Beyond the Image Podcast

Beyond the Image Podcast

By James Patrick: Photographer, Marketer, StorytellerBusinessEntrepreneurshipArtsVisual Arts
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Beyond the Image Podcast episodes

  • BTI # 484: How to Launch Your Own Podcast - Live Coaching

    How to Launch Your Own Podcast - Live Coaching

    Hosted by: James Patrick

    Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.

    This week, we're talking about how to launch your own podcast.

    "Once consistency is gone, your audience is gone."

    IN THIS EPISODE

    • The gear and software you will need.

    • How to host your show and where to do that.

    • Naming your podcast.

    • Branding and marketing assets you will need.

    • Potential contractors you may want to hire.

    • Launching the show.

    • Mistakes people make when they launch and how to avoid them.

    • Achieving flow through experience.

    Attend Get Published Live 2023 in person or virtually May 18-21, 2023. Get early bird passes HERE.

    Learn how to land and leverage top features and land features by just attending!

    NEW PODCAST ALERTS: The Beauty and the Greek

    NEW BEST SELLER ALERT: Abs at 60

    Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

    Link to watch on YouTube: https://www.youtube.com/jpphotoaz

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    1 hr 5 min
  • BTI # 483: How to Write to Sell with Scott Keyser

    How to Write to Sell with Scott Keyser

    Hosted by: James Patrick

    The topic we're going to be diving into today is one that comes up a lot as I'm working with clients and at our events. It comes up whenever we are talking about the language and copy they are using on their websites and sales pages, along with the language they are using in their media pitches.

    My guest is Scott Keyser, he is the writing guy himself.

    "We need to use the school that we find easiest to help

    us with the school we find hardest,"

    IN THIS EPISODE

    • Scott's story and how he fell in love with writing.

    • Why communicating via written word is harder than spoken communication.

    • What's getting in the way of your communication.

    • Emoting versus evoking.

    • Misconceptions to address when writing copy.

    • What to focus on in order to engage your reader.

    • STORM and SCOTT.

    • 5 editing techniques for your copy editing.

    • The importance of making your copy sound like you.

    • 3 elements of great writing.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Scott

    Website: writeforresults.com

    LinkedIn: Scott Keyser

    Twitter: @scottkeyser

    Facebook: @ScottTheWritingGuy

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    51 min
  • BTI # 482: The Coaching Industry Has Failed You

    The Coaching Industry Has Failed You

    Hosted by: James Patrick

    Today, we're going to talk about why you should not compare yourself to others and why you need to stop listening to coaches who brag about how much many they make.

    "There is a lot beneath the surface that they are not sharing."

    IN THIS EPISODE

    • Hear James dissect a post made by an entrepreneur and why it's terrible.

    • Advice that doesn't make sense and is misleading.

    • What the post doesn't show or say.

    • Why talking about the amount of money you make is pointless and what actually has an effect and helps others.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    8 min
  • BTI # 481: How to Go on a Podcast Tour - Live Coaching

    How to Go on a Podcast Tour - Live Coaching

    Hosted by: James Patrick

    Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.

    This week, we're talking about how to go on a podcast tour.

    "If you're a guest on that show, you are being vouched for by that host and by that show to their entire audience."

    IN THIS EPISODE

    • Why podcast tours generate the greatest ROI.

    • What you need to do to go on a podcast tour.

    • Authority amplification and lead generation.

    • The nature of podcasting and what you should be doing when you're a guest on a podcast.

    • How many interviews a week should you do?

    • What makes you stand out as a guest.

    • Where you can research shows and what to look for.

    • Dividing your time and pitching to different kinds of shows.

    • Creating the perfect pitch and following up.

    • Bringing the listeners into your ecosystem once you're on the podcast.

    • 6 steps for you to take.

    • Why you need a lead magnet.

    Grab the photoshoot guide or style guide for FREE: Text "PHOTOSHOOT" or "STYLE GUIDE" to 480-605-3254

    One more day to apply for our new casting opportunity for 1 individual! You have to be available on March 13th in Arizona. Find the post and how to apply here @jpatrickphoto

    A new casting opportunity for 2 people! The cover and interior picture of IconFit Volume 6. Find the post to apply here @iconfitmagazine

    Grab a copy of The Legacy Planner here: http://jamespatrick.com/legacy/

    Grab a copy of Fit Business Online here: https://www.fitbusinessonline.com/bundles/fitbusinessonline

    Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

    Link to watch on YouTube: https://www.youtube.com/jpphotoaz

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    42 min
  • BTI # 480: Overcoming Burnout with Kim Walsh

    Overcoming Burnout with Kim Walsh (E)

    Hosted by: James Patrick

    Today, we're going to be diving into something that I consider to be of utmost importance for our journey as business owners and entrepreneurs; that is the misconception of what it takes to be "successful." The misleading of the hustle culture and this idea of having to grind and push and go to the extreme if you want to see success.

    My guest today is Kim Walsh. She's the founder of Warrior Forward.

    "Burnout doesn't have to be a failure, and it doesn't have to be a success."

    IN THIS EPISODE

    • Why Kim decided to focus on helping others with overcoming burnout and her own story of burnout.

    • Realizing balance is a lie and how to have a harmonious life instead.

    • The power of opening up the burnout conversation.

    • Looking at your life as seasons.

    • Common signs of burnout.

    • Going back to the basics.

    • Compounding tiny habits and remembering to celebrate your achievements.

    • Asking yourself the right questions.

    • How to stay consistent in your habits.

    • Figuring out what's going to really fulfill you and choosing that path.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Kim

    Website: www.warriorforward.com

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    45 min
  • BTI # 479: How to Get Verified on Instagram

    How to Get Verified on Instagram

    Hosted by: James Patrick

    There's a lot we do on Instagram to appear more credible, more professional, and that we have a bit more clout. This ranges from trying to mass a group of followers (whether or not that group of followers is legit) to trying to get that exclusive and elusive blue checkmark. We may have invested to try and get it or applied to try and get it.

    But today, I'm going to tell you how you can actually get the blue checkmark.

    "What Meta is saying, and not saying, is If you don't do this, your content is not going to be seen."

    IN THIS EPISODE

    • The new way to get verified and how much it costs.

    • What Meta is claiming on why you would want the blue checkmark.

    • The catch.

    • The fine print.

    • What you're actually paying for.

    • The question you need to ask yourself.

    • Will enough people do this?

    • Why this is happening now.

    • The importance of getting your followers off of social media.

    Text me & I can help you build a funnel to bring your social media audience into your ecosystem: 480-605-3254

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    12 min
  • BTI # 478: How to Prep for a Photoshoot - Live Coaching

    How to Prep for a Photoshoot - Live Coaching

    Hosted by: James Patrick

    Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.

    This week, we're talking about how to prep for a photoshoot.

    "Choose photographers based on their skill sets."

    IN THIS EPISODE

    • Why you need goals for your photoshoot.

    • Different genres of photos and how to use them.

    • The most important photo to have in your portfolio.

    • 3 types of images that are critically important for health and wellness.

    • How to choose the right photographer.

    • Reviewing the terms of the photoshoot beforehand.

    • Asking the right questions in advance.

    • The power of having a specific niche as a photographer.

    Grab the photoshoot guide or style guide for FREE: Text "PHOTO" or "STYLE GUIDE" to 480-605-3254

    A new casting opportunity for 2 people! The cover and interior picture of IconFit Volume 6. Find the post to apply here @iconfitmagazine

    Grab a copy of The Legacy Planner here: http://jamespatrick.com/legacy/

    Grab a copy of Fit Business Online here: https://www.fitbusinessonline.com/bundles/fitbusinessonline

    Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

    Link to watch on YouTube: https://www.youtube.com/jpphotoaz

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    51 min
  • BTI # 477: Why Entrepreneurs Struggle with Their Health with Joel Evan

    Why Entrepreneurs Struggle with Their Health with Joel Evan

    Hosted by: James Patrick

    A recurring theme that comes up on this show and one that I feel is important to bring back to the conversation is how we as professionals can run into certain dangers when we are not prioritizing our health and wellness.

    My guest today is Joel Evan. He's a holistic health coach and the host of The Hacked Life podcast.

    "It's all one thing; mind, body, soul."

    IN THIS EPISODE

    • Why professionals are struggling with prioritizing their health.

    • Stop striving and start arriving.

    • The power of stacking consistent habits over time.

    • Do you have enough time?

    • Initial steps you can take to start today.

    • Unpacking your limiting beliefs.

    • Why you should celebrate your wins.

    • Doing the mindset work daily and the importance of a supportive tribe.

    • Receiving the energy you create.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Joel

    Website: www.joelevancoaching.com

    Email: [email protected]

    Instagram: @joelevancoaching

    Podcast: The Hacked Life Podcast

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    41 min
  • BTI # 476: Stop Creating Content

    Stop Creating Content

    Hosted by: James Patrick

    I was just having a coaching consultation with someone and it got me thinking about how much time and energy we pour into content creation and distribution that is a complete waste. Let's talk about why you should stop creating so much content.

    "We have become completely consumed with content creation."

    IN THIS EPISODE

    • A sad announcement about James's recent obsession.

    • The reason we've become consumed with content creation.

    • What happened to everyone along the way.

    • Multi-purposing content and being more efficient.

    • The role of content in your marketing plan.

    • Why you need to focus on building your audience.

    • 2 things to start doing right now.

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions and topics to discuss on these weekly lives @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    12 min
  • BTI # 475: Social Media Strategies for 2023 - Live Coaching

    Social Media Strategies for 2023 - Live Coaching

    Hosted by: James Patrick

    We're back with another live weekly coaching call. Every week, James will be picking a topic sent in by the listeners to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.

    This week, we're talking about social media strategies for 2023.

    "We have to treat social media differently than we did before."

    IN THIS EPISODE

    • Why consumers tune out things they may even be interested in on social media.

    • Why entrepreneurs are hesitant to put content out.

    • 3 reasons people get on social media.

    • Does viral content make you money?

    • Mastering your digital handshake.

    • Facilitating deeper connections.

    • Creating a more effective sales offer.

    • What we need to understand about our consumers.

    • The one word to take away from this chat.

    • Should you still write blogs?

    • It's never going to be as rough as you think it's going to be.

    • How to create an attention keeping video.

    Join the Facebook Group for FREE & LIVE Life coaching: Fit Business Guide

    Link to watch on YouTube: https://www.youtube.com/jpphotoaz

    Grab a copy of The Legacy Planner here: http://jamespatrick.com/legacy/

    Grab a copy of Fit Business Online here: https://www.fitbusinessonline.com/bundles/fitbusinessonline

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions and topics to discuss on these weekly lives @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

    Check out this episode!

    57 min

About Beyond the Image Podcast

From the publisher's feed

Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative…

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