulders in Berkeley, CA. 


But the best thing about Mike is that he is genuinely here to help. He freely shares all of his insights about the climbing industry, how to open your own gym, how to run your own gym, and even his email ([email protected]) in case you need more advice! This conversation was sparked from a recent trip to Europe where Mike had some epiphanies about where we might see the climbing gym industry head, and it was fascinating to say the least. 


Someone like Mike is rare —  deep business knowledge, a true love of climbing, and a willingness to share with others. We are so grateful we got to sit down with him and share this conversation with you all!

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The Testpiece PodcastBy Testpiece

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