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Most salespeople quit at the exact moment they are about to win, and we break down the mindset traps that cause it. We lay out a simple path to mental fortitude in sales using identity, realistic expectations around rejection, and daily disciplines that build confidence.
• patterns that sabotage performance after rejection and after a great week
• the “you versus you” problem when nobody is watching
• fear of rejection, fear of failure, and imposter syndrome as learned traps
• building a sales identity and stepping into it on demand
• setting expectations so “no” stops crushing momentum
• treating rejection as a numbers game that leads to skill growth
• iterating fast instead of quitting when it gets hard
• building confidence through follow-through and self-trust
• using lead generation feeders and referral frameworks
• measuring and monitoring dials, calls, and outcomes with a long-term view
If you want help with this, reach out to me at [email protected]
That's my email.
There's no.com, no nothing.
It's [email protected]
I'd love to have a conversation with you.
And if you want to check out my website, it's edwards.consulting, and you can book a call on there.
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
“Is it too late for me?” is one of the most common questions I hear, and it usually shows up quietly when we’re alone with our thoughts. If you’ve been weighing a career change, a fitness goal, a move, or a big personal reset, this quick Five Minute Friday is built to cut through the mental noise and give you a clean next step forward.
I share proof that late starts are real starts, using stories like David Goggins and Ray Kroc to challenge the idea that you missed your window. We also talk about the belief that growth stops as you get older, and why that belief is often the real barrier, not your age.
Then we land on a practical mindset shift you can use today: stop measuring your life against other people and measure it against yesterday’s you. That one change makes progress measurable, reduces shame, and turns personal growth into something you can actually repeat. You’ll hear concrete reminders that you can change your career, your body, your location, and your beliefs, no matter what decade you’re in.
If this hits home, subscribe, share it with someone who needs the push, and leave a review. Then send me your biggest takeaway and what you’re ready to break through on.
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
We talk with Dylan Crane about how a life-altering family crisis rewired his definition of winning from personal success to helping other people rise. We dig into the habits that let him move fast across sports and business: reps, skill mastery, coachability, and standards that hold up under pressure.
• redefining success as other people’s wins
• why practice matters more than talent
• building endurance for discomfort and struggle
• compressing time through massive volume
• mastering skills through review and feedback
• choosing opportunities by finding the industry lifeblood
• perfectionism in golf versus averages in business
• identity shifts from athlete to leader and provider
• why speed reduces resistance and increases learning
• a five-pillar self-audit on mental health, fitness, service, relationships, and spirituality
How to Reach Dylan Crane:
Instagram: https://www.instagram.com/theinsuranceathlete/?hl=en
Youtube: https://www.youtube.com/@Theinsuranceathlete
Tiktok: https://www.tiktok.com/@theinsuranceathlete
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
You can work for years toward the “perfect” job and still feel like you hit rock bottom the moment you arrive. That whiplash is brutal, especially for driven people who were taught that the next milestone will finally make everything click. We talk about what it feels like to realize you’ve been aspiring toward something you don’t even want and why that moment can be the most honest turning point of your life.
From there, we get specific about the catalyst that helped us rebuild: the 75 Hard challenge. Two 45-minute workouts each day, one outside, a gallon of water, no alcohol, clean eating, ten pages of personal development reading, and a daily photo. The real payoff isn’t a new title or a different company. It’s a new standard. Discipline becomes a way to prove what you’re capable of, expand your mindset, and stop accepting a life that looks “successful” but feels wrong.
We also zoom out beyond career change and focus on redefining the whole foundation: mental health, physical health, relationships, spirituality, community service, and philanthropy. If you’ve been thinking “I just need a new job,” this conversation offers a sharper question: what if you need a new direction and a higher bar for yourself?
If this hits home, subscribe, share this with a friend who’s stuck, and leave a review. Then send us your biggest takeaway and tell us what one small step you’re starting next.
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
We talk with Mosongo Moukwa about rebuilding from survival to intention and why clarity matters more than confidence for sustainable success. We unpack practical frameworks for founders who look fine on paper but feel quietly exhausted and misaligned.
• arriving in North America during a recession with little money and limited English
• building progress through small daily habits and the help of mentors
• moving from corporate leadership to entrepreneurship and hitting rock bottom early
• choosing clarity over ego by listening to customers and redefining success
• asking whether the business supports you or consumes you
• revisiting purpose then redesigning the business model then sustaining performance
• using the 80/20 principle to focus on revenue drivers and drop what drains you
• evaluating customers and suppliers for fit not just revenue
• testing pricing increases and challenging limiting beliefs
• improving messaging and nurturing leads without spamming
• bundling upsells and getting paid up front to protect cash flow
• delegating building systems and using AI to reclaim time
• reflecting on mental health physical health relationships community and spirituality
Connect with me on LinkedIn. Do mention that you came through Jordan's show
How to Reach Mosongo Moukwa:
Linkedin: https://www.linkedin.com/in/mosongomoukwa
Webiste: https://www.mosongomoukwa.com/
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
Stop pushing. Start positioning.
We share a quick but deep shift that changes how clients find you, trust you, and buy from you. The moment we stopped “selling” the way most people do and focused on power positioning, everything got easier and revenue moved in a surprising direction. Instead of cold outreach and awkward fit checks, the conversations started with, “I know what you do, I like your help, how do we work together?”
We unpack what positioning really means in a practical, no-fluff way: the frame you put around your offer changes the arena and the rules of the game. We contrast “trying to attract people” with becoming the attractor, where trust-based selling happens before the first call. We also use a simple brand example to show how an irresistible benefit can nudge behavior and make engagement feel like the obvious choice, which is exactly what you want for your own lead generation.
Then we get tactical about how to build that attraction using speaking and presentations as a personal brand engine. You don’t need to be perfect, you need to practice. We talk cadence, pacing, iteration, and how to craft content that educates and entertains without overexplaining, so people lean in, engage, and say yes faster.
If you want a cleaner sales strategy, stronger attraction marketing, and messaging that earns trust on autopilot, hit play. If this lands, subscribe, share it with a friend who’s stuck in sales, and leave a review so more people can find the show.
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
We break down how a new independent agent can win the first 90 days by simplifying carrier and tech choices, then scaling with discipline instead of chaos. Bradley Flowers shares the mindset shifts that protect your agency’s long-term value while improving sales performance, inbound marketing, and client retention.
• choosing a small set of strong auto and home carriers early
• avoiding “whack-a-mole” agency software that does not integrate
• evaluating franchise, aggregator, and cluster contracts by the exit clause first
• treating big deals and acquisitions like investments to avoid emotional mistakes
• using constraints and compressed goals to raise sales expectations
• building inbound demand with content, positioning, and brand consistency
• driving local SEO with Google reviews and simple A/B testing
• redesigning insurance customer experience using the Tesla service model
• replacing generic welcome gifts with personalized “Portal Pure” moments
Just Google Bradley Flowers Portal Insurance.
How to Reach out Bradley Flower:
https://www.linkedin.com/in/bradleyflowers
https://www.instagram.com/bradleyflowers
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
Your brand is already speaking for you, and it’s doing it 24/7 across Instagram, LinkedIn, Google Search, your website, and every profile you’ve ever created. If you’re not shaping the message, you’re still sending one and it might be confusing, incomplete, or simply forgettable. We use this quick Five Minute Friday to push a simple wake-up call: you have a brand whether you want one or not, so you might as well take control of the story.
We dig into the three outcomes that make branding worth your time: credibility, reliability, and clarity. When people can quickly tell what you do and how you help, trust comes faster and the right opportunities find you. We also talk about how the small things you share add up, your habits, your consistency, and the way you show up publicly. You can share a lot or share very little, but you should decide on purpose, because people will form an opinion either way.
Then we tackle a question that stops a lot of creators and business owners: “If I made a video series and nobody watched, would it matter?” Our answer is a firm yes, because the reps are the real work. The “overnight success” people talk about is usually built on a thousand takes, steady practice, and showing you care enough to keep going. If you want better personal branding, stronger small business marketing, and a clearer brand narrative, start with one intentional action today.
Listen now, then subscribe, share this with someone building a business, and leave a review. What does your brand say about you right now?
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
We sit down with Joel Bauer to break down how elite presenters turn chaos into clarity and transform a talk into measurable sales without losing the human touch. We unpack his Speak Teach Close framework and the real-world tactics behind experiential marketing, ethical persuasion, and unforgettable messaging.
• framing a message into three memorable points that audiences repeat
• using trade show crowd psychology to earn attention fast
• turning life experience into transferable skills through action
• Speak Teach Close as a conversion-focused speaking system
• building offers with architecture so attention has a next step
• making teaching experiential so the audience feels the solution
• repeating key promises so people actually process them
• reducing risk with a strong money-back guarantee structure
• building high-trust relationships before high-ticket applications
• simplifying frameworks into three parts for recall and leverage
If they go to JoelBauer.com, Peng Jun’s interview, where he breaks down how he did it for free, is right at the top of the page. Video, download, nothing to buy.
How to Reach Joel Bauer:
Website: https://joelbauer.com/
Linkedin: https://www.linkedin.com/in/joelbauer
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
Send us Fan Mail
Most of us don’t wake up one day and choose a life we hate. We drift into it one “responsible” step at a time: chasing the next credential, the bigger house, the nicer car, the job that offers tiny raises and a lot of expectations. Then we look up and realize we’ve been building a life that makes sense on paper but doesn’t feel like ours. That’s the trap Jordan Edwards tackles in this fast, focused Five Minute Friday.
We walk through a life design reset you can use immediately, starting with a five-year vision that’s surprisingly vivid: close your eyes, imagine the best five years of your life, and describe it like you’re calling us from the future. From there, we sharpen your decision-making with three practical questions for career planning and personal growth: what you genuinely enjoy, what creates real value in the marketplace, and what comes easy to you that others find hard. It’s a simple framework that helps you stop taking on “more” by default and start choosing what actually fits your strengths and values.
We also talk about the missing piece most people ignore: support. Who can help you get there? Who’s already walked the path? Defining success for yourself takes independent thinking, and it can mean being judged for choosing differently, but it also makes your goals feel lighter and your next steps clearer.
If you’re ready to stop living someone else’s definition of success, press play, then subscribe, share this with a friend who needs a reset, and leave a review with your answer: what do you want your life to look like five years from now?
To Reach Jordan:
Email: [email protected]
Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw
Facebook: https://www.facebook.com/jordan.edwards.7503
Instagram: https://www.instagram.com/jordanfedwards/
Linkedin: https://www.linkedin.com/in/jordanedwards5/
Hope you find value in this. If so please provide a 5-star and drop a review.
Complimentary Edwards Consulting Session: https://tidycal.com/m4j6dvm/breakthrough-strategy-session
From the publisher's feed
Are you feeling stuck in life, wanting to grow, improve your income, or build a stronger community? Join performance coach Jordan Edwards as he interviews world-class achievers—including the…
This podcast is designed for anyone looking to make progress—whether you're aiming to improve your mindset, relationships, health, or income. Jordan distills the wisdom of top performers into easy-to-follow steps you can take immediately. Whether you're stuck in your career or personal life, you’ll find new ways to get unstuck and start moving forward with confidence.
How to get unstuck? It’s a question many face, and in each episode, you’ll hear stories of how successful individuals broke through barriers, found purpose, and created systems to overcome obstacles. From building resilience to developing a success mindset, you'll gain insights into how high achievers continue to evolve and grow.
Looking to improve your income? This podcast also dives into financial strategies, offering advice from entrepreneurs and business leaders who have built wealth, created multiple revenue streams, and mastered the art of financial growth. Learn how to increase your income, find opportunities for advancement, and create value in both your personal and professional life.
Jordan also emphasizes the importance of building community. You'll learn how to expand your network, foster meaningful connections, and create supportive environments that contribute to personal and professional success. From philanthropists to community leaders, guests share their experiences in building impactful, values-driven communities.
At the core of the podcast are the 5 Pillars of Edwards Consulting—Mental Health, Physical Health, Community Service/Philanthropy, Relationships, and Spirituality. Each episode integrates these elements, ensuring a holistic approach to self-improvement. Whether it's enhancing your mental and physical well-being, giving back to your community, or strengthening your relationships, you'll receive actionable advice that’s grounded in real-world success.
This podcast is for everyone—whether you're an entrepreneur, a professional looking to advance, or simply someone seeking personal growth. You’ll gain actionable steps from every conversation, whether it’s about increasing your productivity, improving your health, or finding more purpose in your life.
Jordan’s interviews are designed to be perspective-shifting, giving you the tools and inspiration to transform your life. From overcoming obstacles to building stronger habits, these episodes are packed with practical insights you can use today. Whether you're looking to grow in your career, improve your income, or enhance your personal life, you’ll find value in every conversation.
Join Jordan Edwards and a lineup of incredible guests for thought-provoking conversations that will inspire you to take action, improve your performance, and unlock your full potential. No matter where you are on your journey, this podcast will help you get unstuck, grow, and build a life filled with purpose and success.

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