The Amy Porterfield Show

#677: Why Friendships Are Crucial In Entrepreneurship


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Here’s why your female friendships are your most valuable asset as a woman in business. 


Today, I just want to drop in and share a little heart-to-heart with you. I know how often it can feel like entrepreneurship is an entirely solo journey. But I'm here to tell you this doesn't have to be the case! I truly believe that having a fabulous circle of girlfriends is the key to thriving in your business, having every resource at your fingertips, and simply maintaining your sanity.

Your besties are your rock when the going gets tough, your cheer squad during your milestones, and the best asset you could ask for when you need advice. Seriously, finding your group of fellow women in business who fully understand the hustle of entrepreneurship will totally transform your perspective on the industry. 

I can't even begin to express how much I cherish my friendships. From those late-night voice memo pep talks to celebrating every win, no matter how small, and having deep conversations about our challenges – these moments mean everything to me. So, of course, I want these moments for you too! 

In this episode, I open up about how and why I'm prioritizing my friendships, even when it feels impossible to juggle with my busy schedule. Consider this your loving reminder to give your friendships the attention they deserve! 


Today, I talk about: 

  • 4:22: The importance of open communication and active effort in your friendships
  • 9:26: Tips for prioritizing check-ins and initiating conversations 
  • 12:29: How to separate (or combine!) business and non-business friendships 
  • 13:47: A super fun exercise for staying connected with your closest friends! 
  • 17:01: An invitation to be more intentional with your friendships 

  • Listen in because these connections mean more than just business – they're about support, happiness, and genuine care. You and your business deserve it! 


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