Be THAT Girl with Emily Judice

You’ve heard the advice: work hard, be consistent, learn how to sell. But what if doing all the “right things” still isn’t getting you the results you want?

 In this episode, Emily sits down with her longtime coach and the founder of The Salesgirls, Macy McNeely, to talk about the missing piece most students and early-stage entrepreneurs overlook: your nervous system.

 Because the truth is, strategy only works when your body feels safe enough to actually use it.

 Macy shares how she built a multi-million dollar brand—and what helped her stay grounded, clear, and confident even when the stakes were high. If you’ve ever felt anxious on a sales call, stuck in your head, or like you’re trying so hard and still not breaking through… this conversation is going to unlock something for you.

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

You can have the best strategy in the world… and still not execute.

Because your nervous system is the operating system running your business.

In this episode, I’m joined by my creative director (and former client) Emily Rowlett to break down what “nervous system regulation” actually means — beyond the buzzword — and why so many high-achieving women get stuck in the same cycle:

✅ Consistent for a week… then disappear

✅ Overworking in fight-or-flight… then crashing into shutdown

✅ Overthinking “logical” reasons a strategy won’t work… when it’s really your body feeling unsafe

✅ Hitting a new revenue level… then self-sabotaging back to what feels familiar

We talk through the the biggest truth most entrepreneurs miss:

You can’t grow your business beyond what your nervous system can hold.

If you’re building a business while raising kids, leading a team, managing clients, and trying to be a whole human… this one will land.

Want to learn how to do this work?

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

What if the biggest thing holding you back isn’t your schedule, your bank account, or your circumstances, but rather the way you defend them? In this episode of Be THAT Girl, Emily shares the real story behind a viral reel, a comment that could have derailed her, and why she refuses to fight for her own limitations. You’ll hear about scrappy $8/hour babysitters, grocery budget spreadsheets, and the nervous system work that made it all possible. If you’ve ever said “must be nice” instead of “how can I make that happen?”, this one’s for you. 

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

How long have you been doing everything yourself, and what has that actually cost you?

I posted a job for an executive assistant in December. Samantha answered it. And this conversation is everything I wish I had heard before I waited as long as I did.
Samantha is my executive assistant, and in this episode she is sitting across from me talking through the whole story. How long I resisted hiring, what finally made me stop stalling and post the job, how Samantha found the listing and what set her apart from every other applicant, and what the role of an executive assistant actually looks like in practice, including the unglamorous parts: the returns, the photo shoot logistics, the things that never made it into the job description but quietly make everything else possible.

We also talk about what an executive assistant actually absorbs that you cannot put a line item on. The cognitive load. The decisions that seem small but add up. The mental energy you are spending on things that have nothing to do with growing your business, and what becomes available when someone else is holding all of that.

And we get honest about the identity piece underneath the decision, because for most high-achieving women, the real reason they do not hire an executive assistant has nothing to do with the budget. It has to do with the belief that needing help means something. This episode is about what it costs to hold that belief, and what changes when you finally let it go.

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

What if getting dressed every morning was about more than fashion?

In this episode, Emily sits down with Sarah Kraus to explore the surprising connection between personal style, nervous system regulation, confidence, and business growth.

For many women, visibility feels uncomfortable not because they lack confidence, but because their nervous system doesn't feel safe being seen. Sarah shares how discovering the right colors, clothing, and personal style can reduce decision fatigue, increase self-trust, and help you show up more authentically in every area of your life and business. If you've ever stood in front of a full closet and felt like you had nothing to wear or you've wondered why showing up online feels harder than it should, this conversation will completely change the way you think about style.

Connect with Sarah:

@houseofcolour_canton on IG

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

I'm packing up my house, putting everything into pods, and heading out for a month while renovations start on the new place (oh and sharing how I'm regulating my nervous system through it all by the way). In this episode I talk about what it actually feels like when something you wanted for a long time finally gets close enough to touch, because it doesn't feel the way you think it will from a distance, and I think that's worth talking about.

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

Have you ever felt like you know exactly what to do in your business but you still can't seem to do it?

In this candid Ask Me Anything episode, Emily answers questions from her Instagram community on everything from nervous system regulation and business growth to investing in coaching, overcoming the fear of success, delegation, and creating more fun in your life.

You'll learn why strategy alone isn't enough, how nervous system capacity impacts your ability to execute, and the surprising reason many women stay stuck despite having all the right information.

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

Ashley Brock built a multi-million dollar business by doing what most high achievers do: finding the next strategy, solving the next problem, and pushing through discomfort.

But there was one thing she couldn’t think her way out of. In this conversation, Ashley shares why she spent years avoiding nervous system work, what finally made her seek help, and how learning to create safety in her body changed the way she leads, works, rests, and lives.

If you’ve ever felt like you’ve read the books, listened to the podcasts, bought the courses, asked ChatGPT for the answers—and still felt stuck—this episode is for you.

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

Why does your business keep hitting the same revenue ceiling… no matter how hard you work?
In this episode, Emily Judice breaks down the nervous system patterns behind income plateaus, self-sabotage, and “rubber banding” back to familiar revenue levels. If you’ve ever had a big month in business only to immediately pull back, overspend, disappear from visibility, or feel overwhelmed by growth—this episode is for you.
Emily shares how your nervous system creates a financial “set point,” why more money can subconsciously feel unsafe, and the sneaky ways dysregulation keeps high-achieving women stuck. She also explains why strategy alone isn’t enough to scale, and how emotional regulation is what actually allows you to sustain more visibility, responsibility, leadership, and income. 

JOIN MY NEXT PRIVATE TRAINING: https://www.bethatgirlcoaching.com/millions

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds

If you’ve ever felt scared to post, hesitant to speak up, or stuck overthinking every piece of content… this episode is for you.

In today’s conversation, we’re diving into the real reason visibility feels so hard—and it’s not what you think. It’s not a strategy problem. It’s not that you need more confidence.

It’s your nervous system.

I’m breaking down why your brain associates being seen with danger, how this shows up in ways you might not even realize (like perfectionism, procrastination, and inconsistency), and what it actually takes to feel safe enough to show up fully in your business. 

JOIN MY NEXT PRIVATE TRAINING: https://www.bethatgirlcoaching.com/millions

JOIN THE CHALLENGE: https://www.bethatgirlcoaching.com/r2e

GRAB MY SUMMER GUIDE  https://www.bethatgirlcoaching.com/summerguide 

CONNECT WITH EMILY 

Follow on Instagram: https://www.instagram.com/thatgirlemilyjudice/ 

Get the weekly newsletter: https://emilyjudice.myflodesk.com/thatgirleffect

Visit Our Website: https://www.bethatgirlcoaching.com/

CREDITS: Podcast Produced by Howdy & Company / Amplify Boutique

Intro Song: A Hopeful Journey by Kozy Sounds