Cheryl Tan spent twenty years in front of the camera as a reporter, anchor, and host. She left the newsroom in 2014 to launch Tan Media LLC, a media strategy consulting company based in Virginia Beach, Virginia. Tan Media LLC offers entrepreneurs private, group, and virtual sessions on media preparation, media messaging and media outreach.

In this episode, Cheryl and Stacy discuss how to make the leap into entrepreneurship and how to prepare and make mistakes the right way.

Some highlights include:

“Two years ago this month I left television news, and it was probably the scariest thing I’ve ever done.” At minute 2:00, Cheryl talks about making this huge decision and what her life has been like since then.

Lots of business owners aren’t very good at marketing. At minute 5:00, Cheryl talks about what being a journalist has added to her new consulting company.

“I’m very deliberate about making it the way I want it to be right now.” At minute 12:00, Cheryl talks about how she was able to find work-life balance by just saying no to things.

Having a great team is awesome. At minute 15:00, Cheryl talks about why it makes sense to delegate the tasks you don’t want to do.

Go somewhere small to make your mistakes. At minute 20:00, Cheryl talks about starting small to get practice in.

Ways to contact Cheryl:

• Website: www.cheryltanmedia.com
• Free two-week course: www.cheryltanmedia.com/stacytuschl
• Twitter: @cheryltan

Resources:

• Help a Reporter Out (HARO)
• Google Apps

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