Bootstrapped Secrets

Bootstrapped Secrets

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    71 min

    per episode

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Bootstrapped Secrets episodes

  • "99 Yards Doth Not A Touchdown Make"

    Russell's thoughts as he enters the last phase of the viral video launch.

    In this podcast Russell is worn out and tired but he talks about finishing what he started even when he's burned out. Here are some of the awesome insights you will hear in today's episode:

    • Who taught Russell the concept "99 yards doth not a touchdown make", and what it means.
    • What other circumstances Russell has used that quote to help him get through.
    • And why it is so important to give it your all until you complete something, even when all you want to do is quit.

    So listen here to be inspired to keep going and moving forward and finish what you start.

    Transcript - https://marketingsecrets.com/blog/99-yards-doth-not-a-touchdown-make

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    10 min
  • Why Does The Fuel You Eat Actually Matter For An Entrepreneur?

    My thoughts as I detox from Lucky Charms.

    On today's episode Russell talks about the effects of putting negative fuel in your body instead of positive. Here are some of the informative things you will hear today:

    • What started Russell on a carb binge that he couldn't stop.
    • Why eating junk will make you feel like junk.
    • And why putting positive fuel in your body will help you compete in business and you'll be more able to get a billion things done in shorter period of time.

    So listen here to find out why putting negative fuel in your body could be making your work suffer.

    Transcript - https://marketingsecrets.com/blog/why-does-the-fuel-you-eat-actually-matter-for-an-entrepreneur

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    10 min
  • The REAL Secret To Going From 7 To 8 Figures

    What I realized that's holding people back from taking the next step in their business.

    On this episode Russell talks about what the secret is to go from a million dollars annually to ten million to a hundred million. Here are some informative things in today's episode:

    • What advice Russell had for someone in his Two Comma Club when it comes to making more than one million dollars a year.
    • Why it's important to opportunity stack instead of constantly opportunity switching.
    • And some of the things you can do to go from 7 to 8 figures per year.

    So listen here if you want to be grow your business from a million dollars a year to ten million and even one hundred million!

    Transcript - https://marketingsecrets.com/blog/the-real-secret-to-going-from-7-to-8-figures

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    16 min
  • Calling Out Your People

    My new formula for getting your message in front of the masses.

    On today's episode Russell talks about what he has done to be able to connect with a broader audience of entrepreneurs. Here are the awesome things you will find in this episode:

    • Why people like the Harmon Brothers don't know what copy is, yet they write amazing copy.
    • What Russell did to be able to appeal and connect with a broader audience of entrepreneurs rather than just marketers.
    • And how you can connect with a bigger audience and how that could help you.

    So listen here to find out how Russell connected with a larger audience and what the plan for the future with them is.

    Transcript - https://marketingsecrets.com/blog/calling-out-your-people

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    12 min
  • Payoff Your House First...

    Against all traditional investing advice, this should be your number one focus after you launch your company.

    On this episode Russell talks about paying your house off quickly so you can have the ability to risk more. Here are some of the amazing things you will hear in today's episode:

    • Why Russell is giving the opposite advice as nearly every investor there is when it comes to paying off your house.
    • How Russell was able to keep his wife in the dark about some of the hardest times in the business.
    • Why having the stability of a paid off house gives entrepreneurs the ability to risk more.

    So listen here to find out what would happen to Russell, worst case scenario and why he wouldn't lose his home or family.

    Transcript - https://marketingsecrets.com/blog/payoff-your-house-first

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    12 min
  • STOP STOPPING!

    If you want success, the first step is STOP STOPPING!!!

    On this episode Russell talks about getting his stalling kids ready for bed and yelling at them to stop stopping, which reminded him of what Setema said at Funnel Hacking Live. Here are some of the awesome things to look for in this episode:

    • Why yelling at his kids to stop stalling, made him think of people who need to stop stopping when it comes to business and life.
    • Why it's always important to keep moving forward even when you hit roadblocks.
    • And why its physically impossible to have success when you stop from every roadblock that gets in your way.

    So listen here to listen to Russell say "Stop stopping" a million times to burn it into your brain so it motivates you to always move forward.

    Transcript - https://marketingsecrets.com/blog/stop-stopping

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    8 min
  • Funnel Hacker Onboarding #4 - How Do You Sell Your Offer?

    On this episode Russell goes over the final step of the Clickfunnels onboarding process and helps you understand why the copy, or the words within your funnels, are so important. Here are some exciting things in today's episode:

    • Learn why good copy is just as valuable as a good salesperson is offline.
    • Hear what kind of resources are available to help you write copy successfully.
    • And finally see how all the training you have received in these last four episodes fit together to help you be successful with funnels.

    Listen here to the last step and help yourself have even more success with Clickfunnels.

    Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-4-how-do-you-sell-your-offer

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    11 min
  • Funnel Hacker Onboarding #3 - What's Your Offer?

    On this episode Russell goes over the third step in the new Clickfunnels onboarding process, which is creating an offer. Here are the amazing things you will hear in today's episode:

    • Why creating an offer is one of the most important, yet least understood parts of the process.
    • What the difference between having a product and having an offer is.
    • And how to create an offer that is sexy and attractive to a customer.

    So listen here to find out why creating an offer is so important.

    Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-3-what-s-your-offer

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    12 min
  • Funnel Hacker Onboarding #2 - What's Your Micro Value Ladder?

    On this episode Russell talks about the second step of the funnel hacker onboarding process, the value ladder. Here are some cool things to look for in this episode.

    • You will see how the value ladder works.
    • Find out how to get your customers to ascend the ladder.
    • And see why providing value to your customer will help you get what you want out of them.

    So listen here to find out how to get customers to ascend the value ladder so you can get more of what you want out of your customers.

    Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-2-what-s-your-micro-value-ladder

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    10 min
  • Funnel Hacker Onboarding #1 - Why Funnels?

    On today's special episode of the Marketing Secrets podcast, Russell shares a video for the new onboarding process in Clickfunnels. He talks about the four core things you should know and goes into detail on the first one, which is what a funnel is and does your business need funnels? Here are some awesome things you will hear in this episode:

    • What the four core concepts are that you will need to know to use Clickfunnels effectively.
    • What the difference between a website and a funnel are.
    • And hear about Russell's first experience using a funnel and if it worked well for him.

    Listen hear to find out more about the first core concept you need to know for the Funnel Hacker Onboarding process.

    Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-1-why-funnels

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    17 min

About Bootstrapped Secrets

From the publisher's feed

Welcome to Bootstrap Secrets — the next evolution of the show that started as Marketing In Your Car and grew to nearly 1,400 episodes documenting the journey of bootstrapping ClickFunnels from zero to a billion dollars in sales, without a dime of outside funding.

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